Instructor Led Marketing Communications Training - Training Resources

Customer Service Mindset - Customer Service Analyze basic behavioral patterns of different customer personality profiles. Practice the skills for dealing with customers and handling their complaints. Understand the concept of service mindset and ways of developing it within their organization.  more...

Key Account Management Establishing Profitable Customer Relationships - Sales and Marketing Improve margins and keep more profit. Prioritize their efforts for maximum results. Develop a sales plan for each strategic (key) account to fully satisfy client needs and maximize customer value. Lead the buying process and close more sales. Improve human capital utilization. Identify, evaluate and prioritize opportunities for business and relationship development.  more...

Designing and Delivering Successful Financial Presentations - Finance and Accounting Learn how to plan a financial presentation. Make use of visual aids to deliver powerful financial presentations. Enhance the image of their financial reports. Practice hands-on live presentations. Deliver financial messages in a concise, accurate and timely manner.  more...

Brand Management From Concept to Equity - Sales and Marketing Have their organization, product or service succeed through careful attention to brand imperatives. Build a fully aligned, brand-focused operation. Measure brand equity, track it and maximize it. Avoid the dangers and pitfalls of ignoring the laws of branding.  more...

The Strategic Marketing Plan - Sales and Marketing Define the concept and scope of strategic marketing. Understand the process of strategic planning. Apply the techniques used in preparing the strategic marketing plan. Develop the components of strategic marketing planning.  more...