Instructor Led Marketing Training in United Kingdom

Sales Lead Generation This one-day programme was written by our Chairman, Keith Wymer and will teach you techniques for generating sales leads that really work. You'll learn why door knocking and cold calling are dead, how to get the last few percentage reurns from direct mail and how to use the web for generating high quality leads.  more...

Sage ACT! ...ents and suppliers as well as being used for key areas of marketing. It can integrate with other Sage products, making it a very powerful contact management tool. PREREQUISITES No previous experience is necessary. COURSE CONTENT Familiarisation Of ACT! - Screen Views - Toolbars - Tabs - Filtering - Column Headings - Menus - Icons Working With Contacts - Creating New  more...

Blogging & Content Marketing Training ...ng your knowledge on a subject. This is a form of content marketing which has many benefits in giving your website or blog more exposure. A well planned content marketing campaign can help your SEO (Search Engine Optimisation), helping you rise up the search engine results listing, as well as be a great way opportunity to gain through social media websites where your content is shared.  more...

Google Analytics Training ... analytics solution enabling you to evaluate which online marketing initiatives are working best for your site, and how your users are interacting with it. This Google Analytics course enables delegates to make data-based site design decisions and design enhancements that will drive targeted traffic to the areas of your site where it will convert to sales. This practical Google Analytics  more...

Key Account Management Training In the modern, competitive marketplace, reducing your price to make sales is no longer an option. Survival depends on a whole host of other factors beside the cost opf your product or servce. In a marketplace full of messages, yours must cut through to differentiate yourself from your competitors. Delegates attending this Key Account Management training course will learn how to influcence  more...

Email Marketing Training Our email marketing training provides a comprehensive foundation for delivering permission based e-mail marketing campaigns that make an impact and get results. Delegates will learn methods for growing opt-in databases, targeting and personalising direct email marketing campaigns which drive ROI, and will understand the importance of e-mail marketing in the digital marketers toolkit.  more...

Podcasting Training ...as become an important element of Social Media and online marketing, and making good quality Podcasts available can not only enhance your organisationa ™s reputation and brand, but help to increase your ranking in the major search engines and drive traffic to your site. This interactive, exercise based Podcasting training course provides the skills you will need to create effective  more...

Get seen on the web - internet marketing for freelance professionals So you have a website and need to generate traffic and promote yourself. The difference between a real shop and a web site is that most real shops have 'passing trade' on the we that rarely happens - and certainly not enough to run your business for you. In the powerful workshop Mike will demonstrate how he has raised his web presence to over 30,000 unique visitors per month (more than many  more...

Licensed NLP Practitioner training 7- Day Intensive Learn powerful NLP skills in small groups with experienced trainers and become certified as a Licensed NLP Practitionera through the Society of Neuro-Linguistic Programming (SNLP). Course Focus: * How to use language most effectively, both to communicate with yourself and others. * How to change unwanted behaviours, develop inner resources and increase your personal effectiveness.  more...

Understanding Investing and Managing UCITS III Hedge Funds ...s. This course is suitable for: Managers, analysts and marketing executives of hedge funds * Mutual fund managers and marketers * Institutional investors * Private bankers * Pension advisors * Independent financial advisors * IT and other service providers working with hedge funds * Business development executives COURSE TOPICS * UCITS III framework (the directives, rules for  more...

Introduction to Strategic Financial Management Play an active role in your organisationa ™s strategic and financial planning process This programme provides grounding in the understanding and use of financial information for strategic management of the organisation. It will help you to understand the financial significance of strategic decisions and to communicate effectively on financial matters with accountants and other  more...

Writing Impressive CVs ...ore focused in your job search, feel more confident about marketing yourself, better prepared during interviews and one step along the road to obtaining a meaningful career. This programme is for you if you wish to write an attention-grabbing CV and gain confidence about marketing themselves to further their career. Your current role, involves numerous functions and responsibilities  more...

Adobe Dreamweaver CS3 - One Day Intermediate training Dreamweaver CS3 is the latest incarnation of the leading web development and site management application previously known under the Macromedia branding. Its powerful tools allow you to build and manage great web sites all through an intuitive graphical user interface. It integrates perfectly with Adobe's other leading applications like Flash and Photoshop and respects all the latest internet  more...

YouTube and Video Marketing Course ...vant to you and your business. In the context of internet marketing, video can be used to enhance the consumer experience by educating the viewer about product or services, putting a face on a company, and building a company brand. Video marketing offers a unique opportunity to connect with your audience in a personal and targeted way - and the ability to do so at massive scale. YouTube  more...

Twitter For Business Training Course ONE-TO-ONE Training Workshop, relevant to you and your business. Unless you never read the news, you cannot fail to have heard of Twitter. Twitter is a "micro-blogging" service that allows you to make posts with a maximum of 140 characters, known as a tweets.a ™ It is widely acknowledged to be the fastest growing social media tool in the world. According to research group Nielsen, the  more...

Social Media Marketing Training Course ...ss. Many companies are now incorporating blogs into their marketing strategies to interact directly with their audiences, give their brands a personality, drive targeted web traffic and increase engagement. Easy to set up and with a very low outlay, blogs give companies the chance to raise their profile and better connect with customers. This module provides an introduction to the process of  more...

SEO Tools Tips and Tricks Course ONE-TO-ONE Training Workshop, relevant to you and your business. Having a website is great, but without traffic and website visibility, it's not going to do a lot for your business. Even after your most prolific on-page optimisation (SEO) techniques are in place, there are still a host of other factors to be considered with regards to the promotion of your website. Get the latest tools, tips  more...

Onsite Search Engine Optimisation SEO Training Course ...rkshop, relevant to you and your business. As an Internet marketing strategy, Search Engine Optimisation (SEO) considers how search engines work and what people search for. In its simplest form SEO is the practice of modifying a website (text, titles, meta tags, alt tags, etc) so that it is considered to be search engine friendly. There is then an increased probability that the search engines  more...

Off Site Search Engine Optimisation SEO Training Course ONE-TO-ONE Training Workshop, relevant to you and your business. Having a website is great, but without traffic and website visibility, it's not going to do a lot for your business. Even after your most prolific on-page optimisation (SEO) techniques are in place, there are still a host of other external (offsite) factors to be considered with regards to the promotion of your website. The  more...

Search Engine Optimisation SEO Training Course 2 Day ...rkshop, relevant to you and your business. As an Internet marketing strategy, Search Engine Optimisation (SEO) considers how search engines work and what people search for. In its simplest form SEO is the practice of modifying a website (text, titles, meta tags, alt tags, etc) so that it is considered to be search engine friendly. There is then an increased probability that the search engines  more...

Pay Per Click Marketing PPC Training Course ...his can be a lengthy and difficult process. Pay per click marketing or PPC can be used to get top positions in the search engines, even when you cannot get positions in the natural results. This method of online advertising is very cost effective; as you bid on key terms used by your customers and only pay when the searcher actually clicks through to your site. However it is very easy to just  more...

MySpace Training Course For Businesses ONE-TO-ONE Training Workshop, relevant to you and your business. MySpace is a website where anybody in the world can create a free personal web page, hence the name a my space.a ™ MySpace boasts over 150 million members around the globe, 85% of those are aged 18 and over. In the UK it reaches 30% of adults aged 15-24 and ita ™s as common to have a MySpace page as it is to own a dog. It  more...

Linkedin Training Course For Businesses ONE-TO-ONE Training Workshop, relevant to you and your business. Linkedin is a professional networking website which allows you to interact and connect with professionals all seeking to share ideas and do business together. With over 58 million users worldwide and nearly 3. 5 million users are in the UK, it is the place to be online if you are in business. In fact, a new member joins Linkedin  more...

Keyword Research Training Course ... perhaps the most crucial aspect of a successful internet marketing campaign. In PPC, youa ™re essentially paying for clicks on search queries. In SEO, you have to model your content around actual search queries. If you do a bad job at keyword research, nothing else will work optimally. When you are building any type of online business comprehensive keyword research is required to make  more...

Google Maps Optimisation Training Course ONE-TO-ONE Training Workshop, relevant to you and your business. It used to be that when people wanted a local business or service provider they grabbed the yellow pages. Well not any more... over 65% of people use the internet. If your customers are locally based, the importance of concentrating on the local optimisation of your website and local directory listings is paramount. Millions of  more...

Facebook For Business Training Course ONE-TO-ONE Training Workshop, relevant to you and your business. In the UK a staggering 19 million people use Facebook. That's just under a third of the population. A large, growing portion of some of the most valuable demographics are spending more of their time and attention on Facebook and less on other channels and media. As a business owner, you need to be where your customers and prospective  more...

Ecommerce 2 Day Training Course ONE-TO-ONE Training Workshop, relevant to you and your business. UK shoppers spent a total of 38bn online in 2009 compared to 30bn in 2006. The ONS Omnibus Survey estimates that 18. 3 million households in the UK (70 per cent) had Internet access in 2009. It is estimated to reach a total of 37 million by 2014. On average, each UK consumer spent 1, 312 last year and online sales are growing.  more...

Affiliate Marketing Training Course ...levant to you and your business. The premise of affiliate marketing is very simple; it is like a commercial referral scheme. For example, if you refer your friend to join Sky TV, then Sky would give you some sort of incentive or a gift for doing so. In affiliate marketing, it is a little different because instead of referring your friend, you refer online visitors to a selection of different  more...

E-Bay Amazon Online Market Places Training Course ONE-TO-ONE Training Workshop, relevant to you and your business. With high street rents going through the roof, taking sales online has become the cost-effective way to expand an existing business or start a new one. Online market places such as eBay and Amazon account for more than 25% of all online purchases worldwide. To overlook this means you're missing out on increasing your potential and  more...

Ecommerce 1 Day Training Course ONE-TO-ONE Training Workshop, relevant to you and your business. UK shoppers spent a total of 38bn online in 2009 compared to 30bn in 2006. The ONS Omnibus Survey estimates that 18. 3 million households in the UK (70 per cent) had Internet access in 2009. It is estimated to reach a total of 37 million by 2014. On average, each UK consumer spent 1, 312 last year and online sales are growing.  more...

Blogging For Business Training Course ...ss. Many companies are now incorporating blogs into their marketing strategies to interact directly with their audiences, give their brands a personality, drive targeted web traffic and increase engagement. Easy to set up and with a very low outlay, blogs give companies the chance to raise their profile and better connect with customers. This training course provides an introduction to the  more...

How To Promote Your Business On The Internet ... owners to transcend the competition is to learn internet marketing. Website promotion is essential even for businesses that are trying to target locally based customers such as restaurants, plumbers or car dealers. It used to be that when people wanted a local business or service provider they grabbed the yellow pages. Well not any more... over 65% of people use the internet. Fortunately, for  more...

Consultancy Skills for Training and Development Professionals ...y skills of training consultancy Develop strategies for marketing your consultancy and tailored training services. Organisational Benefit Organisations are facing rapid change and complex problems. Increasingly customers are responding by expecting training consultants to respond quickly with practical, creative options that provide quality and are cost effective. This course will help  more...

Advanced Selling Skills ...egate will be able to: Explain the differences between marketing, selling and negotiation Control the sales interview by recognising and responding to the different ways customers like to communicate Use simple body language techniques to build a professional and trusting relationship with their customers Demonstrate the benefit of selling by objectives Use different types of questions  more...

Using The Internet As A Marketing Channel For Businesses ...Marketing Channel [for Promotion & Consumption of your products and/ or services]? Your company may have a superior product in terms of Brand Recognition, Pricing & Usability however - without giving adequate attention to the path that the product takes before it end up in the hands of the end user; your organization can quickly find itself losing significant market share. The internet is  more...

EFT Level 2 - Take Your Skills to the Next Level ... Working in groups and on the phone Suggestions for marketing yourself and your business Your investment for the 2-day course: 230 This includes: 1. A comprehensive manual giving information on all the topics covered 2. Free email mentoring for six months for those times when youa ™re not sure where to go with it next 3. As an additional bonus, register and pay in  more...

Interest Rate Derivatives Hedging and Managing Risk ... * Accountants, auditors and IT personnel * Derivatives marketing executives, consultants, advisors and brokers Course Objectives * Explore the relationship between futures, forwards and FRAs * Build a zero coupon yield curve * Construct hedges * Price and revalue swaps * Structure asset and debt swaps * Design, price and use caps, floors, collars and swaptions * Structure  more...

Introduction to Advertising Training Course This one day course is designed for anyone who wants to manage and/ or produce their own advertising effectively or is new to a marketing function and needs to understand how advertising works  more...