Marketing Training and Seminars
Business and Management Skills
Marketing Training Classes
Develop your marketing team and skills with professional Marketing training programs and resources
Some important terms:
branding, marketing, team development business skills, coach, executive coaching, finance, human resources, legal, management, marketing and sales.
From Online Training Directory
Sales Marketing in the 21st Century


Principles and practices of Sales & Marketing in the 21st Century are examined.
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From Prediction Impact
Predictive Analytics for Business, Marketing and Web - 2009



Dates: April 2-3, May 3-4, May 27-28, Oct 14-15, Oct 18-19, and Nov 11-12, 2009
Locations: Toronto (April), San Jose (May), NYC (May), Stockholm (Oct), DC (Oct), San Francisco (Nov)
A two-day intensive seminar brought to you by Prediction Impact, Inc.
93% rate this program Excellent or Very Good.
**The official training program of Predictive Analytics World**
**Offered in conjunction
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Predictive Analytics World
Predictive Analytics World is the business-focused event for predictive analytics professionals, managers and commercial practitioners.
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From Pitman Training Centre London
Get into Marketing
A fantstaic introduction to the world of the marketing department.
You'll learn the basics of marketing products and services in only 7 hours at our High Holborn or Notting Hill training centres. To learn more, please visit www.holborntraining.co.uk.
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Get into PR
Your entry into the glamorous world of public relations
Learn the basics of public relations in only 7 hours at our High Holborn or Notting Hill training centres.
Visit www.holborntraining.co.uk for more information.
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Marketing Courses - Business IT Diploma With Marketing & PR
...quipping secretaries and administrators for a career in a marketing department.
You'll quickly learn about marketing and public relations and how a marketing department works as well as developing cutting-edge Microsoft Office skills.
Available at our High Holborn and Notting Hill training centres, this self-paced course with live tutor support can be studied at times to suit you. We're open
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Marketing Management - BTEC Unit Level 5

This unit is made up of 3 modules (see descriptions below) which can be taken as stand-alone subjects or which can form part of our BTEC Diploma, Certificate & Award In Management Studies.
The whole unit is usually completed in 38-60 study hours.
You can start your studies whenever you wish and you can study at times to suit you as the modules are delivered online.
There is so much to
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From RapidBI Ltd
Get seen on the web - internet marketing for freelance professionals





So you have a website and need to generate traffic and promote yourself.
The difference between a real shop and a web site is that most real shops have 'passing trade' on the we that rarely happens - and certainly not enough to run your business for you.
In the powerful workshop Mike will demonstrate how he has raised his web presence to over 30,000 unique visitors per month (more than many
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From Meirc Training and Consulting
The Strategic Marketing Plan



Objectives:
By the end of the program, participants will be able to:
Define the concept and scope of strategic marketing.
Understand the process of strategic planning.
Apply the techniques used in preparing the strategic marketing plan.
Develop the components of strategic marketing planning.
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Retail Management - Sales and Marketing




By the end of the program, participants will be able to:
Oversee store operations, supervise employees and manage inventory.
Understand customer behavior in a retail environment.
Develop successful sales plans to grow store profitability.
Ensure a positive shopping experience.
Use proper merchandising and promotional strategies to improve sales performance and customer loyalty.
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From Serebra Learning Corporation
Papa's Pizza Case Study 1: The 4 Stages of Marketing


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
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Papa's Pizza Case Study 5: Marketing Positioning


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
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Principles of Marketing Fundamentals of Marketing
...Marketing: Fundamentals of Marketing offers the student an overview of the information required to identify key marketing terms, language, and concepts. The program details the elements of the marketing mix, the stages of the product life cycle, and the proper steps to implement the market segmentation process. Managers, supervisors, and employees who want to learn basic marketing principles in
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Principles of Marketing Product Strategy
...Marketing: Product Strategy offers the student an overview of the information required to classify consumer and business products, create and promote brand equity, and implement new product development strategies. The program details the functions and objectives of packaging and labeling strategies, the stages of the consumer adoption process, and the four product development strategies.
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Principles of Marketing Distribution Strategy
...Marketing: Distribution Strategy offers the student an overview of the information required to identify types of distribution channels, select appropriate distribution partners, and develop an efficient distribution system. The program details the steps for selecting suitable distribution channel partners, the goals your distribution strategy should achieve, and the process to manage your
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Principles of Marketing Promotion Strategy
...Marketing: Promotion Strategy offers the student an overview of the information required to identify the elements of the promotional mix, determine appropriate promotional objectives, and select the advertising types and public relations tools to implement. The program details the procedures for creating an advertising campaign, the types of promotional strategies, and the steps of the personal
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Principles of Marketing Pricing Strategy
...Marketing: Pricing Strategy offers the student an overview of the information required to identify the role pricing plays in the marketing mix, to select appropriate objectives for pricing strategies, and to choose common methods to determine pricing. In addition, the program details the issues to consider when establishing a pricing strategy, the legal constraints that can affect pricing
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Brand Management: Integrated Marketing
...Marketing gives you information about integrated brands. The program provides you a process for integrating a brand throughout your company. Additionally the program defines brand diver components and how these components can be used to communicate an integrated brand through the appropriate media. The program also provides you with guidelines and processes for managing both financial and
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From Pitman Training Centre Notting Hill
Marketing Course - Business IT With Marketing & PR Diploma
Not only will you learn computer skills and total command of Microsoft's universally accepted software programs including Word, Excel, PowerPoint and Access, but you will also be able to start your new career with a solid understanding of the Marketing and PR business that will stand you in good stead from day one.
And don't forget, these are transferable skills, sought after by most employers.
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Marketing Management BTEC Level 5 Unit
This unit is made up of 3 modules (see descriptions below) which can be taken as stand-alone subjects or which can form part of our BTEC Diploma, Certificate & Award In Management Studies.
The whole unit is usually completed in 38-60 study hours.
You can start your studies whenever you wish and you can study at times to suit you as the modules are delivered online.
There is so much to
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From Kawas Consulting SAL
Cold Calling Techniques





I- Leads Generation:
Referrals: source and information needed
Networking sources and methodologies;
Data bases;
Methodologies of information gathering.
II- Do s and don ts for prospecting and cold calls
Do get the information first;
Politeness will open the doors for you.
III- The call process
How to speak with the gate keeper (Secretary);
Unreturned calls;
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From International Career Institute
Marketing Course
...marketing program designed in conjunction with industry leaders helps you learn the skills you need to succeed in marketing quickly and conveniently.
a Fast track your career in marketing
a Learn the inside secrets of how to become a marketing pro in months not years!
a Free up valuable time, don't wast time and money travelling to classes
a Study at your own pace whenever and
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From Training Link Education S.E.A
Certificate in Business Marketing

Aim:
To provide an in depth knowledge of marketing, advertising and promoting a business.
Target Audience:
People who want to be able to market their business more profitably.
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From Technology Ed
New Product Development




New Product Development Certificate Program
For registration info, please visit:
http://www. technologyed. com/ courses/ c113/ index. php
Program Description
The New Product Development Certificate Program is designed to build competency in the process of transforming an idea to a commercial product. The program reviews the cradle to grave process of how to efficiently developing new
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From Last Minute Training
Marketing Basics for Business Success (Toronto)
Nov 7, 2006
9:00 am - 4:00 pm
Increase your knowledge of fundamental marketing basics to develop sound marketing plans and understand how to implement them.
Understand what marketing is, and what it is not
Develop an understanding of the key concepts and terminology in contemporary marketing management
Learn why marketing is fundamental to any industry, and a basic business activity
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Marketing Basics for Business Success (Durham Region)
Nov 16, 2006
9:00 am - 4:00 pm
Increase your knowledge of fundamental marketing basics to develop sound marketing plans and understand how to implement them.
Understand what marketing is, and what it is not
Develop an understanding of the key concepts and terminology in contemporary marketing management
Learn why marketing is fundamental to any industry, and a basic business activity
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Mastering Your Marketing
May 16, 2007
12:00pm - 1:30pm
111 5th Avenue, S.W.,
T2P 3Y6, Calgary,
Alberta
Is your marketing getting results? It could be time to change your approach to marketing. In this dynamic seminar, you ll improve your marketing skills and explore simple, affordable and effective ways to build your business.
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Mastering Your Marketing

Edmonton, Alberta
May 15, 2007
12:00pm - 1:30pm
Is your marketing getting results? It could be time to change your approach to marketing. In this dynamic seminar, you ll improve your marketing skills and explore simple, affordable and effective ways to build your business.
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Mastering Your Marketing
550 Burrard Street,
V6C 2B5, Vancouver,
British Columbia
May 17, 2007
12:00pm - 1:30pm
Is your marketing getting results? It could be time to change your approach to marketing. In this dynamic seminar, you ll improve your marketing skills and explore simple, affordable and effective ways to build your business.
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Branding 101 - What you NEED to Know
You will learn:
the top 5 things you need to consider in building your brand
the most effective and least expensive options for taking your brand live
a core set of measurement tools to ensure that your efforts are generating results.
Since 2001 FAITH SEEKINGS DESIGN & COMMUNICATIONS Inc. has been educating clients in the world of branding and executing brand strategies to perfection.
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Marketing 101
To build a successful practice you need to have a plan for reaching out to prospective clients. This workshop will explain the basics of how to create and implement an effective marketing plan. Topics include:
* Setting marketing goals
* Conducting market research
* Selecting target markets
* Defining your key messages
* Establishing a marketing budget
* Choosing tactics
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Marketing and Sales
...marketing budget doesna t mean you cana t meet your goals and business objectives a you just have to be more creative in your marketing tactics. This one-day workshop will show you how to get maximum exposure at minimum cost. Learn effective, low-cost, and non-cost strategies to improve sales, develop your companya s image, and build your bottom line.
LEARNING OBJECTIVES
*
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From Ripley Training Limited
Practical Marketing Skills
This course is ideal for anyone who is starting up in business or anyone looking for more business. An experienced and successful Managing Director will lead the course sharing their experiences in the first three years of business including positive and negative outcomes. The courses are very interactive enabling participates to share their experiences and to discuss the tools most appropriate to
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Report Writing Skills
Report writing skills - Ripley Training Ltd specialises in designing and delivering effective learning interventions including public/ in-house training programmes and professional consultancy. We offer learning solutions to optimise performance in small, medium or large businesses across Yorkshire.
Aims
Understand and apply the principles of effective writing
Choose an appropriate style
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From Amplios Academy
Strategic Alliances 2 Day



Training objectives
The purpose of this seminar is to:
> Communicate the potential value of Strategic Alliances (SA) for corporate survival
> Equip the participants with fundamental SA skills
> Explain how to assess the typical SA skills required by different organizations
Training method
The training method involves:
> Description of the theory
> Reinforcement of the theory by case
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From Ripley Training Limited
Practical Marketing Skills Training Course
...Marketing Skills
This course is ideal for anyone who is starting up in business or anyone looking for more business. An experienced and successful Managing Director will lead the course sharing their experiences in the first three years of business including positive and negative outcomes. The courses are very interactive enabling participates to share their experiences and to discuss the
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From ivantage Limited
Google Adwords Advanced Hands-On Training Workshop
ivantage runs a pair of courses on Google Adwords. The first, Google Adwords Essentials, is for novice users of the service who need to make a start with devising, setting up and running Adwords campaigns. The second, Google Adwords Advanced, is designed for users with some Adwords experience - especially those who have completed the Essentials course - who need to develop, manage and optimise
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From Human Resources Services
G K Lim's "Enhancing the leadership qualities of the sales manager"
duration: two days
conducted by G. K. Lim, ISO CMS, FInstSMM
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INTRODUCTION
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Sales managers talk about productivity and reaching sales quotas. Those are end results, the reason for their being sales managers. However, end
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G K Lim's Key Account Management Program (an inhouse offering)

a two-day participative program for sales professionals on how to manage major accounts developed by Wilner & Co, Inc., conducted by G. K. Lim, ISO CMS, FInstSMM, CEI
Although this Key Account Management Program is designed for salespeople who have the responsibility for one or more major accounts, it can be helpful to any salesperson who wishes to become more professional. It's another
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From Khebrat Society for Professional Women
small businesses packaging



The course focuses on general packaging concepts, functions, ideas customised for attendees, proctical training on how to make packages from different materials.
The course is conducted in Jordan only and can be delivered in Arabic
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SME marketing skills

The program is organized to suit the small and micro businesses of homemade products. It a a part of series of training programs for community development programs.
The course explains the marketing concepts, develop skills, details marketing channels for small businesses especially for women business owners.
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From Mobile Technical Institute
High Impact PR

Public Relations is becoming more and more important for success in today s business environment. As a small business owner or manager, it is vital that you let prospective and current customers know about your products and services in a cost effective and efficient manner.
This seminar is designed to provide you with information and resources that can improve your ability to generate
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From SpeedTeach
Microsoft Dynamics AX (Axapta) 3.0 Trade - Production




The MS Dynamics AX Production course is aimed at gaining theoretical and practical knowledge of the user interface structure and the Bill of Materials module of Microsoft Dynamics AX 3.0.
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From Human Resources Services
G K Lims Relationship Management For Sales Managers


a two-day seminar-workshop conducted by G K Lim, FInstSMM, CEI, CMS
Learning outcomes
By the end of this training session, participants will have reliably demonstrated an ability toa .
o Be an informal leader and reap personal benefits there from
o Raise onea s own self esteem as a prerequisite to earning other peoplea s S. T. A. R. (support, trust, admire, and respect)
o Use
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From The Bluestar Group LLC
Prospecting Strategies and Skills


This seminar develops participant's ability to dramatically increase their ability to gain face-to-face meetings with customers, prospects and referral sources. Marketing letters, telephone prospecting skills, voice mail, email, gatekeepers, and follow-up strategies are addressed through skill practice exercises and feedback.
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From The Marketing Education And Training Company
An Introduction To Practical Marketing
...marketing functiona nd staff who are customer facing and need an awareness og marketing principles. The prograamme covers the principles of theory and practice in marketing with practical examples and interactive excercises to aid understanding. Following this course delegates will be equipped to assess the marketing process in their organisation, understand how their products are positioned
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From Aspect Training
SEO Search Engine Optimisation Training
Web site visibility, the ease with which potential customers or visitors can find a web site amongst a myriad of competitors, is a crucial factor in a sites success. Web visibility is not merely a question of search engine optimisation (SEO), there is a great deal more to it than that, as Aspect Traininga s SEO Search Engine Optimisation training course demonstrates.
Search engines make the
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From JED New Media inc.
Attracting Attention to Your Web Site
Placing your business on the Web is a costly enterprise. You need to capitalize on your investment by attracting significant traffic to your site. You can achieve this by implementing a number of marketing strategies that are tailored to this medium. Outlined here are five different methods you can implement immediately.
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Conducting Focus Groups with Flair
Explore the fundamentals of conducting focus groups. The techniques provided here will help you gain maximum client feedback and cooperation. The focus group context can be software development, product/services launches, marketing campaigns or opinion polls.
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Donnez une deuxi me vie a un produit en d clin
Ce JEDlet traite en premier lieu de l analyse d un produit et des sympt mes qui caract risent un produit en d clin. Il pr sente ensuite des fa ons d am liorer un tel produit, notamment par l innovation, la diff renciation et le prolongement de la vie.Ce JEDlet contient des exemples qui se rapportent aux produits de consommation et aux produits industriels. Les proc d s et les modes de fabrication
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Ezine Advice
If you have decided to produce an electronic newsletter or ezine for your business, or if you would like to improve upon your existing ezine or e-newsletter, follow this simple blueprint to increase the bountiful benefits of establishing an effective e-mail relationship with your clients and customers.
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L art de conter : un gage de succ s
Ce JEDlet pr sente l art traditionnel des conteurs et explique comment utiliser efficacement ce pr cieux outil de communication au profit de votre entreprise.On y trouve des trucs et des techniques utilis s depuis des si cles par ceux qui forgent des histoires. D couvrez les l ments de base qui vous permettront de cr er des histoires d entreprise vou es au succ s.
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Marketing: Tired Products
Are you experiencing difficulties with the sales and marketing of some of your products? Examine the key components of a thorough product analysis and the symptoms of tired products. Explore creative ways to improve tired products, such as product innovation, product differentiation, and product extension.
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Pump Up Your Prose: Snagging Attention with Sayings I
Spice-up your verbal and written business communication. Become a more compelling speaker, communicator and negotiator. This is the first of a two-part series that explores the use and origins of English expressions. Learning these sayings, expressions and idioms will help you use the right words in the right place for maximum impact.
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Pump Up Your Prose: Snagging Attention with Sayings II
This JEDlet enlightens, entertains and informs you about a multitude of sayings, expressions and idioms used in everyday speech. Stock up on an arsenal of idioms. Learn the fascinating and sometimes surprising origins of sayings, which make great conversational fodder and helps ensure that you use the right words in the right place for maximum impact. This is the second of two JEDlets that explore
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Selling Your Company to the Press
It suggests different strategies to help you prepare for the interview and proposes some tips and tactics for skillfully answering pre-interview and interview questions. Glean some tips on how to present your organization and your message in a positive manner.
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Tackling Tradeshows
Get your money s worth every time you participate at a tradeshow! Use the methods proposed here to determine whether exhibiting at a tradeshow is a worthwhile investment for your company. Explore tips on how to plan, justify and participate in tradeshows to obtain maximum benefits.
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Trouvez votre place d affaires
Ce JEDlet est pr sent sous forme d une d marche simple a suivre, qui comprend quatre grandes tapes conduisant au choix d une localisation optimale.
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Vendez votre entreprise aux journalistes
Ce JEDlet traite des questions que vous devez poser au journaliste qui d sire r aliser une entrevue avec vous.Il vous pr sente aussi des trucs et astuces pour r pondre habilement et efficacement aux questions qui vous seront pos es lors de la pr -entrevue et lors de l entrevue elle-m me. Vous y trouverez galement des conseils sur la fa on de pr senter votre entreprise de mani re positive.
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What's in a Name?
How people initially perceive and respond to your business, product, or service, will often be determined by its name. If you are faced with the challenge of creating a name to brand a product, service, or business, follow this helpful guide to learn some basic strategies, creative techniques, and caveats involved in new name generation. This JEDlet does not cover legal trademark or copyrighting
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From Jim McGuirk & Associates
Media Training

Media situations rank among the most challenging speaking assignments. They are fraught with pressure and risk. An ill-considered remark, bad preparation, faulty research or just a generally unconvincing response can turn instantly into "bad press.
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From Summ it up
Practical Marketing

Practical Marketing Workshops, aimed at small to medium sized businesses, both new start ups and growing businesses. The workshop is based on a ficticious company which makes learning the tools and techcniques of marketing easier. Workshops are tailored to individuals groups, and can be held in house or locally. Workshops are designed for groups of 5 to 15 individuals.
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From Wisdom At Work
MARKETING MOMENTUM(tm)
...MARKETING MOMENTUM GROUP COACHING TELECLASS SERIES(tm):
Each one-hour teleclass introduces business marketing concepts and principles for the first portion of class; remainder of class is devoted to practice-specific, live, situational coaching.
* Marketing material will include:
+ counseling practice marketing do's and don'ts
+ branding/niche targeting
+
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From Referral Coach International
Unlimited Referrals Marketing System Web Based Training Program



...eferral Training from RCI
Learn The Unlimited Referrals Marketing System and Create a Continual Flow of New High-Quality Clients
If you are a veteran producer, then you know the importance of leveraging your hard work. You have a base of loyal clients. You want them to refer you to as many top-level prospects as possible. This system shows you how to make that happen.
If you're a new
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Unlimited Referral Boot Camp
Attend the Unlimited Referrals Boot Camp for Financial Professionals where you'll:
Discover 8 tactics for getting more referrals without even asking.
Learn the VIPS Method for asking that will get you referrals and NEVER hurt your client relationships.
Ensure the highest quality referrals so you don't getted bogged down working with clients who don't fit your practice anymore.
Handle
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From Executive Oasis International
Island Survival: Marooned on Horseback in Jamaica's Cockpit Country



... team performance and fine-tune your corporate, sales and marketing strategy together. Loosely based on the TV show Survivor, this is a simulation of an equestrian adventure in the hills of Jamaica. Your team gets lost and must invent and market a product or service to raise the money to get back to civilization. They need to have a plan in place when they are rescues by their Maroon guides.
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From CorNu Enterprises
Sales&Marketing Management


This product is packed with ideas and tools to help you to analyze your company, your market, your competition and develop a marketing strategy that gets results. You will also kearn how to train and motivate sales staff to acheive company goals. The product will help you acquire the tools to become a better manager and adapt the the changing needs of your business. The product is available as a
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From The Training Oasis, Inc.
Survivor Team Building: Wilderness Survival for Corporate Retreats



Wilderness Survival is a Survivor style team building simulation that will help you:
- Enhance team performance
- Fine-tune your marketing and sales strategy
- Identify new sources of business
- Forge stronger links between geographically dispersed teams
- Identify and eliminate communication barriers
- Break down silos
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From Executive Oasis International
Survivor Team Building for Executive Retreats: (Malaysia)



...elop strategies for improving processes
- Fine-tune your marketing and sales strategy
- Identify new target markets for your products and services
- Identify and eliminate communication barriers
- Break down silos
You can hold this session at an upscale resort in Kuala Lumpur, Penang, Kuching or Kota Kinabalu. Alternatively, experience a rugged adventure at a jungle campsite at Taman
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From TASC Consulting Pvt Ltd
Creating Effective Marketing Collateral

Proposals, case studies, white papers and presentations are some of the most commonly used sales and marketing tools. Learn to create compelling and persuasive sales and marketing collateral.
Call 91 9820054581 for more details.
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From Sessions Online School of Design
Branding & Identity Course


...se studies the essential skills required to design logos, marketing materials, and advertising programs to establish and promote a corporate identity.
You'll be designing or redesigning company identities for both existing companies and newly established businesses.
Outline:
Outline:
LESSON 1 Intro to Corporate Identity How does a company and organization project a coherent identity
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From International Center for Etudes
The Art of Marketing

...marketing skills is essential to the growth of your company in today's competitive market. Effective marketing skills are of incredible value to any company or organization, cutting costs and raising profits. Through a marketing skills training program, you will gain the tools you need for your company to make more of impact on more potential customers and clients, while spending less money.
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Strategic Marketing Planning
...marketing is essential to the growth of your company in todaya s competitive market. Strategy marketing planning is of incredible value to any company or organization, cutting costs and raising profits. Through a marketing training program, you will gain the tools you need for your company to make more of impact on more potential customers and clients, while spending less money. This is hugely
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From The PR School
Social Media PR
The Social Media PR training course at The PR School is a detailed guide to all areas of the social media. The course is designed for anyone who is interested in learning about the medium and promoting their own company or client using new age tools and techniques - if this sounds like you, you cana t afford to miss this course. This is an online training programme.
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Certificate Course in Public Relations
The Certificate Course in PR gives you a complete working knowledge and understanding of every aspect of public relations. At the end of the course, you will be ready to execute various tasks, armed with powerful tools, with much ease. Successful students can confidently begin working in the area of public relations, armed with this certificate course.
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From Easygyan. com
Online Course in Retial Management
Advanced Diploma in Retail Management
Course Code: AAM02
Course Duration: 1 Year
Course Fee: Rs12000
Course Contents:
Retailing Environment in Emerging Economies
Retailing Strategies
Market Selection and Retail Location Analysis
Merchandise & Supply Chain Management
Store Management
Store Layout & Design
Merchandise Pricing
Managing Human Resources
Managing a Retailer's
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From Research Rockstar
Practical Survey Design Conduct Online Research with Confidence
Planning your first online survey project? Feeling a little uncertain about designing a questionnaire?
A bad questionnaire design can only deliver bad data. But with a little training, and access to some good examples, you can design an online survey that will meet your needs.
In this very practical, 2 hour class, you will learn:
a 5 steps to planning a successful online survey project
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