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Principles of Marketing - Product Strategy on-line e-learning cbt (computer based) Principles of Marketing: Product Strategy offers the student an overview of the information required to classify consumer and business products, create and promote brand equity, and implement new product development strategies. The program details the functions and objectives of packaging and labeling strategies, the stages of the consumer adoption process, and the four product development  more...
Introduction to Six Sigma on-line e-learning cbt (computer based) ... to become "passionate lunatics" about Six Sigma. Welch's adoption of Six Sigma, and General Electric's ensuing success, greatly contributed to Six Sigma's recognition as a powerful method for business improvement in organizations. So, what is Six Sigma and why do so many successful organizations attribute their success to it? This course largely deals with answering these questions. The course  more...
ABAP 6 10 Reporting on-line e-learning cbt (computer based)cd rom The course ABAP reporting 6.10 will show the trainee how to integrate reports in SAP R/3. The user will be introduced to batch input programming and evaluation as well as being introduced to the ALV grid control and shown what it can be used for. Learn To: o Integrating Reports in SAP R/3. o Area Menus. o Transactions. o Creating User-Specific Menus. o Batch Input. o Working with  more...
Brand Management Fundamentals of Brand Management on-line e-learning cbt (computer based)cd rom ...he strategic marketing process, the steps of the consumer adoption process, the different types of branding strategies, and the signs that can indicate a troubled branding strategy. Learn To Select characteristics of a good brand name or brand mark. Identify common brand manager responsibilities. Complete  more...
Principles of Marketing Product Strategy on-line e-learning cbt (computer based)cd rom ...aging and labeling strategies, the stages of the consumer adoption process, and the four product development strategies. Learn To Identify the elements of a product mix evaluation. Select the characteristics of an effective brand name. Apply the appropriate branding strategy.  more...
From Serebra Learning Corporation
Building Brand Equity on-line e-learning cbt (computer based) Every time a corporate merger or buy-out occurs, you are sure to see plenty of headlines about the number of subsidiary companies each corporation owns. Here's why: brand equity. It's a fact that each subsidiary of a corporation has a value linked to its brand names, in addition to its base dollar-value. This value is measured by the consumer's attitudes and loyalties toward the brand.  more...
Principles of Marketing Product Strategy on-line e-learning cbt (computer based) Principles of Marketing: Product Strategy offers the student an overview of the information required to classify consumer and business products, create and promote brand equity, and implement new product development strategies. The program details the functions and objectives of packaging and labeling strategies, the stages of the consumer adoption process, and the four product development  more...
Brand Management: Fundamentals of Brand Management on-line e-learning cbt (computer based) Brand Management: Fundamentals of Brand Management introduces students to essential brand information including common branding terms the importance of brand value the characteristics of a good brand name and brand mark and the responsibilities a brand manager should fulfill. The program also details the role brand management plays in the strategic marketing process the steps of the consumer  more...
From ProTrain Online
Business Strategy and Operations Certificate on-line e-learning cbt (computer based)self directed ... trained on the new systems and processes to ensure rapid adoption and minimize rework. Training also ensures that a common base of knowledge is developed and shared with staff as they come onboard or take on new roles. But while every to enterprise wants develop high-quality programs, professional development budgets can quickly balloon without a sound, strategic vision and approach to  more...
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