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From Lorman Education Services
From Contact to Contract: The Ladder Approach to Managing a Sale
nMost salespeople follow a chaos theory of managing a sale - whatever happens, happens. Consequently, after leaving an initial meeting with a prospect they wonder how, when and why they should reconnect with the prospect. Not only does this lead to lost opportunities, even with prospects who do become clients the process is difficult, fraught with worry and uncertainty, and wastes a great deal of
more...
From Contact to Contract: The Ladder Approach to Managing a Sale
nMost salespeople follow a chaos theory of managing a sale - whatever happens, happens. Consequently, after leaving an initial meeting with a prospect they wonder how, when and why they should reconnect with the prospect. Not only does this lead to lost opportunities, even with prospects who do become clients the process is difficult, fraught with worry and uncertainty, and wastes a great deal of
more...
