Online Online Customer Relationships eLearning
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From 123-CBT Computer Based Training
Strategies for Building an Online Brand
When a product lands on the Internet, the brand becomes more than a mere name; it becomes an interactive brand experience. This course will provide marketers with strategies for building strong online brands by maximizing the interactive nature of the Web. The course begins by identifying key branding objectives and provides useful strategies to take offline brands into an online environment.
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Strategies for Building an Online Brand
Building an E-Commerce Business Case

...sumer Transactions.
About Sales and Services.
About Online Customer Relationships.
About the Virtual Value Chain.
Audience:
This course is intended for Managers and technical staff who are in a position to provide e-commerce recommendations to executives.
Deployment:
e-Learning/Self-Study
Accreditation
CEU credits: 0.70 CEUs
Language Options:
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