Brand Telephone Seminars

Offboarding: Strategies for a Successful Goodbye BenefitsThis live audio conference will review research showing the value of effective offboarding: higher levels of employee commitment, lower recruitment costs, and higher quality candidates. As with all employment actions, it should be lawful, safe, secure, efficient, ethical, fair and respectful. Effective HR leaders must work both sides of the basic accounting equation: assets = liabilities +  more...

Creating Successful Employee Surveys ...ations identify opportunities to improve their employment brand; identify employment practices problem areas; improve employee relations, morale and teamwork; enhance employee commitment and engagement; and assess the implementation and effectiveness of HR management systems and processes. In today's economy and workplace, this however is just the starting point. Identifying the drivers of  more...

Legal Implications of Doing Business on the Internet ...and safeguard a web-based business and protect a business brand online. Specific policies and procedures will be analyzed, and how they can be used to minimize online threats. Best practices to safeguard domain names, copyrights, trademark rights, data security, and privacy will be reviewed. This program is critical for businesses who are developing and growing online brands. This live audio  more...

Social Media Guidelines for Estate and Financial Planners ...'long tail' and organize communications to reinforce your brand. Gain a better understanding of the role of integrated marketing campaigns to syndicate content into the market with tools like webcasts, videos, articles, podcasts and PR promotion. Learn how mapping the level of social media presence fits specific practice strategies and understand how these tools can help you build new  more...