From 123-CBT Computer Based Training
Strategic Management Developing a Successful Process 

...ions, to secure it's acceptance. Your team, consisting of
Robin Carlson, a
Quality Assurance Technician,
Ronald Spear,
Marketing Manager, and
Deborah Cowen,
Director of
Finance, has put a great deal of work into this plan, and its acceptance is essential. As a team, you must address all questions and concerns and apply the five guidelines to making a strategic plan successful. Unit 2:
more...
Self Development Motivating Yourself to Perform 

... In this simulation, you will meet with
Robin Carlson and
Greg Baldwin, two of your fellow
Product Managers. The three of you make up the team responsible for organizing
Icon's exhibit for the upcoming telecommunication tradeshow. The preparations for the exhibit are behind schedule, and you must determine why you are not completing your assigned tasks on time. During your
more...
Customer Relationship Mgt eCRM 

...will meet with
Dean Kramer,
Icon's
Director of
Sales, and
Robin Carlson, Icon's Director of
Marketing, to discuss Icon's acquisition of Medical Supply Inc. (MSI), a company that specializes in sophisticated medical supplies. MSI was acquired to contribute to Icon's Health Care division, and the three of you are meeting to decide whether to incorporate MSI into Icon's overall eCRM efforts. As
more...
Women in Leadership Leadership Roles Styles 

...he simulation at the end of this unit, you will meet with
Robin Carlson,
Icon's vice president of market research, to discuss some of the guidelines for discovering barriers in your organization. In order to achieve her current level of success,
Robin has had to overcome many barriers to leadership, and because of this, she is very active in trying to address similar barriers within Icon. Today
more...
Principles of Marketing Distribution Strategy 

... In this simulation, you will meet with
Robin Carlson,
District Sales Manager, to discuss how her team selected an appropriate distribution channel partner for a new wireless phone that incorporates personal digital assistant and
Internet technology. She will cover the different types of distribution channels, how to manage distribution channels, as well as how to select
more...
Principles of Marketing Writing a Marketing Plan 

... In this simulation, you will meet with
Robin Carlson, one of
Icon's
Marketing Directors, to discuss the fundamentals of marketing plans. Robin has a number of years of experience in the industry and will ask you a series of questions to test your knowledge of a variety of marketing concepts. Those concepts will include market positioning, the difference between a business
more...
Frontline Leadership Preparing to Lead 

Frontline
Leadership:
Preparing to
Lead offers the student an overview of the information required to identify, address, and discipline employees who display difficult behavior. The program details characteristics and sources of difficult behavior, effective techniques to prevent difficult behavior in the workplace, and proper communication methods to build better relationships with difficult
more...