Online Sales And Marketing eLearning - Training Resources
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From Online Training Directory
Selling the Way Your Customer Buys



Learn how to read your clients,adapt your presentation and build a solid business relationship.
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Boost Your Self-Confidence And Enjoy Selling Success



Reinforce your self-motivation, understand how to improve your attitude and set goals.
Selling success is part product and industry knowledge, part people and communication skills and part attitude and perspective. Strengthen your self-image, set and achieve goals that reach your company`s and your own expectations and reinforce your self-motivation to take control of what you can to reach your
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How to Ask The Right Questions To Maximize Influence And Minimize Objections



Develop a deliberate strategy that results in overcoming objections and makes and keeps the sale.
More important than what you say is what you ask. People believe their answers to questions more often than they believe you. When you invest your time by maintaining a relaxed, inquisitiveness earlyon, you save time later. People give you the information you need to maximize your influence. By using
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Sales Marketing in the 21st Century


Principles and practices of Sales & Marketing in the 21st Century are examined.
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Winning Over Difficult Customers



Strategies for getting the attention and cooperation of the difficult customer.
Concerns, objections and difficulties in customers come in a variety of styles. They might be uncertain, angry, clammed up or just plain rude. If you and your customer could read each other`s mind there would likely be none or at least few of these encounters. The reality is your customer has previous buying
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Skyrocket Sales with Advanced Copywriting Strategies


Apply proven techniques and methods to any business writing situation.
Designed specifically for beginners or more advanced writers seeking training in the art and craft of copywriting. Purchase of supplemental material will be required for further reading.
You can purchase that material by going here: http:// /ebooks/ebook_present.asp?menuID=11&bookID=75
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Sales Through Service Skills
Sales through Service Skills equips participants with a process and the communication skills to identify, meet and beat their customers expectations. It will help them through the sales through service process: first contact, explore customer needs, match the needs, close the deal and take the extra step. It will also help to analyze what the customer wants and needs by combining active
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SalesPlus
Successful professional sales people bring a set of skills and attitudes to potential sales opportunities that result not only in sales but in developing customers who will continue to do business with them time and time again. Identifying potential sales opportunities, making the sale, and creating a customer relationship that will result in future business is the art of selling. By the end of
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Proven success in building an E-business


Before you invest, learn the essentials of running an on-line business and avoid getting ripped off!
This is an intense course designed to teach you the basics of building your own Internet business. If you think putting up a web site is all you need to do, you are DEAD WRONG! By taking this course you will learn how to control all of the costs associated with starting an Internet business
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Market Leadership in an E-Commerce Age


This course will provide a detailed study of the principles of e-commerce. The students will be able to apply their understanding to organizational and life situations.
Participants will work with the assumption that e-commerce and the information age have permeated every aspect of their daily lives.
The course is expected to raise that awareness through self-assessments and begin to look at the
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How To Master Sales Skills



Course description -- The How to Master Sales Skills bundle will develop the most essential skills in sales personnel without extensive away-from-work classroom training. Based on fundamental best practices, these courses prepare new sales personnel to be effective. They create a common baseline set of processes for an entire sales organization, regardless of previous experience, to follow as
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Fair & Unfair Competition Rules
The rules regarding what is fair and unfair competition affect virtually all of a company's business decisions hiring, marketing, sales, customer-relations, and research and development, among others and are important for employees to understand. Violations of these rules can be very damaging to a company generally and, in some cases, to individual employees.
Unfair Competition The rules
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Electronic Commerce - Security Issues
This course is designed to give the student a good understanding of security issues surroungind Electronic Commerce (E-Commerce) including security threats, implementing security, and payment systems.
This course gives the student a good understanding of issues realted to doing business over the Internet and how to protect a E-Commerce website.
The course is self-paced and taught by a audio of
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Electronic Commerce - Introduction
This course is designed to give students a good understanding of the basics of Electronic Commerce (E-Commerce)
This course gives the student a good understanding of the history of Electronic Commerce, How the Internet and the Web provide the infrastructure for E-Commerce, Tools and Software used to design, implement, and manage E-Commerce and E-Commerce web sites.
This course is an "E-Learning"
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Electronic Commerce - Strategies
This course is designed to give students a good understanding of the basics of Electronic Commerce (E-Commerce)Stratetis, including marketing, promotion, and sales strategies.
This course gives the student a good understanding of Marketing/Sales/Promition Strategies, Purchasing and Support Activities, ethical, legal and tax issues related to Electronic Commerce.
This course is an "E-Learning"
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Electronic Commerce 3 Course Bundle
The Electronic Commerce (E-Commerce) 3 Course Bundle is a compilation of Electronic Commerce - Introduction, Electronic Commerce- Strategies, and Electronic Commerce - Security Issues courses combined into one single bundled course.
This bundle of 3 courses gives the student a good understanding of the history of Electronic Commerce, How the Internet and the Web provide the infrastructure for
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Discover the Benefits of Self-Publishing!
If you are considering self-publishing your book, this course will provide you with a systematic approach for accomplishing that task. You will learn how to format your manuscript so that it is ready for the printers; how to register your copyright, get your ISBN number, Library of Congress Number, and EAN; identify binding and paper options, and how to market your book and sell it.
Course
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Build Your Own BIZ(tm) Comprehensive Certificate
...e areas of Business Operation, Customer Service, Finance, Sales and Marketing, and Human Resources. FREQUENTLY ASKED QUESTIONS What is Build Your Own BIZ?? Build Your Own BIZ? is a comprehensive Web site that provides small business owners with timely expert advice, actionable templates, and mission-critical insights to daily challenges in the following areas: Business Operations, Customer
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Build a Powerful Marketing Strategy--Instructor-Led
A Trump U Course- Without great marketing, your businesses can fail. With the right marketing strategy, you gain a big edge over your competition. In this course, learn to increase your sales through marketing. Professor Don Sexton of Columbia University Business School will show you how -- with real-world examples and video tutorials. Students may complete this course within a reasonable period
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Build a Powerful Marketing Strategy--Self-Directed
A Trump U Course- Without great marketing, your businesses can fail. With the right marketing strategy, you gain a big edge over your competition. In this course, learn to increase your sales through marketing. Professor Don Sexton of Columbia University Business School will show you how -- with real-world examples and video tutorials.Students may complete this course within a reasonable period of
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Accelerate your Business Growth--Instructor-Led
A Trump U Course- Business is dynamic. If you`re not able to adapt and change your competitors will. Only the innovative survive. In this course, learn to grow your business with new products and services. Professor Don Sexton of Columbia University Business School will show you how -- with real-world examples and video tutorials. Students may complete this course within a reasonable period of
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Accelerate your Business Growth--Self-Directed
A Trump U Course- Business is dynamic. If you`re not able to adapt and change your competitors will. Only the innovative survive. In this course, learn to grow your business with new products and services. Professor Don Sexton of Columbia University Business School will show you how -- with real-world examples and video tutorials.Students may complete this course within a reasonable period of
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7 Steps to A Lot More Sales
The 7 STEPS TO A LOT MORE SALES course is a comprehensive marketing/sales training course designed to help business owners and marketing managers discover hidden sales opportunities within their business. Upon completion participants will be able to implement the 7 STEPS and new bonus step on Internet Marketing to unlock the hidden sales opportunities discovered for exponential increases
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Closing the Sale



Course description -- Many potentially effective sales people are unable to complete the only element of a sale that results in incomea closing. This course examines the issues related to preparing and setting the stage for a commitment to buy, looks at some of the reasons that this is such a tough step for many aspiring sales professionals, and gives techniques and methods for making sure it
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Creating an Effective Sales Team



Course description -- Leadership is the most important element of a sales forcea s success, and it has some unique challenges. In this course, a sales force leader will learn how to get a sales team organized, motivated, and focused on results. There are suggestions and tools for creating a cohesive team, developing a high level of commitment to goals, and coaching sales professionals for
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Mastering Cold Calls



Course description -- There are some specific strategies that can help a sales person become more confident and competent in making cold calls, and this course has them. It describes both the technical and the psychological techniques and methods to help you overcome your apprehension and conduct a call that gets results. IMPORTANT NOTE: INTERNET EXPLORER (IE) BROWSER REQUIRED - can`t use Netscape
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Negotiating for the Sales Professional



Course description -- An effective sales professional knows how to meet customer needs while assuring reasonable terms and profit for his or her own company. This course has techniques for identifying customer expectations and determining how to meet them in a way that both parties are satisfied by the results. There are checklists and discussion guidelines to help a sales professional master this
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Qualifying Sales Prospects



Course description -- Everyone must manage the time and energy they have to get the most results for their efforts. For sales professionals, part of this efficiency comes from qualifying sales prospects. This course has tools, techniques and methods for making sure that you are following sound principles as you qualify prospects and determine where to invest your time for the best potential
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From 123-CBT Computer Based Training
E-mail as a Marketing Tool
How can you find new customers? How can you build stronger relationships with new and existing customers? How can you boost sales of your company's products and services? This course will provide you with useful strategies to help you incorporate electronic mail into your marketing approach. Learn how to communicate effectively with your customers through e-mail. You and your company will benefit
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E-mail as a Marketing Tool
CIW E-Commerce Designer Part 2 Product Marketing

Course Overview This course presents students with both theoretical and practical instruction on E-Commerce marketing. The instruction can be divided into two main parts: Web Marketing Goals and Online Product Marketing. In the Web Marketing Goals section, the student will be given an overview of marketing goals and strategies. This will include an examination of the various types of marketing
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Building an E-Commerce Business Case

This course provides the learner with information which addresses the relationship between costs and benefits.
Learn To:
Build Online Revenues.
About B2B Consumer Transactions.
About Sales and Services.
About Online Customer Relationships.
About the Virtual Value Chain.
Audience:
This course is intended for Managers and technical staff who are in a position to provide
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E-Commerce Implementation Issues

...isms.
Identify the key functions of the Web development sales and marketing team.
Identify key considerations when selecting hosting options for e-commerce Web sites.
Audience:
This course is intended for Managers and technical staff who are in a position to provide e-commerce recommendations to executives.
Deployment:
e-Learning/Self-Study
Accreditation
CEU credits:
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Introduction to E-Commerce

This course provides the learner with an overview of the state of e-commerce today. It defines electronic commerce and discusses electronic commerce elements. An overview of business-to-consumer and business-to-business electronic commerce is given. This course also addresses issues and technologies available for companies wishing to engage in e-commerce.
Learn To:
Introduction to
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SAP R 3 Supply Chain Management

Course Overview
The course Supply Chain Management is intended to give company executives and interested experts in various industries an overview of the content, goals, possibilities and challenges of Supply Chain Management. As most chores within the supply chain today cannot do without the use of computer software, the course shows concrete
examples using SAP within different industry
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Sales Management Building a Championship Sales Team

Sales Management: Building a Championship Sales Team teaches students how to ensure the effectiveness of a sales team. The program covers how to be a successful sales manager, how to select sales professionals, and how to build unity in a sales team. The program also focuses on how to interview successfully, how to build relationships and trust within a sales team, how to train sales professionals
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Sales Management Leading a Sales Team

In Sales Management: Leading a Sales Team, you will learn steps for choosing a territory strategy and what factors you need to consider when conducting territory reviews. You will also learn what forecasts sales managers usually develop, the four factors to define when referring to a forecast, and how forecasts are used. In addition, you will learn steps for conducting sales meetings and the best
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Sales Management Motivating Sales Teams to Win

In Sales Management: Motivating Sales Teams to Win, you will learn what you can do to motivate members of your sales team and factors to consider when evaluating motivation levels. You will also learn about various compensation practices to help you keep top performers, as well as how to identify opportunities to improve and how to address substandard performance. Learn To
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Strategic Management Establishing Strategic Focus

Strategic Management: Establishing Strategic Focus offers the student an overview of the information required to identify appropriate terms and language associated with strategic management, recognize benefits gained from a successful strategic plan, and learn why some organizations avoid implementing strategic management. The program describes the proper steps for effective decision making, and
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Strategic Management Analyzing Strategic Options

Strategic Management: Analyzing Strategic Options offers the student an overview of the information required to develop an effective strategic option, consider appropriate issues when performing a strategic audit, and use the SWOT review to analyze a company's situation. The program describes how to evaluate internal resources, capabilities, and core competencies, and analyze external factors,
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Customer Relationship Management CRM

SAP Customer Relationship Management (CRM) - Overview introduces the trainee to the term Customer Relationship Management (CRM) and its objectives, as well as looking at the basic principles of SAP CRM and explaining what SAP CRM can be used for. Furthermore, the trainee will be introduced to the individual applications of CRM and their most important features. Learn To: o CRM and the SAP CRM
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Business Travel Safety Domestic Travel

In ''Business Travel Safety: Domestic Travel,'' you will learn how to make travel preparations, including researching your destination and then making appropriate travel arrangements. You will also learn how to increase your safety during air and ground transportation and at destinations, such as hotels, restaurants, and business events. Learn To Identify the
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mySAP CRM 3 0 Overview

The course mySAP CRM 3.0 Overview will introduce the trainee to Customer Relationship Management, and introduce him to the most important features of mySAP CRM 3.0. The trainee will be introduced to the procedure for creating a follow-up activity to an activity in the Customer Interaction Centre. Learn To: o CRM and the mySAP CRM System. o Customer Relationship Management. o Example
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Advanced Interpersonal Communication Building Relationships

Advanced Interpersonal Communication: Building Relationships offers the student guidelines for asking and answering questions, using nonverbal communication and power, and giving feedback when building relationships. The program also describes the various communication styles and offers techniques to use when communicating with them. Learn To Interact with an
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Listening Skills Listening Challenges

This course's aim is to help the learner overcome listening problems and enable him or her to communicate more effectively. It identifies barriers to listening and provides useful guidelines for improving the learner's listening skills. This course concentrates on how to interpret, use, and improve body language as a form of communication. Finally, it identifies common listening styles so the
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Customer Relationship Mgt Fundamentals of CRM

Customer Relationship Management: Fundamentals of CRM introduces the student to the benefits of creating customer loyalty, developing a market intelligence enterprise, and incorporating customer relationship management into your company. The program also details the three steps a company can take to create customer loyalty, the four marketing tiers, the four types of CRM, and the four steps of the
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Customer Relationship Mgt eCRM

Customer Relationship Management: eCRM introduces the students to managing customer relationships over the Internet. The program details the characteristics of eCRM, how departments can use eCRM to automate processes, and how to customize eCRM interfaces for each type of eCRM user. Learn To Identify the features of eCRM. Identify ways to
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Decision Making Problem Solving Decision Making Fundamentals

Decision Making & Problem Solving: Decision Making Fundamentals teaches you a variety of decision making techniques. You will develop the skills that are necessary to make important decisions with various people and ensure the results of your decisions. Learn To Devise objectives given the background information. Establish
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Women in Leadership Becoming a Leader

In Women In Leadership: Becoming A Leader, you will learn how to use the basic leadership skills, such as information management. In addition, you will learn the steps you should follow for persuading others to follow your lead, as well as the process for converting challengers to your leadership to supporters. Learn To Follow the steps for managing incoming
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Value Chain Management Managing the Transition to a Value Chain

Managing the Transition to a Value Chain focuses on the challenges involved in value chain management. Moving from and old supply chain model to a new value chain model involves greater collaboration between business units and partners. The course also focuses on some challenges in the execution of your business design and strategy. The course also covers managing the transition to the optimal
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Total Quality Management Implementation and Tools

Total Quality and Quality Tools breaks Total Quality Management into distinct easy-to-understand stages. You will learn the steps required for designing, developing, implementing, and evaluating a total quality solution. With the stages in place, the required basic tools for quality analysis are taught before the learner is introduced to some more advanced tools for Total Quality Management.
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Business Ethics Organizational Ethics

In Business Ethics: Organizational Ethics, you will learn about functional area ethics and organizational ethical principles, as well as steps for developing a code of ethics and executing an internal ethical audit. You will also learn the four categories of corporate social responsibility and steps you can follow when social responsibilities clash. Learn To
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Managing Change Implementing the Change Process

In a Managing Change: The Change Process a you will learn why change is important and what benefits it offers. You will learn why developing a change vision is important, as well as the steps you can take to develop one. In addition, you will learn what guidelines you can follow to communicate a change vision to your employees. By learning the four steps of the change process, you will
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Managing Change Managing Yourself Through Change

In a Managing Change: Managing Yourself Through Change a you will learn what the three phases of the transition processes are and how to determine which phase a person is experiencing. You will also learn about the exploration phase of transition, including what emotions are commonly felt during this phase. Then the teaching moves to the new beginnings phase of transition, including what
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Organizational Crisis Mgmt Managing a Crisis

This course focuses on management during and after a crisis. It starts by covering challenges presented by crises, the importance of crisis recognition, and immediate management strategies on sudden crisis outbreak. It then moves on to management of information, decision-making, and managing with regard to legal issues. The final section covers guidelines for managing specific crisis types, for
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Advanced Project Mgmt Portfolio Management

In Advanced Project Management: Portfolio Management, you will learn the functions of portfolio management, the types of portfolios, and how to select and prioritize projects. You will also learn ways to maintain a balanced portfolio and track and allocate resources. Learn To Select the points to consider when assessing a project a a s a a a fit a a
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Team Leadership Developing A High Peformance Team

Team Leadership: Developing a High-Performance Team gives the student an overview of the uses of teams in the corporate world and explains the creation and leadership of effective teams. The program covers how to choose the right type of team, steps for developing a team communication process, the team leader's responsibilities, and guidelines to help the team leader maintain a high-performance
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Team Leadership Promoting Your Team s Effectiveness

Team Leadership: Promoting Your Team's Effectiveness offers the student an overview of how to set goals, prevent team ineffectiveness, and measure individual and team performance. The program covers in detail the steps for setting effective goals, the steps for measuring team and individual performance, and the advantages and negative effects of diversity. Learn To
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Team Conflict Working in Diversified Teams

Team Conflict: Working in Diversified Teams offers the student information for understanding diversity, being part of a diverse team, and resolving conflict in a diverse team. The program covers factors that contribute to team diversity, guidelines for effective communication, and approaches for achieving goals in a diverse team. Learn To Apply guidelines for
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Team Participation Decision Making in Teams

In Team Participation: Decision Making in Teams, participants explore the process of reaching consensus, examine the challenges of doing so, and develop the ability to make positive contributions to team decisions. Learn To Apply best practices for making team decisions. Understand and avoid 'groupthink,' in which team members become
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Principles of Marketing Distribution Strategy

Principles of Marketing: Distribution Strategy offers the student an overview of the information required to identify types of distribution channels, select appropriate distribution partners, and develop an efficient distribution system. The program details the steps for selecting suitable distribution channel partners, the goals your distribution strategy should achieve, and the process to manage
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Virtual Teams Communicating Effectively

...gelo, and Chala Merino, who are all members of the Global Sales and Marketing Taskforce. Both Kevin and Amanda will be at your location, while Drew, Marcus, and Chala will be communicating via speakerphone. You are leading a meeting to discuss the implementation of the team's communication design process. Unit 3: Overcoming Communication Barriers (0.5 - 1 hour)
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Virtual Teams Participating in Virtual Meetings

In Virtual Teams: Participating in Virtual Meetings, participants will learn the four types of virtual team meetings and what to include in the agenda for a virtual team-orientation session. In addition, participants will learn factors that influence a virtual meeting's effectiveness and four methods virtual teams use to make decisions. Learn To Use team-building
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Principles of Marketing Promotion Strategy

Principles of Marketing: Promotion Strategy offers the student an overview of the information required to identify the elements of the promotional mix, determine appropriate promotional objectives, and select the advertising types and public relations tools to implement. The program details the procedures for creating an advertising campaign, the types of promotional strategies, and the steps of
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Principles of Marketing Pricing Strategy

Principles of Marketing: Pricing Strategy offers the student an overview of the information required to identify the role pricing plays in the marketing mix, to select appropriate objectives for pricing strategies, and to choose common methods to determine pricing. In addition, the program details the issues to consider when establishing a pricing strategy, the legal constraints that can affect
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Cross-Functional Teams Selecting Cross-Functional Team Members

Cross-Functional Teams: Selecting Cross-Functional Team Members covers how to identify and select cross-functional team leaders and members and how to ensure cross-functional team success. The program also covers roles in cross-functional teams, how key stakeholders are important to the success of cross-functional teams, and the reasons that cross-functional team member/upper management
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Cross-Functional Teams Cross-Functional Team Development

Cross-Functional Teams: Cross-Functional Team Development offers the student an overview of the information needed to develop communication, achievement, and synergy tools for cross-functional teams. The program details how to develop time lines and how to make consensus decisions. The program also provides information about encountering and overcoming task achievement challenges, as well as
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Brand Management Managing Brand Equity

Brand Management: Managing Brand Equity explains how to manage a brand name, measure brand equity, and manage a brand on a long-term basis. The program also details the steps for creating brand extensions, the techniques for measuring brand equity, and the options for reviving brand equity. Learn To Identify issues to consider when managing a brand name.
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Frontline Leadership Knowledge in the Workplace

Frontline Leadership: Knowledge in the Workplace emphasizes the importance of managing knowledge in the workplace, conducting assessment interviews for employees, utilizing employee knowledge and input, and providing employees with opportunities for continuing education. The program also details the affects technology has on the exchange of knowledge and offers guidelines for using specific types
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Frontline Leadership Positively Influencing Workplace Culture

Frontline Leadership: Positively Influencing Workplace Culture covers the factors that determine workplace culture and outlines a process for leading employees through culture changes. This program also covers two styles of frontline leadership and offers tips for fostering a positive work environment, addressing negativity, and inspiring employee innovation. Learn To
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Mentoring Developing Your Mentoring Skills

Mentoring: Developing Your Mentoring Skills offers the student an overview of a mentor's job and competencies, how to develop strong mentoring relationships, and how to mentor effectively. The program covers steps for choosing mentees, elements that make mentoring work, and behaviors mentors should avoid. It also covers learning styles, how to maximize mentees' learning potential, and how to
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From Pitman Training Centre London
PowerPoint 2007
An in-depth, self-paced training programme aimed at beginners to intermediates and taking them to expert level.
Using the world-famous Pitman Training methodology, you can start this course at any time and study with the help of our friendly tutors at hours to suit you during our long opening hours, Monday to Saturday.
This is one of the most comprehensive courses available to take you from
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From Certified Foreclosure Agent Program
Foreclosure Marketing 215

Marketing foreclosures effectively is an art, not just a science.
There is much more involved in the process than simply attracting buyers, which in today's market is actually rather simple -distressed real estate sales are through the roof. To separate yourself from the pack, you need to know the foreclosure marketing "do's and don'ts" that will ensure you sell more bank-owned homes faster and
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From Pitman Training Centre Notting Hill
PowerPoint 2007
This is one of the most comprehensive courses available to take you from beginner to expert level with the exciting PowerPoint 2007 package.
In approximately 30 hours of study at either our Notting Hill or High Holborn training centres, you'll learn how to create beautiful, compelling presentations using Microsoft's latest release of this ubiquitous programme.
The purpose of this extremely
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From Serebra Learning Corporation
Preparing for the Executive-level Sale Simulation
You are a regional account representative with DME Corporation, a national direct mail service provider. Your company has recently made a large investment toward the goal of becoming a "one-stop" shop with its new Fulfillment Division. You are charged with selling the new fulfillment service to your existing client base, as well as prospecting for new accounts. As you begin preparing to sell the
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Progressing through the Complex Sale Simulation
You are a regional account representative with DME Corporation, a national direct marketing firm, which has recently opened its Fulfillment Services Division. You are charged with selling this service and have identified a potential prospect. In this simulation, the second of three in this series, you have gained access to the buying influences at MicroGalaxy, an electronic component supply
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Closing Executive-level Sales Simulation
You are a regional account executive with DME Corporation, a national direct mail service provider. Your company recently made a large investment toward the goal of becoming a "one-stop" shop and now offers fulfillment services. You are responsible for selling these new services to your existing client base, as well as prospecting for new accounts. You have previously identified, researched, and
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Customer Relationship Management Fundamentals of CRM
Customer Relationship Management: Fundamentals of CRM introduces the student to the benefits of creating customer loyalty, developing a market intelligence enterprise, and incorporating customer relationship management into your company. The program also details the three steps a company can take to create customer loyalty, the four marketing tiers, the four types of CRM, and the four steps of the
more...
The Pharmaceutical Industry Overview Version 2
Billions of people around the world depend on the pharmaceutical industry to help them live longer, healthier, and happier lives. However, the pharmaceutical industry is continually tasked with alleviating its own ailments, including slow growth and declining profitability owing to pricing, safety, marketing and regulatory issues. In order for companies to remain competitive in a highly regulated
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The Banking Industry Overview Version 2
Can you imagine a world without banks? In the past, banks focused on loans and deposits, debits, and credits. Now, due to dramatic changes in the world economy, banking is a far more complex business. On a daily basis, the industry must deal with margin pressures, consolidation, and technological and marketing challenges, not to mention unforeseen financial and political crises. However, with cash
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The Manufacturing Industry Overview Version 2
Business has only two functions - marketing and innovation. Companies in the manufacturing industry seem to be taking this lesson from the legendary management guru, Peter F. Drucker, very seriously now. The manufacturing industry - the powerhouse driving many economies - has been reeling under the most challenging time in its history. Manufacturers are striving to be more innovative, compete
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The Telecommunications Industry Overview Version 2
Connecting the globe, the telecommunications industry is an essential element of the modern business world. It is also one of the most volatile. Plagued by regulatory discord and economic uncertainty, telecom carriers have struggled to maintain sound footing and a competitive edge, all the while endeavoring to provide crucial, uninterrupted service to their customers. In an age of rapidly
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The Insurance Industry Overview Version 2
The insurance industry has its share of risks and opportunities. While providing risk coverage to individuals and businesses, insurers are striving hard to manage their own risks in the wake of natural and human-made disasters, financial setbacks, and governance scandals. As margins are squeezed in the face of low underwriting profitability and the cushion of investment returns begins to shrink,
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Telecommunications Industry Overview Version 1
Connecting the world, the telecommunications industry stands as one of the most essential elements of the business world. It is also one of the most volatile. Plagued by regulatory discord and economic uncertainty, telecom carriers have struggled to maintain sound footing and a competitive edge, all the while endeavoring to provide crucial, uninterrupted service to their customers. In an age of
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Discovering What Your Customers Want
The data are in, and there's no doubt about it: The return on customer loyalty goes directly to your company's bottom line. Too often, however, organizations seeking to improve customer satisfaction and loyalty begin with a survey. To build a successful customer satisfaction system, you have to begin with the basics. When customer satisfaction programs begin with a survey, and not a plan, the
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Developing Customer Satisfaction Surveys
By the time most people have the chance to develop their first survey, they've seen so many that it seems like developing one will be a piece of cake. To an extent, they're right. Developing a GIGO (Garbage In/Garbage Out) survey is a no-brainer. Developing a survey that gets valid, reliable data, however, is both science and art. In this course, you'll learn to use the principles of survey design
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Customer Satisfaction Analysis and Implementation
What you get out of a well-designed customer satisfaction survey will depend largely on the power of the analytical tools you apply to the data and the effectiveness of actions taken based on the resulting information. Although the analysis itself is best conducted by your statistical team, you'll be able to use survey results more effectively if you understand how key analytical tools are
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Measuring Customer Satisfaction Simulation
Stratoscape Creations is an industry-leading producer of multimedia and gaming products. They are responsible for bringing to the market some of the most popular flight simulators and first-person adventure games of the last decade. But competition has grown increasingly fierce in the industry, and Stratoscape is starting to feel the bite of an up-and-coming company, Tempest's Core. It's game time
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Consulting with the Internal Client Simulation
Internal consultants have become more and more prevalent in the business world today. Rather than hiring an outside firm, many companies are building their own internal consulting units. These units are faster, cheaper, and more connected to the projects they manage. Internal consultants within these units must have strong communication, research, diagnostic, and presentation skills. In this
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E-mail as a Marketing Tool
How can you find new customers? How can you build stronger relationships with new and existing customers? How can you boost sales of your company's products and services? This course will provide you with useful strategies to help you incorporate electronic mail into your marketing approach. Learn how to communicate effectively with your customers through e-mail. You and your company will benefit
more...
Introduction to Brand Management
There are three ingredients every company needs for branding success: a brand manager, a brand, and the consumer. But how do these ingredients relate and what are they comprised of that makes them so important? This course will demonstrate how each ingredient reacts to the other in order to create a valuable, long-lasting brand. First, you will learn about the responsibilities of a brand manager,
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Doing Business with the Government
This course explains how to identify, win, and manage contracts with the largest consumer of goods and services in the world--the U.S. government. Each year the federal government awards contracts worth over $200 billion to businesses of all sizes and diversity. Of the 20 percent of contracts designated for small businesses, one quarter are aimed at women-owned businesses and another quarter for
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Antitrust--Talking with the Competition
Collaboration is an agreement to engage in some form of economic activity with another party. In modern markets, competitors may decide to collaborate for a number of reasons. These include funding innovation projects, sharing marketing or distribution costs, or implementing best practices in production or services. Collaborating with a competitor can help your company to cut costs and deliver a
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e-Commerce Implementation Issues
This course provides the learner with information and case studies highlighting the issues associated with E-commerce Implementation. This course is intended for Managers and technical staff who are in a position to provide e-commerce recommendations to executives.
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Business Contact Manager with Outlook 2007
...h Business Contact Manager helps to save time and improve sales and marketing to ensure excellent customer service by providing customer and contact management in one central location. It allows you to easily manage all your contacts, customer information, and opportunities in one location making it easier to find and manage. It also allows you to create marketing campaigns and send them to
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Papa's Pizza Case Study 1: The 4 Stages of Marketing


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
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Papa's Pizza Case Study 2: Market Analysis


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
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Stage 1: Question Bank


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
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Papa's Pizza Case Study 3: Objectives and Strategies


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
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Papa's Pizza Case Study 4: Segmentation and Targeting


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
more...
Papa's Pizza Case Study 5: Marketing Positioning


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
more...
Stage 2 Question Bank


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
more...
Papa's Pizza Case Study 6: Product


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
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Papa's Pizza Case Study 7: Price


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
more...
Papa's Pizza Case Study 8: Place


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
more...
Papa's Pizza Case Study 9: Promotion


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first... and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
more...
Stage 3 Question Bank


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first...and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
more...
Papa's Pizza Case Study 10: Implementation


From chocolate bars to cocoa futures... From safety campaigns to safety testing... Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first...and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
more...
Apply the 4 Stage Process: Carvival Cruise Lines Case Study


From chocolate bars to cocoa futures... From safety campaigns to safety testing...Hard selling is yesterday's news. Today's successful business people use their marketing skills to keep customers at number one, to put customers' needs first...and not just in sales, but in every area of the business -- operations, research, distribution and design. Which means that in successful businesses,
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Customer Relationship Management eCRM
Customer Relationship Management: eCRM introduces the students to managing customer relationships over the Internet. The program details the characteristics of eCRM, how departments can use eCRM to automate processes, and how to customize eCRM interfaces for each type of eCRM user. This series is intended for managers, supervisors, customer service representatives, and anyone within an
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Principles of Marketing Promotion Strategy
Principles of Marketing: Promotion Strategy offers the student an overview of the information required to identify the elements of the promotional mix, determine appropriate promotional objectives, and select the advertising types and public relations tools to implement. The program details the procedures for creating an advertising campaign, the types of promotional strategies, and the steps of
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SAP Customer Relationship Management CRM
SAP Customer Relationship Management (CRM) - Overview introduces the trainee to the term Customer Relationship Management (CRM) and its objectives, as well as looking at the basic principles of SAP CRM and explaining what SAP CRM can be used for. Furthermore, the trainee will be introduced to the individual applications of CRM and their most important features. The audience for this course would
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mySAP CRM 3 0 Overview
The course mySAP CRM 3.0 Overview will introduce the trainee to Customer Relationship Management, and introduce him to the most important features of mySAP CRM 3.0. The trainee will be introduced to the procedure for creating a follow-up activity to an activity in the Customer Interaction Centre. The course is intended for those who need to acquire knowledge about Customer Relationship Management,
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From International Career Institute
Marketing Course
The ICI marketing program designed in conjunction with industry leaders helps you learn the skills you need to succeed in marketing quickly and conveniently.
a Fast track your career in marketing
a Learn the inside secrets of how to become a marketing pro in months not years!
a Free up valuable time, don't wast time and money travelling to classes
a Study at your own pace
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From Training Link Education S.E.A
Certificate in Business Practices Business Start-up




Aim: Business Practices is a suite of qualifications designed to enable students to develop practical business skills selected from a range of units according to their learning needs.
The qualifications are offered through ABC Awards and are approved by the Qualifications and Curriculum Authority for inclusion on the National Qualifications Framework from 1st October 2005.
Target Audience:
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Certificate in Business Practices Sales Marketing




Aim: Business Practices is a suite of qualifications designed to enable students to develop practical business skills selected from a range of units according to their learning needs.
The qualifications are offered through ABC Awards and are approved by the Qualifications and Curriculum Authority for inclusion on the National Qualifications Framework from 1st October 2005.
Target Audience: The
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Certificate in Business Practices Human Resources




Aim: Business Practices is a suite of qualifications designed to enable students to develop practical business skills selected from a range of units according to their learning needs.
The qualifications are offered through ABC Awards and are approved by the Qualifications and Curriculum Authority for inclusion on the National Qualifications Framework from 1st October 2005.
Target Audience: The
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Certificate in Business Practices Human Relations




Aim: Business Practices is a suite of qualifications designed to enable students to develop practical business skills selected from a range of units according to their learning needs.
The qualifications are offered through ABC Awards and are approved by the Qualifications and Curriculum Authority for inclusion on the National Qualifications Framework from 1st October 2005.
Target Audience: The
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Certificate in Business Practices Finance



Aim: Business Practices is a suite of qualifications designed to enable students to develop practical business skills selected from a range of units according to their learning needs.
The qualifications are offered through ABC Awards and are approved by the Qualifications and Curriculum Authority for inclusion on the National Qualifications Framework from 1st October 2005.
Target Audience: The
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Certificate in Business Practices Development



Aim: Business Practices is a suite of qualifications designed to enable students to develop practical business skills selected from a range of units according to their learning needs.
The qualifications are offered through ABC Awards and are approved by the Qualifications and Curriculum Authority for inclusion on the National Qualifications Framework from 1st October 2005.
Target Audience: The
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Certificate in Business Skills

Aim:
The course is designed to provide essential business skills to enable smaller businesses to become more effective and efficient. By choosing any five tiles from the series candidates can set their own agenda according to their personal priorities.
Target Audience:
This programme is designed for people working in a wide variety of business sectors and sizes, together with voluntary
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Diploma in Business Practices



Content:
The Qualifications
Business Practices is a suite of qualifications designed to enable students to develop practical business skills selected from a range of units according to their learning needs.
The qualifications are offered through ABC Awards {which is a leading UK awarding body) and are approved by the Qualifications and Curriculum Authority for inclusion on the National
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From Kamerer Consulting
Advanced Outside Sales Skills
Advanced Outside Sales Skills is a proven course that provides end-to-end sales training and development for sales professionals, managers, and marketing managers. The course provides instructions on how to use the methods of persuasion more effectively, build winning solution sets, and how to develop and use effective strategies to increase sales.
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From SpeedTeach
Microsoft Dynamics NAV (Navision) 4.0 Trade - Sales and Receivables



The MS Dynamics NAV Sales & Receivables course is aimed at gaining theoretical and practical knowledge of the user interface structure as well as Sales & Marketing module of Microsoft Dynamics NAV.
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From Jabalpur On Line Center
SOFT SKILL COURSES
NITM is a institution which offers short term self financed and job oriented courses through e. education and other management courses at affordable cost to the students of Central India. This organization has a compact e. education curriculum on various management modules, which will be very use full for the students and help them in getting jobs.
Our Vision
Our vision is to become accepted
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From BossInGame Business Game
Online business game



Participants in an online business game manage a virtual company in a simulated environment, competing with other players. Participants learn economical concepts and develop managerial soft-skills by using an intuitive online tool which puts the participant in the role of the CEO of a virtual company.
BossInGame. com is an online business game where participants manage the following
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From Ossidian
GSM FUNDAMENTALS


GSM Fundamentals provides a comprehensive overview of the Global System for Mobile Communications (GSM), which is the most widely used second generation (2G) system in the world.
Audience:
The main target audiences for this module are:
Engineers new to GSM voice networks
Radio planners
Network planners
Value added service providers
Sales/marketing staff with expertise in the mobile
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From Wavelength
Instructional Design for Senior Professionals



Wavelength's ONLINE CERTIFICATE COURSE - INSTRUCTIONAL DESIGN for SENIOR PROFESSIONALS (IDSP Online)
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(Course Website: http://www. vibrantwavelength. com/ idsp_online. htm)
Who Should Join this Course?
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* Training Managers, eLearning Project Managers, Delivery Managers, Content
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From JED New Media inc.
Attracting Attention to Your Web Site
Placing your business on the Web is a costly enterprise. You need to capitalize on your investment by attracting significant traffic to your site. You can achieve this by implementing a number of marketing strategies that are tailored to this medium. Outlined here are five different methods you can implement immediately.
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Tackling Tradeshows
Get your money s worth every time you participate at a tradeshow! Use the methods proposed here to determine whether exhibiting at a tradeshow is a worthwhile investment for your company. Explore tips on how to plan, justify and participate in tradeshows to obtain maximum benefits.
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From Sessions Online School of Design
internet marketing


Taking a business online? Building a commercial Web site for yourself or a client is just the start. To grow any business on the Internet, you'll need to market strategically to your customers, using a range for tools from content sharing to email marketing, search engine optimization, co-branding, ad buys, and more, to reach your target audience.
In this 6-lesson Internet Marketing course,
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From Referral Coach International
Unlimited Referrals Marketing System Web Based Training Program



This is a Perfect Follow-Up to Live Referral Training from RCI
Learn The Unlimited Referrals Marketing System and Create a Continual Flow of New High-Quality Clients
If you are a veteran producer, then you know the importance of leveraging your hard work. You have a base of loyal clients. You want them to refer you to as many top-level prospects as possible. This system shows you how to make
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From Education Systems
Developing Specialty Vacation Packages
This timely course is designed to assist you, the travel professional, in preparing a sellable niche market vacation package. Think about the possibilities when you can provide your clients with a product that will help them live out their dreams and restore their mind, body and spirit. Not to mention how much fun designing a vacation package can be, especially when you have a passion for the
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ASTA Travel Marketing Specialist
The ASTA travel specialist program is designed to help you, the professional, develop specialist skills. This course progresses through basic marketing steps toward specific strategies and skills. Begin by exploring the basics of marketing, then focus on the fundamentals of niche marketing and sales. Finally, lay the foundation for becoming a successful niche marketer with a marketing plan, the
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From JED New Media inc.
Marketing: Tired Products
Are you experiencing difficulties with the sales and marketing of some of your products? Examine the key components of a thorough product analysis and the symptoms of tired products. Explore creative ways to improve tired products, such as product innovation, product differentiation, and product extension.
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Nuances of Netwriting
You do not have to be a professional writer to learn how to create compelling Web site content. "Netwriting" is evolving into a new discipline. It is an invaluable skill that anyone can learn. Find out how good Web writing sells, fosters successful online business relationships, and creates Web-based credibility for your company.
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