Instructor Led Customer Profiling Training

The Essentials of Data Mining and Predictive Modeling for Internet and Direct Marketers DESCRIPTION "Data Mining and Predictive Modeling" are intertwined buzzwords that wea ve all heard. And perhaps youa re not quite sure what they mean or how they differ. While this is an incredibly important question to answer, the even more vital question is, "How do I make them meaningful?" This course addresses all of these questions in detail. Though frequently thought of in terms of  more...

Advanced Data Mining and Predictive Modeling for Internet and Direct Marketers DESCRIPTION "Advanced" data mining and predictive modeling dives into the more sophisticated data mining and modeling techniques that an increasing number of enterprises are employing to generate huge impacts on their bottom lines, whether it be through the internet or through direct marketing channels. Long gone are the days when data was scarce. In the modern world, wea re drowning in data  more...