Online Market Development eLearning
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From Serebra Learning Corporation
Colt and WInchester Case Study 5: Accounting for Customers


...explores the growth strategies of Product Development and Market Development and the role of customer information in pursuing them. The course covers: What the growth strategies of Product Development and Market Development involve The relevance of Customer Account Profitability to a Product Development strategy The relevance of Direct Product Profitability to a Market development
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