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Managing Difficult Employees In Key Positions Five Proven Strategies to Maximize Expertise and Minimize Angst Difficult people wreak havoc in your company. You know that. Difficult people who hold key positions are even more problematic. When leadership power, authority and decision-making fall into the hands of an employee with poor or non-existent people skills, you are likely to be losing up to 40% of your profits: money going out the  more...
What to do Before, During, and After It Hits The Fan - Developing a Plan for Crisis Management When a business is facing a crisis, there is little time to react effectively. Also, the stress created by a crisis often limits rational thinking and can lead to costly mistakes and mis-steps. This is why it is essential for both large and small businesses to have a crisis management plan in place. Minimizing the damage from a crisis can prevent an unfortunate incident from blowing up into a  more...
Conduct a Brand Audit Does Yours Pass the Test? Powerful branding is critical for every business small or large. A strong brand allows you to charge premium prices, build company value, and build customer loyalty resulting in decreased cost of sales and increased profitability. How do you know if your brand is aligned so that your marketing dollars are invested correctly and is generating the expected results? Shannon Kavanaugh, president and  more...
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