Online Measuring Brand Equity eLearning Training
From Serebra Learning Corporation
Brand Management: Managing Brand Equity
Brand Management: Managing Brand Equity explains how to manage a brand name measure brand equity and manage a brand on a long-term basis. The program also details the steps for creating brand extensions the techniques for measuring brand equity and the options for reviving brand equity.
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From 123-CBT Computer Based Training
Brand Management Managing Brand Equity

...e steps for creating brand extensions, the techniques for measuring brand equity, and the options for reviving brand equity. Learn To Identify issues to consider when managing a brand name. Sequence the steps for creating brand extensions. Select the factors you should measure when conducting a brand
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