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From Serebra Learning Corporation
Gaining Allies Creating Change
If you scratch my back, I'll scratch yours. Is this an effective strategy for gaining allies to create change? How about, "If you do it my way, you'll feel better about yourself"? Finding and winning partners for the purpose of creating change is not easy in the intensely competitive and harried environment of the corporate world. It's especially difficult when you lack authority. The people whose
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