Instructor Led Behavior Change Communication Training
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From Centre for African Family Studies (CAFS)
BC202 Advances in Behaviour Change Communication for HIVAIDS TB and Malaria (6-10 June, 2011 in Nairobi, Kenya)
Promoting positive behaviour change is a complex process requiring a thorough understanding of what motivates people to adopt or resist new behaviours. Behaviour Change Communication (BCC) approaches recognise that presenting facts alone does not guarantee behaviour change. Individuals are greatly influenced not only by their own knowledge about issues but also by social pressures exerted by
more...
Promoting positive behaviour change is a complex process requiring a thorough understanding of what motivates people to adopt or resist new behaviours. Behaviour Change Communication (BCC) approaches recognise that presenting facts alone does not guarantee behaviour change. Individuals are greatly influenced not only by their own knowledge about issues but also by social pressures exerted by
more...
