Instructor Led B2b Training in Belgium

Implementing Value Pricing for B2B Organizations Recent years have seen a surge of interest in a value pricinga a the practice of setting prices based on the value a product or service creates for customers, as opposed to a mark-up on costs. The logic behind value pricing is straightforward. Simply applying a standard mark-up to costs leaves untapped value where some customers in some situations would be willing to pay more. A  more...

Workshop B2B and B2C Pricing Excellence Pricing is the most important lever to improve short-term profitability. A limited number of companies master pricing strategies, pricing tactics, and pricing processes extremely well. Most companies, however, do not. In this course we will learn about the pricing methods and the pricing tools that leading companies deploy for sustained above-average profitability. Many industry executives assume  more...

How to implement value pricing in B2B B2C industries 18th & 19th of May, Vienna - Austria Discover pricing strategies and tactics in different kinds of economic situations. In this course, Dr. Andreas Hinterhuber, will learn you what distinguishes pricing champions from other companies. During this training you will discuss and apply case studies which are examples of pricing in excellence in B2B & B2C industries. You will review and apply  more...