From Serebra Learning Corporation
Communication Skills: Report Writing 


MAXIM TRAINING Writing effective reports is a core work skill. In the age of technology it is still one of the most important means of communication. This course explores some of the key factors that make a report
EFFECTIVE. It provides a step-by-step guide to writing a report, from planning through to revising/editing. You'll find the course valuable if you're using a word processing package,
more...
Maintaining Network Security 
This course acquaints the students with planning and maintaining network security. It also describes the process of evaluating and testing network security. Additionally, the course explains the process of incident response. Network
Administrators more...
VoIP Network Quality of Service Techniques 
This module investigates the
QoS service details necessary to provide acceptable voice quality over the best effort data network. Here, we first discuss general converged network QoS requirements. We find that QoS parameters extend beyond just bandwidth and delay, but also include jitter, packet loss, network availability, and security. We discuss traffic shaping and admission control, and learn
more...
Planning Your Field Sales Approach 
...factors mark the difference between mediocre and great field sales performance? One characteristic of highly effective field sales representatives is their ability to efficiently plan their sales approach for both existing customers and prospects, as well as managing their time and territories effectively. Planning
Your Field Sales Approach provides practical tools for determining call and
more...
Applying Your Field Sales Approach 
A unique quality of effective field sales representatives is their ability to assess their customers' needs, determine sales opportunities, and access the decision makers--often in one or two sales calls. Sound impossible? It's not if the sales professional applies the essentials presented in
Applying Your Field Sales Approach. This course provides sales strategies to change your customers'
more...
Federal Government Industry Overview Version 1 
...rnment works with businesses, the regulatory and business factors driving change, the challenges facing the implementation of e-government, and strategic management and enterprise solutions. This course is designed for management consultants and sales personnel seeking an overview of doing business with the
Federal Government, as well as corporate and enterprise-wide business managers who will
more...
The Pharmaceutical Industry Overview Version 2 
Billions of people around the world depend on the pharmaceutical industry to help them live longer, healthier, and happier lives. However, the pharmaceutical industry is continually tasked with alleviating its own ailments, including slow growth and declining profitability owing to pricing, safety, marketing and regulatory issues. In order for companies to remain competitive in a highly regulated
more...
The Health Care Industry Overview Version 2 
There is growing evidence that the current health systems around the world will be unsustainable if they go unchanged over the coming years. The health care industry is under constant pressure to streamline operations and cut extraneous spending, while providing quality, safe, and cost-effective care to its patients. In addition, operating in a highly regulated environment, industry players need
more...
The Manufacturing Industry Overview Version 2 
Business has only two functions - marketing and innovation. Companies in the manufacturing industry seem to be taking this lesson from the legendary management guru,
Peter F. Drucker, very seriously now. The manufacturing industry - the powerhouse driving many economies - has been reeling under the most challenging time in its history. Manufacturers are striving to be more innovative, compete
more...
The Insurance Industry Overview Version 2 
The insurance industry has its share of risks and opportunities. While providing risk coverage to individuals and businesses, insurers are striving hard to manage their own risks in the wake of natural and human-made disasters, financial setbacks, and governance scandals. As margins are squeezed in the face of low underwriting profitability and the cushion of investment returns begins to shrink,
more...
Initiating Outbound Sales Calls 
Fifteen seconds doesn't sound like very much time, does it? As an inside sales consultant, you will have a lot riding on what happens in those few seconds. That is usually all the time you have to make a solid, positive impression on your customer. Knowing how to initiate an inside sales call is a key to your success. In this course, you will learn the strategies for dealing with voice mail and
more...
Completing Outbound Sales Calls 
You might have heard the saying, "it ain't over 'til it's over." This is especially true with inside sales calls. To be a successful inside sales consultant, you need to know how to keep your customer's attention all the way through the close of the sale. In this course, you will learn strategies for contacting the decision maker and for dealing with gatekeepers. You will learn the steps involved
more...
Completing Inbound Sales Calls 
...n the process for assessing a sales opportunity, the four factors used to qualify a sales opportunity, and strategies for qualifying a sales opportunity. You will also learn the steps for making the transition in both one-call and multiple-call closes. You will learn how to determine the best strategies for inbound sales presentations and explore the characteristics of an effective inbound
more...
Sales Negotiations Negotiation Strategies 
...gies, you will learn about common negotiating strategies, factors that should be considered when choosing a strategy, and how to create the proper atmosphere for negotiations. You will also learn about elements that can derail negotiations as well as guidelines to help keep them on track. In addition, you will learn how to deal with demanding clients and how to adapt when competitors are
more...
Call Center Structures The Call Center Profession 
This course describes the functions, structure and key players of a typical call center, and underscores the uniqueness of the profession. Agents who need an understanding of the fundamental structures and relationships in the call center profession.
more...
Call Center Operations Workforce Management 
This course describes forecasting, scheduling, occupancy and staffing principles, and explains their impact on the life of an agent and the success of a call center. Agents who want to progress to an understanding of call center operations, including workforce management, technological applications and performance measurement for both agents and call centers.
more...
ITIL Configuration and Release Management 
Organizations make substantial investments in their information technology infrastructures. That investment pays off only if the organization uses its information resources to increase productivity. Information technology planners and managers must understand how the components of the IT infrastructure interact if they want to eliminate waste and improve service to the users of the system. The
more...
ITIL Problem and Change Management 
Every information technology (IT) system suffers unexpected problems and errors. These unexpected interruptions can be extremely costly in terms of lost productivity and lost customer satisfaction. The IT infrastructure library (
ITIL) is the most widely accepted approach to IT service management (
ITSM), and it can help organizations set up rigorous processes to identify, classify, and resolve
more...
The Inbound Call Center 
... center technology; recognize the effect of environmental factors on productivity; apply the processes to turn the phone answering service into a business center; understand the value of linking with the rest of the organization; and employ methods to give customers the service they want. Becoming a successful call center manager is not an easy task. This series is targeted specifically for
more...
Performance Metrics for an Inbound Call Center 
The call center environment typifies the active, fast pace of the business world. In this hectic environment, is there time to consider how things are being done? There should be. As the call center industry slowly transforms into a customer management industry, the impetus will be on call center managers to ensure customers receive the best service possible. But where do you look to analyze
more...
Identifying Your Customer s Expectations 
Customers have expectations of all the companies with which they transact business. These expectations may be predominantly unspoken but, all the same, they have a strong influence on how your company, its employees, products, and services are perceived. In the first lesson of this course, you'll be shown what characteristics customers want to see demonstrated, what external influences generate
more...
Using Surveys to Measure Customer Satisfaction 
If you're lucky, your customers will complain when they are dissatisfied with your company's service. If you're not so lucky, they'll say nothing and just take their business elsewhere. It's essential that you keep your fingers on the pulse of customer opinion if you are to prevent them defecting to the competition. You need to measure customer satisfaction on a regular basis, and this course will
more...
Leading A Customer-Focused Team 
The quality of your customer service is in the hands of the people who deliver it. As their leader it's your responsibility to give them the direction, resources, and support they need to succeed. This course shows you how to work with them to create a customer-focused environment that fulfills customers' expectations while still achieving corporate goals. The first lesson explains how to work
more...
Developing Customer Satisfaction Surveys 
...a customer satisfaction survey that works. You'll explore factors that influence selection of the survey method. You'll also learn to design the survey instrument itself, including selection of question formats, sequencing of questions, and wording of the items themselves. Finally, you'll examine issues relating to selection of a sampling method and determination of sample size. Marketing
more...
Customer Satisfaction Analysis and Implementation 
What you get out of a well-designed customer satisfaction survey will depend largely on the power of the analytical tools you apply to the data and the effectiveness of actions taken based on the resulting information. Although the analysis itself is best conducted by your statistical team, you'll be able to use survey results more effectively if you understand how key analytical tools are
more...
Interacting with the Customer 
Failing to realize the importance of customer service and effective complaint handling leads to increasingly dissatisfied customers. Organizations need to be able to address the needs of customers in an effective and efficient manner. This course is intended to show the proper procedures and processes needed to provide effective customer service: how to properly support a customer, how to overcome
more...
Essentials of External Consulting 
You may already have a reputation as something of an area specialist or problem solver. You may have a number of years of general management experience, or you may have recently acquired a management qualification. Perhaps you've now been asked to deploy your knowledge in an external consulting role. What do external consultants really do? Although they may work in a variety of disciplines,
more...
The Call Center Industry 
When people pick up a phone and hear someone greeting them from the
XYZ Company, they put little thought into the people, process, or technology behind the phone call. To them, the person on the phone is just a voice on the other end of the line. This course will examine all of the aspects of a call center. In order to facilitate this examination, this course has been broken down into three parts:
more...
Evaluating Internal Assignments 
So, is it success or failure? It's crucial that you take time to review your project and confirm outcomes on completion. What has been achieved, and what didn't go as planned? And how have you performed personally? Of course, success depends on your ability as an internal consultant to continually develop in the role, increase your skills, and make overall improvements in your performance. This
more...
Evaluation and Review 
So, is it success or failure? It's crucial that you take time to review your completed project and confirm the outcomes. What has been achieved, and what didn't go as planned? And how have you performed personally? Of course, success depends on your ability as an external consultant to continually develop in the role, increase your skills, and make overall improvements in your performance. This
more...
Diagnosing and Planning 
Your success as a consultant depends on your ability to diagnose each situation correctly. You need to use your previous experience, and bring fresh ideas to every new contract. Frameworks and models help you to make an effective diagnosis. They help you to evaluate the strategic position of the client organization, which is vital. To deliver solutions that are relevant and appropriate to the
more...
Internal Consulting Skills 
What skills do you need to be a successful internal consultant? What skills do you have already, and which should you develop further? This course gives you the opportunity to review your existing abilities and ways of improving your current performance. Internal consulting is not only about your specialist or technical knowledge. It's about your ability to communicate. If you fail to get your
more...
Managing the Quality of the Customer Support Service Center 
Customers who experience problems with your service represent a significant challenge to your company. If the support center is able to deal with incidents efficiently, your company can benefit enormously. Reputation and customer satisfaction can be restored and procedures can be established to recognize and prevent future incidents. This course examines the processes involved in incident
more...
Project Management Government 
This course focuses on project management for
Federal Government agencies. Specifically, the course focuses on the differences between project management in a private organization and in the federal government This course series is designed for project managers who have a fundamental understanding of project management concepts, but are looking to apply these concepts within their government
more...
An Introduction to Project Management PMBOK-Third Edition aligned 
Imagine trying to control the unexpected and unpredictable through processes in such a way that you meet the cost, quality, and time expectations of all invested parties in order to accomplish a temporary endeavor. This is the mission of project management. Challenging? Yes. Impossible? No. All industries employ project managers to implement processes as a way to control business. In fact, the
more...
Project Lifecycles and Stakeholders 
Every project has a beginning and an end, but what happens in between is less predictable. The project life cycle will most likely involve uncertainties, and it's how these uncertainties are handled that determines the outcomes of the project. The more familiar one is with project phases and stakeholders, the more easily one can keep the project on track and on budget. Organizations might "fast
more...
Initiating and Planning a Project 
Initiating and
Planning are crucial phases in developing and executing any successful project. Companies that are embarking on a new project initiative must assign people to gather facts and decide what exactly they want to produce and how they are going to produce it. This course examines which factors should weigh in during the project selection process and how to effectively plan a project from
more...
Managing a Project 
...factors of a successful project almost always end up depending on how much money and time is needed to create a product worthy of the customer. This course will help you manage the constraints of time, money, and schedules, and how they relate to the overall quality of your project and product. This course is targeted toward a diverse range of managers and staff members who wish to acquire the
more...
Troubleshooting and Closing the Project 
...factors that can affect a project are numerous and often hard to pinpoint. Conducting meetings and using advanced tools, such as formulas and graphs, allow the project manager to properly define the health or status of the project. This course outlines how to conduct effective meetings and presents some troubleshooting tools that can be used during the project life cycle. It also presents the
more...
Making Group Decisions The Nature of Groups 
This course provides insightful perspectives into the unpredictability of group dynamics. Tips to recognize challenging behaviors and suggestions for successfully managing group responses are presented. Professionals who want to resolve workplace challenges more effectively.
more...
Preparing to Negotiate Size Up the Playing Field 
...of this course you will be able to list situational power factors that can be used to influence a negotiation, identify tactics to control situational power factors, recognize that location and agenda are strong situational power factors and identify relationship factors that are important in negotiation. The
Negotiation Strategies curriculum helps today's busy professional identify and
more...
Effective Telephone Techniques 
This course provides the learner with critical information about making a good impression when communicating over the telephone. It emphasizes the importance of good telephone etiquette, offers tips for building trust over the telephone, and discusses important non-verbal actions that are present in most telephone interactions. Additionally, it helps the learner make the most out of technology
more...
Developing Fundamental Critical Thinking Skills 
...stributed and reliant on written and verbal communication factors. Developing Fundamental Critical Thinking Skills coaches you through the acquisition of an array of critical skills that can help you improve your information processing and delivery agility. You also will learn how to maximize your inferential and evaluative competence to achieve better planning and decision-making efficiencies.
more...
The Basics of Listening 
...ing functions within communication. You will discover the factors and variables that influence communication and listening and learn strategies to overcome weak listening skills. You will then apply these skills to business-based examples. Knowing the basic communication and listening processes will make you aware of where communication can be adversely affected. A person at all levels of an
more...
Team Feedback A guide 
...ctive teams depend on synergy between individual and team factors. In this course, you will learn what makes teams successful, and how effective feedback at team level contributes to this success. You will work through a process for giving feedback in a team situation, and explore methods for communicating feedback. In addition, you will consider how the team can be motivated and inspired
more...
Giving Feedback A Manager s Guide 
The performance of your business depends upon the performance of every member of your staff. Thus a key skill for all who manage staff is the ability to provide candid, constructive feedback about performance. The purpose of this course is to enable you to enhance your skills in giving feedback. The course starts by exploring the nature of feedback, and it then develops a practical approach to the
more...
What Is Emotional Intelligence 
...Q provides, at best, a narrow view of human intelligence. Factors such as self-awareness, impulse control, persistence, zeal, self-motivation, empathy, and social deftness contribute greatly to an individual's success. These qualities, termed "emotional intelligence," often determine if people excel in life, relationships, and the workplace. In this course, you'll learn more about these
more...
Leadership Without Authority 
Lily
Tomlin said, "I always wondered why somebody doesn't do something about that. Then I realized I was somebody." Tomlin could have been speaking on behalf of many employees in the corporate world who, despite having little authority, take it upon themselves to become leaders nonetheless. Becoming a leader, and getting results, without authority is especially important in today's corporate
more...
Virtual Team Management Managing Virtual Team Relationships 
...ions that virtual team managers must perform and the four factors that can hamper a virtual team manager's success. In addition, you will learn about the importance of boundary management and how virtual team managers can be effective boundary managers through the use of management techniques. Finally, you will learn how virtual team managers can incorporate collaborative efforts into their
more...
Creating Successful Solutions Identify the Core Issues 
This course introduces techniques to help learners quickly analyze situations by identifying the root cause, investigating the contributing factors, and prioritizing the solution requirements. All levels of professionals who supervise the performance of other staff members.
more...
Continuous Performance Assessment 
This course shows you how to make performance appraisal a continuous process. The first stage of continuous performance assessment is planning. Appraisal must be linked to performance goals that matter, and these goals need to encompass both the organization and the individual before a performance plan can be agreed on by appraiser and appraisee. Even with conventional roles and relationships this
more...
Managing the Expert Understanding Experts 
Managing the
Expert:
Understanding Experts explains recruiting and retaining highly skilled professionals, developing their careers, and coaching the expert for success. It identifies the processes for overcoming burnout, setting career goals, and leading performance evaluation meetings with experts. The target audience for this series is managers, directors, and project leaders.
more...
Attracting Motivating and Retaining Technical Professionals 
...lp managers meet that challenge. In it you will learn the factors and techniques that can attract competent technical people to a job, and you will learn how to apply these techniques to your own company. Plus, you will explore how to create the kind of work environment that will support and delight these professionals so they will continue to improve their performance and stay with your
more...
Developing Career Plans for Your Technical Professionals 
Why should you be interested in career development for the technical professionals you supervise? Because it's good for them, good for your company, and good for you. One of your major challenges as a manager of technical people is retaining them. And you may also need to recruit technical people to fill higher-level positions in your company. This course will help you use career development as a
more...
A New Manager s Role in the Company s Future 
Perhaps one of the most exciting and challenging changes that comes with moving into a management role is the need to take a more strategic view of the work you are doing. You need to develop a greater awareness of how your own work, and the work of those in your department, fits with the strategic vision of the company. You will also need to have a greater understanding of the impact that the
more...
Preventing Problem Performance 
Obviously, one of the starting points for managing problem performance is to prevent it from becoming so. This is a general part of effective management, focusing on those aspects of the managerial task specific to preventing problem performance. This means employing an effective selection procedure that is based on an accurate identification of the job requirements, and then using the first
more...
Dynamics of Leadership 
Can anyone, regardless of company status, be a leader? Yes
Leaders can be found at all levels in the work force. When you're learning how to lead, is it possible also to be responsible for discovering new future leaders? You bet it is. Even though you aren't in management, do you have the power to influence someone to change his behavior? Again, the answer is yes. In this course, you'll learn how
more...
Leading Generations X and Next 
This course deals with the characteristics and needs of the two youngest generations in the work force--Generations X and
Next. These two generations have quite different attitudes toward work and career development. The first lesson identifies the needs of younger people with regard to their unique position in modern markets, desire for flexibility, desired work rewards, and career development
more...
Succession Planning Overview 
Do you have people in your organization that are indispensable for its success? Would losing them create a hole that would be hard to fill? Have you planned to fill these vacancies? This course introduces you to succession planning--the planning process of identifying, assessing, and developing leadership and talent for future vacancies. This course will familiarize you with the key concepts that
more...
Succession Planning and Human Resources 
Once you decide to conduct succession planning, how will you determine the human resources that you need? This course answers this question and other human resource issues. You will learn how to assess present and future needs as part of the succession planning process. For these two assessments, you will learn how to identify key positions, determine work requirements, and assess individual
more...
Managing For High Performance 
Managers today must deal with a myriad of business challenges. Often they must rely on their best personnel to get them out of a jam. But do they have the necessary skills and strategies for managing these key people? This course will examine what organizations need to do to ensure that they attract high performers, how they allow this talent to thrive, and, most importantly, how to avoid losing
more...
Mindsets Emotions and Coaching 
What makes coachees receptive to your advice? What makes them willing to listen? Much of your success depends on the mindset, moods, and emotions of the people you coach. If they are feeling negative about the coaching experience or overcome with anxiety about poor workplace performance, they are unlikely to be receptive--no matter how valuable your insight may be. Getting in tune with your
more...
Coaching Trends 
...ange, and ways of coaching innovators and mavericks. What factors are important when coaching teams? It's true that many of the techniques that you use for individual coaching will be the same. But when coaching teams, you'll need to run an initial meeting, set boundaries, and deal with team tension. In order for coaching to improve the bottom line for your organization, you must display an
more...
The Personal Approach in Delegation 
...e
Delegation" series, you will discover several important factors about delegation--how you can benefit from a shared commitment to a delegated task, how to identify confident and motivated employees, and how the knowledge of common delegating problems can help you become an effective delegator. By participating in this course, you will be prepared to overcome many obstacles in the delegation
more...
The Potential of Self-directed Learning 
How often have you heard these buzz words of the '90s: self-directed learning; continuous learning; the learning organization; the knowledge worker? If you wonder what these terms really mean, why they are so important, and how you rate as a worker for the
21st century, this course is for you. Find out what you can do to take control of your own skill and career development. Learn to identify
more...
Knowledge as Strategy Performance Improvement 
In the
21st century--the
Knowledge Age--corporations will see workers as intellectual capital. Workers themselves, rather than just information, will become the resources that allow organizations to respond quickly and effectively to rapid change. Learning is at the core of these demands--whether it's learning a new skill, knowing how to manage existing and new knowledge, or creating
more...
The Power of the Learning Organization 
In the new
Knowledge Age, the only successful organizations will be those that know how to gather, support, and manage knowledge. If you're a manager or trainer who wants to improve performance, you need support from the corporate culture. Take this course to discover what factors make up a learning organization, how to assess whether your organization has them, how to train leaders to support
more...
Goal Setting Organizational Goal Setting 
In ''Goal
Setting:
Organizational Goal Setting,'' you will learn how to set goals with teams. You will also learn how to set goals for an organization through the use of organizational objectives, statements of values, and vision and mission statements. In addition, you will learn how to implement strategic goals in your workplace. The target audience for this program is administrators, managers,
more...
Selecting the Best Applicant 
Making decisions is always difficult, and that applies particularly to choosing a new employee. This course will show you the most effective methods for evaluating and choosing the best applicants. It will show you how to analyze the information from the interview--by working in a focused framework--and how to compare candidates. You will examine and avoid the most common problems with decision
more...
Managerial Decisions and Capital Budgeting 
Business decisions involve choosing between alternative courses of action and developing formal plans for future action. This course explains several methods of analysis that can help business managers to choose alternatives that offer the highest rate of return on investment or the greatest reduction in costs. In this course, topics such as capital budgeting and managerial decisions provide you
more...
Globalization and Our Changing World 
Globalization has become a foundation for most major corporations. This course provides you with a "big picture" view of globalization. You will be introduced to the trends that have opened the doors to a global economy and the factors that drive corporate globalization. You will also learn about the major trade agreements that pave the road to global commerce. Executives, managers, supervisors,
more...
Strategic Decision Making 
The field of IT management continues to evolve as new methodologies and technologies are made available and adopted by the marketplace at large. Deciding what kinds of work your firm should outsource, whether to lease or buy, and the kinds of projects best kept in-house are matters of crucial concern to any IT manager. At the same time, an array of resource planning and management tools--CRM,
ERP,
more...
Six Sigma Team Dynamics and Performance 
Yogi
Berra once said, "The other teams could make trouble for us if they win."
While the quote is just one of Mr. Berra's many adages, it does provide a clue to the importance the legendary baseball coach placed on effective teamwork. Teamwork is no less important in the
Six Sigma world. In fact, more than one Six Sigma expert has stated unequivocally that without effective teamwork, a process
more...
Design of Experiments DOE 
...Improve phase, to quantify with statistical precision the factors that are causing this gap. Well-designed experiments result in effective process redesign, and ultimately, improved organizations. This course explains how to design and implement efficient and effective improvement experiments. Six
Sigma is a registered
Trademark of
Motorola Corporation, and all right, title, and interest in
Six more...
Taguchi and Quality Improvement 
Well-designed experiments result in effective process design or redesign, and ultimately, improved organizations. The
Taguchi Method is a technique for designing and performing experiments to investigate processes where the output depends on many variables. The Taguchi Method allows the
Six Sigma teams to avoid the tedious and costly task of running a process using all possible combinations of
more...
Lean Concepts 
Most business processes are 90 waste and 10 value-added work. The challenge for businesses today is to find new ways to dramatically reduce costs and improve investment returns while better serving their customers. To meet these challenges, organizations have turned to
Lean Thinking, which seeks the elimination of all forms of waste, strives for continuous improvement, and simplifies business
more...
Collecting and Summarizing Data 
The
Six Sigma DMAIC system is a roadmap that shows the way to process and performance improvement. The second phase in the roadmap, the
Measure phase, provides a methodology and tools for establishing a baseline of current processes. This baseline is your starting point for process improvement. A critical part of establishing baselines is collecting data that will enable you to learn the current
more...
Organizational Goals and Objectives 
Before a
Six Sigma project can be executed, organizational strategic planning goals and objectives must be defined. Determining selection of appropriate projects and choosing an effective improvement model are crucial tasks that help to ensure your company is pointed in the right direction. Performing risk analysis while avoiding pitfalls common to Six Sigma projects is also important to prevent
more...
Analyzing the Market 
This course will walk you through four crucial elements of analyzing your market. First, you'll learn to scan your environment, considering the economical, technological, social, and political impacts on your organization. Then you'll learn how market segmentation can assist you in developing products and marketing strategies. You'll be given a set of tools that can be utilized for developing and
more...
Competitive Factors in Strategic Marketing 
You've got a great idea for a new product or service for your organization, or a major enhancement for an existing one. Now you've got to present the case to the decision-makers to go forward. What kinds of topics should you include in your strategic marketing plan? In this course you'll learn exactly what to consider as you develop and present your plan, including market data and competitor
more...
Writing a Marketing Plan Phase 1 
This course will define the marketing plan, types of plans and outline the purposes for using a marketing plan. You will then get started on writing the plan by establishing objectives and working on introductory elements. Then, you'll complete a situational analysis that evaluates the overall market, industry, internal and competitive factors pertinent to your product or service. Finally, you'll
more...
Elements of Marketing Strategy 
... and ultimately a plan. You'll get an overview of the key factors encompassing the broad scope of strategic marketing. You'll be able to discuss cost structures and their influence on your marketing strategy. The impact of product life cycles on your markets is another focus. Methodology to achieve or increase profitability is another featured section of this course. Apply the best thinking and
more...
Developing and Deploying Strategic Plans 
...sed on their mission and vision statements. Other success factors include understanding market forces, internal strengths and weaknesses, stakeholders, relevant technology, and legal and regulatory factors. With these considerations, an organization's action plan can be developed and deployed, and its effectiveness evaluated.This course explores the concepts of strategic planning models,
more...