Instructor Led Marketing Research Training

Marketing for Better Results - Dubai By the end of the program, participants will be able to: Define the nature and concept of marketing in a competitive environment. Understand the process of planning for marketing activities. Apply the techniques used in assessing market opportunities Gather information necessary for implementing successful marketing strategies. Understand the implications of the 4Ps in marketing.  more...

Market Research Foundations and Applications - Sales and Marketing By the end of the program, participants will be able to: Use marketing research to close information gaps and enrich the marketing plan with winning strategies. Plan, design and execute vital marketing research projects. Know why, when and how to use a variety of research methods and techniques such as surveys, focus groups, conjoint analysis and more.  more...

Market Research Foundations and Applications Use marketing research to close information gaps and enrich the marketing plan with winning strategies. Plan, design and execute vital marketing research projects. Know why, when and how to use a variety of research methods and techniques such as surveys, focus groups, conjoint analysis and more.  more...

Introduction to Surveys (Online) This course is an introduction to survey design, methodology, implementation and execution. The course will also go through questionnaire design/ writing, sample design, data collection strategies, multivariate analyses, and presentation of tables/ graphs. For more information contact us directly. Our courses are offered in three formats a resident course at our office, a corporate course on  more...

Research and Statistics Training Courses We offer a variety of courses to ensure that your company can compete on analytics. Our courses offer basic applied understanding of statistical concepts and methods involved in carrying out and interpreting research to advanced modeling. Current Courses: Applied Marketing Statistics Introduction Course Applied Business Research Course Intermediate Statistical Modeling for Marketing Survey  more...

Applied Marketing Statistics Introduction Course 1) Two day course which comprises Introduction to statistics/ covering basics of SPSS (in GUI) - please refer to syllabus 2) Capped at 15 attendees - 1 instructor/ 1 TA 3) Handouts to be given for each statistical procedure covered which will include how to do in SPSS, interpretation of test(s), write up 4) Practice dataset(s) 5) Pre & Post-tests administered to  more...

Research Statistics and Analytics Training Courses We offer a variety of courses to ensure that your company can compete on analytics. Our courses offer basic applied understanding of statistical concepts and methods involved in carrying out and interpreting research to advanced modeling. Current Courses: Applied Marketing Statistics Introduction Course Applied Business Research Course Intermediate Statistical Modeling for Marketing  more...