Marketing Web-based Seminars

HITECH Changes Business Associates Marketing Restrictions and more New information is available in this hour-long webinar, from the proposed regulations that were published July 14, 2010 up to and including the current proposed HIPAA changes. This is an informative and fast-paced webinar. Debra Gordick, who facilitates this webinar, is TMC's in-house HIPAA guru and her presentation of HITECH Changes is not to be missed.  more...

Writing that Sells Writing that sells is an art. Writing isna ™t just about stringing words together or simply getting the grammar right. Ita ™s about building relationships, achieving goals, developing and sharing new ideas, connecting with clientsa ™ needs, and...the list goes on. Writing that Sells delivers tips and techniques that can grow your business and enhance your image.  more...

Are Medical Tourism Guests The Right Choice for your Hotel or Resort This presentation is designed for senior hospitality management teams that are considering expanding services for medical tourists and their accompanying guests. It addresses the planning and management issues vital to creating and tailoring services for the medical tourism market. Find out if creating a program for medical tourists and their guests is a smart move for your hotel or resort.  more...

FCPA and Global Anti-Bribery Compliance The first step in preparedness is knowledge; this program offers just that. During this 60-minute webinar we will examine: Why you should be concerned about the dramatic increase in prosecutions for violations of the Foreign Corrupt Practices Act (FCPA) and other international anti-bribery laws; The requirements of the FCPA, the U. K. Bribery Act 2010 and other global anti-bribery laws; Ways  more...

Data Mining Failure to Launch, How To Get Predictive Modeling Off The Ground And Into Orbit WHAT'S COVERED The vast majority of BI professionals are excited about the prospects of data mining and predictive analytics, but are fully mystified about where to begin or even how to prepare. Of those who did initiate a modeling initiative, a recent industry survey of predictive analytics practitioners reports that 51% of data mining projects either never left the ground, did not realize  more...

Findability Tricks - Getting Google to Love Your Website Free 1-hour seminar and learn some of the best insider tricks to improve your "Google Juice." You'll get some easy ones and some hard ones, so there'll be something for everyone to use immediately to get more love from Google, and get found by customers online! Register to get login details.  more...

Free SAP Career Seminar on Becoming a SAP Professional ...ttention 1) Business Operations Executives (Sales, HR, Marketing, Accounting/ Finance, Customer Service etc..) 2) IT Executives (with or without SAP Experience) 3) SAP Professionals (for those already in the space) 4) Diploma Holders/ New Graduates 5) ERP Software Engineers/ Executives If you have the short term or a long term goal of switching careers to the SAP space, do drop me a  more...

Business Development Strategies Staying in Touch Have your clients forgotten you, lost your business card or even know who you are anymore? Have you moved and lost clients because they cana ™t find you? Sometimes your clients need your services, but dona ™t know how to reach you. You are losing business and they are going to the closest competition. It is less expensive and takes less time to keep existing  more...

Lean Marketing - The Value Stream Approach ...Marketing Concept and develop a Marketing Kanban Program. We want our participants to learn how to utilize a Sales and Marketing Value Stream which is an entire different procedure than your typical Marketing Funnel. Dager says, "This not another system building approach but rather an action orientated program that organizes and develops your marketing efforts into a customer driven process.  more...

SAPNON SAP ONLINE TRAINING ... BSP SAP QM SAP SEM SAP SRM SAP PS SAP PLM SAP MARKETING MODULE, SAP PM, SAP IS-RETAIL, SAP REAL ESTATE. NON SAPCOURSE COGNOS, INFORMATICA SIEBEL CRM, ANALYST DATA WARE HOUSING ADVANCE PROGRAMER, .NET, TESTING TOOL, C, C , JAVA STRUTS, ORACLE 9i / DBA, ORACLE11i, ORACLE SQL / PLSQL, DBMS, RDBMS, DEVELOPER, J2EE (STRUTS, PORTLETS, AJAX, SPRING HIBERNATE, ECLIPSE, JSP,  more...

Marketing Your Black Belt ...Marketing Your Black Belt How Good are you at Marketing Yourself? Presentation on "How to Market Black Belt Services!" All Attendees will receive a Free download of How to Achieve Expert Status in 2010 Cana ™t make this time, please contact us for other available times. I believe that Lean Six Sigma Consulting has the greatest opportunity ever and in my terms,  more...

Developing an Idea for a Startup Business Many would-be entrepreneurs are at a loss about what kind of business to start. Youa ™ve dreamt about becoming your own boss and controlling your financial destiny, but what kind of venture is the right fit? In this one hour webinar, we will help you with decision making. Ideas can come from many sources, previous work experience, hobbies, a personal need, filling a market void. But,  more...

Marketing Strategy Masterclass Learn Market Segmentation, Marketing Planning, Marketing Accountability, Key Account Management from Prof. Malcolm McDonald, best seller of more than 1M books worldwide for Marketing Planning and authors of more than 40 books on marketing strategy. This is a great series of videos for professionals and students alike. The program is in video format and course notes.  more...

How to Build Communities in the Social Media and Energize Your Customers Towards Your Brand While Achieving Business Objectives All social media channels have their own USP. Given the need of the hour almost all of us have an account in most of these most popular social media websites. Several of us create communities, join others' communities, answer to posts, create posts, etc. But do we always do all such activities to achieve the purpose that took us there. Do we always strategize our moves in the social media? If the  more...

International Marketing Strategies for startup entrepreneurs ...marketing is the application of marketing principles across national boundaries. In today's world of globalization, it is injustice towards your organization if you do not let it take its full flight by exploring opportunities overseas. If your product is successful in your own country, there is every reason why citizens of other countries also may find it interesting. Again, there has been  more...

How to form a working Digital Marketing Strategy for your venture ... may lead to frustration. We have with us today a digital marketing expert who will share with us his decade old experience in the field. Aji will discuss about why only SEO, Social Media or PPC is not the right options for your business. Sometimes it can be PPC of Affiliate marketing or Social media of your CSR activities that will be more effective for your sales than just one component. "The  more...

Effective use Of Social Media For Entrepreneurs Every day millions of people are using social networking and creating social media content. Originally viewed as simply entertainment for teenagers, nowadays social networking is the fastest growing way for companies to: * market their products and services * engage their customers * generate more leads and shorten the sales cycle * expand their brand This session on "Social  more...

Marketing For Entrepreneurs ...on software ventures. Agenda - 60 minutes - Cost of marketing - Tool to use for marketing my product/ services - What are steps in marketing a product/ service? -How much as a % of revenue should a startup spend in marketing and when? -Question and answer About the Speaker Kameel Vohra is An experienced Marketing Manager with over 10 years of intensive, diversified experience in  more...

Adaptive Product Management Essentials ... primer program that provides an overview of the Adaptive Marketing Frameworka a a practice, process and performance oriented approach to managing and marketing IT products and services. The program focuses on providing an overview of the various foundational and tactical skills required in productizing innovation. This workshop combines concepts, practice recommendations and in-class  more...

Online Visibility Webinar ...d social networking, and that now refers to search engine marketing. Simply ~ Online Visibility. The goal is the same no matter what you call it - get more business! The big challenge about all this social stuff (Facebook, Twitter, blogging) is that was soooo time consuming. All that has changed now thanks to increasingly sophisticated syndication tools and feeds - not to mention smart  more...

Creating an E-Newsletter ...wn for her success with e-newsletters, Melissa shares her marketing secrets in this 90 minute webinar. In this presentation you will learn: a The tips, techniques and secrets that helped Marro's company create annual e-newsletter business in excess of $100, 000. 00 and consistent mid six-figure sales annually a How to gather and use testimonials a What kind of topics agents really  more...

Becoming the Go-To Company Becoming The "Go To" Company Instructor: Melissa Marro Webinar length: 60 minutes Investment: $35. 00 (USD) Date and Time: September 16, 2010 @ 7: 00 pm EST About the webinar: Becoming the a Go Toa company is the goal of any successful service oriented business. With the growth of press and awareness in the staging industry thanks to widespread TV media, agents and  more...

Marketing for Consistant Explosive Growth ...Marketing For Consistent & Explosive Growth Instructor: Melissa Marro Webinar length: 90 minutes Investment: $35. 00 (USD) Date and Time: August 25, 2010 @ 7: 00 pm EST About the webinar: What separates top performers from those just getting by? Having staged over $120 million dollars in real estate since 2006, Melissa Marro knows how to get an agenta ™s attention  more...

SEO Copywriting Course For Non-Copywriters (and Aspiring Copywriters)... Now YOU Can Learn How to a Write a Sitea (in just 30 days). Featuring Marketing and Copywriting Strategist Karri Flatla. With the right tools and techniques, even non-writers working online today can crack the Copywriting Code. And once you a geta copywriting, you can make your website (or your clients' sites) actually do what they're  more...

Online Training for Oracle CRM R12 with 6y Real Time Expert ... Forecasting a Sales Contracts a Sales Offline a Marketing Online Campaign Management Oracle Sales Flow : Sales Campaigns Oracle Sales Flow : Capture/ Convert Leads Oracle Sales Flow : Manage Opportunities Oracle Sales Flow : Create Forecast Oracle Sales Flow : Prepare Proposal Oracle Sales Flow : Prepare Quote Oracle Sales Flow : Place Order Oracle Sales Flow :  more...

Mortgage Broker Banking Consulting ...e rates with regards to: a Operations a Secondary Marketing a HMDA, MDIA, RESPA, LAR reporting a Compliance Review a Loan Review a Process and Procedures Review a Quality Control a Processing a Underwriting a Appraisal Review a Pipeline Management a Funder/ Closer a Human Resource administration a Broker/ Correspondent investor relations a  more...

Empower Others to Promote Your Business ... done deal! Sales guru Andrea Sittig-Rolf pushes referral marketing to the next level with her proven Ambassador Method. Power Referrals teaches her step-by-step process of creating and deploying an army of referral-givers who do the selling for you freeing up the time you need to grow your business. In this webinar you ll learn how to: Employ the ACT (Acquire, Cultivate, Teach) principle  more...

Process Management for IT & Professional Services Firms Restore Profitability and Become Scalable Through Process Efficiency As a leader of an IT or professional services firm, you know that cost containment is critical to survive and thrive. Without it, you can't provide competitive pricing on proposals making it difficult to compete. Yet, there is a key part of your business that is draining your profits without you knowing it process management! IT  more...

Process Management for Manufacturing & Construction Firms Restore Profitability and Become Scalable Through Process Efficiency As a leader of a manufacturing or construction firm, you know that cost containment is critical to survive and thrive. Yet, there is a key part of your business that is draining your profits without you knowing it process management! Manufacturing firms that do not have documented processes and workflow become inefficient,  more...

Get New Sales People Generating Revenue Fast Develop a Plan That Quickly Gets New Hires Up to Speed As a sales manager, you rely entirely on your sales team for revenue performance; and succeed or fail based on how they do. Your ability to effectively onboard your newly- hired sales people will make or break your year. Every moment that your new sales person is not armed to sell translates to lost sales opportunities and is a glaring cost  more...

How to Become A Great Sales Leader Learn The Secrets to Building A Winning Sales Team Baseball managers don't throw a pitch or hit a ball. They lead their team through thick and thin to deliver victories. As a sales manager, you rely on your sales team to hit homeruns every day. In a challenged economy, your sales team may be finding it tough to take a good swing at the plate these days. Your sales team is looking to you for  more...

Social Media Savvy ...Marketing Campaign that Delivers Profit What have you heard about social media marketing? Do you believe that Facebook and MySpace are just for teenagers? Do you know that the Obama Campaign maximized the power of the internet through social media to garner the power of close to 10,000,000 fans and supporters? What could that do for your business? In this webinar you will not only discover  more...

How to Sell Consulting Services to the Federal Government Leverage the unprecedented spend by this market segment Hundreds of millions of dollars are being spent today by the federal government on consulting services. Right now, their leaders are being judged by how quickly they can spend their money to help drive the economy through the stimulus plan. Yet, if your consulting firm is not well-positioned to pursue this market, you will be left out of  more...

Differentiation Strategies for Financial Advisors ... into every aspect of your practice - on the web, in your marketing material to ensure consistency of impression. John Comer is a principal with Comer Consulting, LLC. Comer Consulting helps financial advisors define their Carriage Trade Experience (client experience) and communicate their individuality. John has been in financial services since 1980. He has earned experience as a  more...

The Busy Professional's Guide to Social Networking ...ffectiveness turn to Lynne for guidance and invigoration. Marketing/sales/advertising teams that work against each other instead of with each other have been amazed at the transformation that comes into play when they all work from the same communication playbook. Lynne's created a framework that builds upon the baseline of all companies successes: Quality Communication! Lynne's background  more...

Create a Client Experience to Grow Your Financial Advisor Practice Strategies for Developing a Consistent, Memorable Impression Over 80% of surveyed clients said they were dissatisfied with their financial advisor. That's pretty scary if that includes your client base. You certainly can blame the economy for some of your client s frustration but are you responsible too? How you define the client experience affects, not only retention, but also the new clients  more...

Process Management for Manufacturing & Construction Firms Restore Profitability and Become Scalable Through Process Efficiency As a leader of a manufacturing or construction firm, you know that cost containment is critical to survive and thrive. Yet, there is a key part of your business that is draining your profits without you knowing it process management! Manufacturing firms that do not have documented processes and workflow become inefficient,  more...

Sarbanes-Oxley Compliance As A Growth Strategy ...ny Leverage SOX best practices Utilize SOX as a marketing tool to expand your client base Develop SOX as business building tool As a leading authority on risk management, business continuity planning and Sarbanes-Oxley compliance, Dr. Peg Jackson s clients consider her their 'secret weapon.' She is the author and co-author of seven books published by John Wiley Sons and  more...

Turn Tradeshow Leads Into Sales ...resources in trade shows. Business leaders hold sales and marketing departments accountable and responsible for generating a return on the investment made in trade shows. With marketing dollars being finite and marketing investment being heavily scrutinized, it is more important now than ever to drive revenue results out of the trade show. In this webinar, Barry Siskind teaches sales and  more...

Using Search Engine Optimization To Grow Your Business Myths, Legends, and Facts for Effective SEO for Your Website 'Why is my competitor getting ten times the website traffic that I do?' The world of search engine optimization (SEO) is a mystery for most. Conflicting information and inconsistent advice make you wonder if there truly is a method to getting search engines to highly rank your website. Some (maybe your competitors) have figured it out,  more...

How to Prevent Foot in Mouth Disease - A Prescription from The PR Doctor for Healthy Media Relations ...marketing program. At its best, a well-run PR program can increase exposure to your business dramatically while significantly reducing your advertising costs. Poor public relations, on the other hand, create missed opportunities and can even do significant damage to your business s reputation. This webinar will present Public Relations DOs and the DONTs when dealing with the media, provide  more...

Unconventional Marketing Strategies for Small Business Owners ...this money is spent. You need to question where to invest marketing dollars how to measure performance and what to expect from ROI. Your marketing budget must be invested wisely or you will suffocate your business-- your pipeline will dry-up and your existing client base will disappear. Tom Marquardt, 'The Profit Repairman ,' understands the struggles small business owners have in determining  more...

Pricing Strategies for Profitable Growth ...that affect your company s profitability such as pricing, marketing and staffing and how to account for these items when setting your prices. She empowers you to price with confidence as you learn to plug the profitability gaps that put your company at risk. In this webinar, you will learn how to: Assess the performance of your pricing model Identify profit leaks that are  more...

Marketing Strategies to Reach the Gay and Lesbian Community ... new revenue stream for your company and your traditional marketing approach will not work with this audience. Laurence Bernstein, founder of BC3 Strategies and author of multiple global marketing studies on the gay and lesbian market segment, has helped numerous major companies develop their marketing strategy to reach this population. He teaches you the keys to successfully attracting this  more...

Successful Trade Show Strategies In A Down Economy ...llars are limited? Barry Siskind, author of 'Trade Show Marketing' and a 25-year trade show expert, empowers business leaders by providing them with a methodology to select the trade shows that provide the best return on investment. Recognizing that your marketing dollars are tight, he presents strategies that allow you to exhibit powerfully within budget, and without damaging your brand.  more...

Article Publishing to Grow Your Business or Consulting Firm ...easiest ways to dominate search engine results is article marketing. Done correctly, articles help prove your expertise and generate leads. Incorrectly, article marketing becomes a drain on your time and can even damage your reputation. Ken Lizotte, author of 'The Expert's Edge: Become the Go-To Authority People Turn to Every Time' and author of more than 750 articles, teaches you how to  more...

Social Media Savvy ...Marketing Campaign that Delivers Profit What have you heard about social media marketing? Do you believe that Facebook and MySpace are just for teenagers? Do you know that the Obama Campaign maximized the power of the internet through social media to garner the power of close to 10,000,000 fans and supporters? What could that do for your business? In this webinar you will not only discover  more...

Blogging for Big Business Blogs are a great way to create internet buzz. They build better relationships with your clients and bring in more visitors via web search. However, it is not about the technology behind a blog. It is about your organization s commitment to fresh ideas and relationships. Come learn how to leverage a blog format to create higher visibility for your organization and it s key employees.  more...

Customer Service Strategies to Increase Revenue See Your Business Through the Lens of Your Customer When dollars are tight, customer loyalty is easily lost. When the service with your company slips due to budget cuts, the customer exodus becomes massive compounding your bottom-line issue. You can't afford to have your customers feel your pain as they represent a tremendous opportunity to grow your business. It s critical to deliver WOW!  more...

Put Your Strategic Plan Into Action Implementation Strategies that Get Results! Many companies have the right strategic plan, but still don t grow their business! If effective execution is a major challenge when the economy is booming imagine what it is now that a recession is here and resources are scarce. Having the best strategic plan in the world won t help you increase profitability and grow your business if it's not  more...

Get New Sales People Generating Revenue Fast Develop a Plan That Quickly Gets New Hires Up to Speed As a sales manager, you rely entirely on your sales team for revenue performance; and succeed or fail based on how they do. Your ability to effectively onboard your newly- hired sales people will make or break your year. Every moment that your new sales person is not armed to sell translates to lost sales opportunities and is a glaring cost  more...

How to Create Successful Strategic Marketing Alliances ...Marketing Partners to Grow Your Business Surviving the economic crisis demands fresh thinking and strategic marketing and you have plenty of creative ideas. The only catch? You don t have the budget to implement all of your plans. The solution? Develop strategic marketing partnerships with other organizations to extend your marketing and sales reach without increasing your budget. Ann  more...

How To Be An Online Spy ...pymaster: Sam Richter, CEO of SBR Worldwide and SVP/Chief Marketing Officer at ActiFi ( ), is a nationally sought-after speaker on topics ranging from online searching to effective selling to value-based leadership. He is a published author ( ) and has been featured in hundreds of publications, television programs, and radio shows. Sam was formerly president of a national business research  more...

Brand Busters: How What You Say And Do Can Ruin Your Reputation ... getting the clients or projects you really want? Is your marketing and advertising failing to bring the results you need? It could be that you re busting your brand sending out signals through your words and actions that contradict the brand image you want to project. By reviewing the basics of brand behavior and exploring real-world examples, you ll discover: The three critical areas  more...

How to Become Recognized as an Expert And Monetize Your Expertise! 'I know more about that subject than her! How come she is always the keynote and I'm always the attendee?' You have the experience done the research and created a unique approach but you are also a well-kept secret. You work hard chasing prospects and are constantly asked to share your knowledge for free. How do you go from being knowledgeable to being recognized as a  more...

Develop A Marketing Plan to Retain and Grow Your Customer Base ...ing difficult economic times. Laurence Bernstein, 30-year marketing expert and founder of BC3 Strategies, helps marketing professionals analyze the needs of their customers for both retention and growth. He teaches you the secrets to uncovering your customers' needs, wants, and desires and using that knowledge to develop a marketing strategy. You will discover how to pinpoint what drives your  more...

Turn Business Blogging into Your Highest ROI Marketing Tool ...e of America's leading experts in both online and offline marketing, works with business professionals to help them use their blog to grow their business. He teaches you the secrets to driving blog readership and engaging your customers without pulling dollars out of your marketing budget. As a business and technology pioneer, Eric provides you with the knowledge you need to quickly and  more...

Process Management for Manufacturing & Construction Firms Restore Profitability and Become Scalable Through Process Efficiency As a leader of a manufacturing or construction firm, you know that cost containment is critical to survive and thrive. Yet, there is a key part of your business that is draining your profits without you knowing it process management! Manufacturing firms that do not have documented processes and workflow become inefficient,  more...

Drive Growth Despite the Recession Create the right strategic plan for your company Professional sports coaches don t send teams on the playing field without a game-plan they ll get crushed. Even when games are broadcasted, viewers see coaches and managers constantly reviewing strategies and updating plays to leverage strengths, eliminate weaknesses, and identify the gaps to win. Similarly, businesses without the right strategic  more...

How to Immunize Your Business Against Recession ...ude solidifying existing client relationships, ramping up marketing campaigns, seeking out the opportunities in the crisis, and implementing strategic assessment strategies to streamline a business s most profitable centers. Participants will learn: 5 ways to attract new business during an economic downturn Profitable opportunities that exist during a recession Recession-specific  more...

How to Become A Great Sales Leader Learn The Secrets to Building A Winning Sales Team Baseball managers don't throw a pitch or hit a ball. They lead their team through thick and thin to deliver victories. As a sales manager, you rely on your sales team to hit homeruns every day. In a challenged economy, your sales team may be finding it tough to take a good swing at the plate these days. Your sales team is looking to you for  more...

Social Media Savvy ...Marketing Campaign that Delivers Profit What have you heard about social media marketing? Do you believe that Facebook and MySpace are just for teenagers? Do you know that the Obama Campaign maximized the power of the internet through social media to garner the power of close to 10,000,000 fans and supporters? What could that do for your business? In this webinar you will not only discover  more...

Lead Generation Techniques in a Slow Economy ...our competitor. He ll provide you with powerful sales and marketing tactics that expand your reach without expanding your wallet. Webinar Takeaways: New activities that create new revenue streams Strategies of self mastery that lead you to sales success regardless of economic conditions Differentiation tactics that position you as the industry expert Why it s a fatal  more...

Get Off the Plateau: Building a Sales Development Plan ...een stuck at the same sales level year over year? Is your marketing and advertising failing to bring the results you want? Do you need to ramp up sales but aren t sure where to start? As a small business owner you are responsible for sales whether you re comfortable in a sales role or not. This seminar helps participants begin the process of building a sales development plan to jump start  more...

Building a PDF Front-End Interface to Document Collections ...papers, technical specifications, spreadsheets, drawings, marketing materials and case studies -- each linked to a different application or accessible in different locations in the directory structure? Would your users appreciate easy access to all these different materials through a single main menu, structured like a web site? Learn how to create the navigation structure in PDF, how to link  more...

How To Build A Million-Dollar Business ...llars that produce a million-dollar mindset Sales and marketing strategies that consistently drive revenue Methods that reduce labor costs and increase income Essential qualities that will enable you to have financial freedom Recommendations for your business plan re-write Drew Stevens PhD, President of Stevens Consulting Group and renowned author, consultant and sales  more...

Business Development Secrets for Consultants ...t! Dr. Drew Stevens, internationally recognized sales and marketing authority and author of The Ultimate Business Bible, teaches business consultants the secrets to effectively marketing a consulting practice. As a fellow 25-year consultant, he shares his proven strategies for establishing a foothold in your target market and mastering the art of business development. You ll discover how to  more...

Email Marketing for Consultants and Entrepreneurs ... In this webinar, you will learn how to: Create a marketing process to grow your business based on thought-leadership principles Implement simple, yet effective, email database building practices Ensure that enthusiastic word of mouth is spread continually and to the right people Systemize your relationships with clients, prospects and referral sources so business keeps  more...

Give Your Elevator Speech A Lift ...onment? Your prospects are getting inundated by confusing marketing messages making it difficult to sound unique. The sales people and entrepreneurs that get in the door are the ones that can quickly and powerfully communicate their value. Your 30-second commercial had better hit the mark -- or you re going to lose sales and referral opportunities. Lorraine Howell, author of 'Give Your  more...

Get New Sales People Generating Revenue Fast Develop a Plan That Quickly Gets New Hires Up to Speed As a sales manager, you rely entirely on your sales team for revenue performance; and succeed or fail based on how they do. Your ability to effectively onboard your newly- hired sales people will make or break your year. Every moment that your new sales person is not armed to sell translates to lost sales opportunities and is a glaring cost  more...

Measuring the Value of Your Trade Show Program ...ful of them have the metrics to justify their investment. Marketing programs that don't demonstrate a financial return for the investment are in danger of being cut from the budget. Who is accountable in your company for demonstrating the return on investment (ROI) from your trade show program? If ROI accountability resides with you, join Barry Siskind, international trade show expert, for  more...

Empower Others to Promote Your Business ... done deal! Sales guru Andrea Sittig-Rolf pushes referral marketing to the next level with her proven Ambassador Method. Power Referrals teaches her step-by-step process of creating and deploying an army of referral-givers who do the selling for you freeing up the time you need to grow your business. In this webinar you ll learn how to: Employ the ACT (Acquire, Cultivate, Teach) principle  more...

Create a Client Experience to Grow Your Financial Advisor Practice Strategies for Developing a Consistent, Memorable Impression Over 80% of surveyed clients said they were dissatisfied with their financial advisor. That's pretty scary if that includes your client base. You certainly can blame the economy for some of your client s frustration but are you responsible too? How you define the client experience affects, not only retention, but also the new clients  more...

Become Your Prospect s Trusted Advisor ...s prospects. Ardath Albee, author of the upcoming book, E-Marketing Strategies for The Complex Sale and founder of Marketing Interactions, Inc., helps companies develop e-marketing strategies that increase prospect confidence and engagement that drives sales readiness. She teaches you techniques to help you quickly glean insights about your market and map a content storyline that meets your  more...

Increase Lead Generation with Social Media ...Marketing to Attract Inbound Demand Buyers are only finding content relevant to their needs 42% of the time. If content isn t relevant, you ve lost leads without giving your company a shot. The top two marketing imperatives are increasing demand and enticing new audiences to engage. Company-focused messaging won t cut it. While it s long been touted that content is King, the perception of  more...

The Tao of Creating Customers for Life ...ness. Customers for Life are the answer to every sale and marketing professionals dream. Customers that are loyal, that provide good margins, that offer sincere valuable referrals are the type of customers we want for life. 'The TAO' translates from Chinese to be the way. So the way of creating customers for life is what this webinar is all about. Taken from three years of research, we are  more...

Create a Sticky Lead Nurturing Process ...marketing to increase qualified leads and shorten sales cycles. According to Marketing Sherpa, 64% of companies with a lead nurturing process are dissatisfied with their results. Every company needs more sales-ready leads. But, unless nurturing content syncs with the way they think, the dissatisfaction will continue. Your leads have taken control of the buying process. They decide when or if  more...

How to Sell Consulting Services to the Federal Government Leverage the unprecedented spend by this market segment Hundreds of millions of dollars are being spent today by the federal government on consulting services. Right now, their leaders are being judged by how quickly they can spend their money to help drive the economy through the stimulus plan. Yet, if your consulting firm is not well-positioned to pursue this market, you will be left out of  more...

How Marketing Can Help Sales Sell More ...ied leads, but only follow up with about 30% of the leads marketing provides. With budgets tightening and sales cycles lengthening, companies can t afford to waste dollars marketing spends on lead generation or have their sales productivity stall. Without marketing and sales alignment, the cost of sales will continue to rise. Ardath Albee, author of the upcoming book, E-Marketing Strategies  more...

How to Create Profitable Customer Relationships ...Marketing ROI Into Client Retention Has your business lost customers in the last 5 years? Can your business afford to spend dollars recruiting new customers only to lose those customers to your competition? Technology and globalization have created a very competitive business climate making it more difficult and more expensive to attract and retain customers. Your company s success is based  more...

TCE Total Customer Experience Model Building e-Workshop for Financial Services TCE (Total Customer Experience) Model Building e-Workshop is designed to help Marketing, Sales and Service Executives build a TCE model to monitor, manage, and enhance the total customer experience across multiple channels and touch-points throughout the whole customer lifecycle. The content of this program is based on the U. S. patent-pending Branded CEM (Customer Experience Management) Method,  more...

Use Direct Mail Effectively On A Tight Budget ...Marketing Tool Internet marketing is a glitzy marketing approach that has caused many marketing professionals to forget about tried-and-true direct mail marketing campaigns. While direct mail may lack luster, it is still shown to be an effective marketing tool even more so than Internet marketing. According to a recent DMA study, direct mail marketing yields a higher direct order conversion  more...

How to Audit Your Website s Performance ...astic user experience. Your website is your most powerful marketing tool and the message it sends will create leads for you or your competitors. Shannon Kavanaugh, President and founder of Go-To Market Strategies, helps her clients audit their website from the visitor s perspective. She teaches how to identify website deficiencies and optimize the visitor experience by removing your  more...

Conduct a Brand Audit Does Yours Pass the Test? ...ty. How do you know if your brand is aligned so that your marketing dollars are invested correctly and is generating the expected results? Shannon Kavanaugh, president and founder of Go-To-Market Strategies, has helped hundreds of companies leverage their brand to grow their market share. Shannon teaches you the essential steps to develop a strong brand on a limited budget and provides the  more...

Using Sales Compensation Plans to Achieve Revenue Targets One of the most critical decisions that a company makes is how to compensate its sales organization. Many plans don t align compensation reward with the desired sales activities, which leads to underperformance and frustration. When sales compensation plans are aligned with the goals of the company, the sales team has clear focus, motivation, and direction and the company gets the results it  more...

Master the Proposal Phase of the Sales Process Secrets to improving your closing rate Pin the tail on the donkey is a kid s game, not a sales game! With the limited information that most sales people have when drafting a proposal, they may as well be blindfolded! The proposal is one of the most abused sales tools, but it is the critical tool that leads to a prospect becoming a revenue-generating client. Sales people who cannot identify the  more...

Marketing Strategies to Reach the Gay and Lesbian Community ... new revenue stream for your company and your traditional marketing approach will not work with this audience. Laurence Bernstein, founder of BC3 Strategies and author of multiple global marketing studies on the gay and lesbian market segment, has helped numerous major companies develop their marketing strategy to reach this population. He teaches you the keys to successfully attracting this  more...