Campaign Telephone Seminars

Guidance on Lobbying and Political Campaign Activities of 501(c)(3) Organizations Benefits501(c)(3) organizations are subject to very specific rules - and very harsh penalties - with respect to both lobbying and political activity. Lobbying is permitted, but only in specific circumstances. Political activity is never permitted. This live audio conference will explain, in plain-English, how to avoid the pitfalls and how to take advantage of the opportunities available to  more...

Google Analytics for Accountants: How To Measure Online Marketing and Website Performance ... conversions in Google Analytics. We'll discuss marketing campaign tracking and how to measure different marketing activities (email, paid search, etc.), then dive into Google Site Search - reviewing how to use this feature to identify visitor intent and website navigation issues. This audio conference is designed for accountants, CPAs, controllers, CFOs, tax managers, finance directors,  more...

Labor Law: Could 2011 Be the Turning Point for Unions? ...nt Obama's administrative initiatives - a rollout of many campaign promises. Unions played a vital role in the 2008 elections and they continue to have a large voice in upcoming Congressional elections this fall. While most of the country has been focused on health care reform, 2011 could prove to be a pivotal year for union activity. What businesses may not be aware of, are many proposed,  more...

Effective Fundraising Techniques for Nonprofit Organizations nNonprofit organizations always need to diversify their revenue from earned income, government grants with philanthropic fundraising. Now, in tough economic times, you must determine how to maximize the effectiveness of your fundraising program. This teleconference will cover the basic elements of a complete fundraising program for annual operating support as well as ways every organization can  more...