Online Lillian Alley eLearning Training
From 123-CBT Computer Based Training
Customer Relationship Mgt Fundamentals of CRM

... In this simulation, you are a Marketing Director for Lillian Alley Enterprises, an Icon-owned venture. Lillian Alley, the founder of the company, is a Home, Garden, and Entertaining expert with media and retail divisions. Analyses of the demographics of Lillian's market show that it is made up of middle to upper class American women, both career women and homemakers, in the age range of
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