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Assertiveness Influencing self help program ...etings, doing a presentation or selling products - either face-to-face or over the phone. They are all situations in which there is an a outcomea - something gets done, either for you, for the other person(s), or mutual beneficial for both. However it is not just WHAT is achieved, ita s HOW ita s achieved - how you approach the situation, the words you use, the body language you exhibit,  more...