Sales And Marketing Web-based Seminars

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Sales And Marketing Training Seminars and Classes
From Predictive Analytics World
Predictive Analytics World CONFERENCE VIDEOS DC Sessions Now - Online On Demand Predictive Analytics World is pleased to announce on demand access to the videos of PAW Washington DC, October 2010, including over 30 sessions and keynotes that you may view at your convenience. Access this leading predictive analytics content online now: View the PAW DC session videos online Trial videos a view the following for no charge: a Keynote from Andrew Pole of Target: "How  more...
From Certified Foreclosure Agent Program
Business of Short Sales Nearly half of all real estate transactions today involve some sort of distressed property. Short sales are chief among them. And the trained agents who are coordinating these deals have emerged as listing powerhouses. How are these agents closing these "complicated" deals in record time? Top-notch training, of course, which provides them with the best tools and innovative resources that put the  more...
From TDM Webacademy
E103-4 Marketing and Sales Strategies instructor led trainingon-line e-learning cbt (computer based)group study and discussion A strategic foundation of a business marketing and sales plan is critical for businesses to compete and achieve success. This webinar is the fourth in the series designed to provide an analysis of effective marketing and sales strategy concepts. The objectives of this webinar are to provide participants with the knowledge and skills. This webinar is the fourth in the series designed to  more...
E104-3 Marketing Strategies instructor led trainingon-line e-learning cbt (computer based)group study and discussion Your business marketing strategy can be the factor that determines a business success or failure. That is, the business owner must determine their choice of customers and how they intend to reach those customers. This webinar provides an examination of how to identify, prioritize and implement marketing strategies to help grow a small business either through getting more sales or increasing  more...
From The College of Call Center Excellence
Call Center Quality Assurance Certification - Live Online - September 5-7 2012 on-line e-learning cbt (computer based)study at homeworkshop / seminar Build a Best-in-Class Customer Service Center with Quality Assurance Monitoring Training. The quality assurance workshop provides participants with an understanding of the elements that are crucial in building a well-planned program that meets the strategic needs of the organization. Those goals and/ or needs may be orientated toward Cost, Service, Sales or Marketing.  more...
Call Center Quality Assurance Certification - Live Online - June 6-8 2012 on-line e-learning cbt (computer based)study at homeworkshop / seminar Build a Best-in-Class Customer Service Center with Quality Assurance Monitoring Training. The quality assurance workshop provides participants with an understanding of the elements that are crucial in building a well-planned program that meets the strategic needs of the organization. Those goals and/ or needs may be orientated toward Cost, Service, Sales or Marketing.  more...
Call Center Quality Assurance Certification - Live Online - March 7-9 2012 on-line e-learning cbt (computer based)study at homeworkshop / seminar Build a Best-in-Class Customer Service Center with Quality Assurance Monitoring Training. The quality assurance workshop provides participants with an understanding of the elements that are crucial in building a well-planned program that meets the strategic needs of the organization. Those goals and/ or needs may be orientated toward Cost, Service, Sales or Marketing.  more...
From GlobalCompliancePanel
Conducting Successful Product Complaint Investigations - Webinar By GlobalCompliancePanel Overview: This webinar will provide valuable assistance and guidance to the life sciences manufacturers engaged in various aspects of product complaint investigations. An effective complaint handling system is an extremely important part of any quality system. Manufacturers should understand that any complaint received on a product shall be evaluated and, if necessary, thoroughly investigated  more...
FDAs Proposed Rule Regarding Device Establishment Registration and Listing and How to Register and List - Webinar By GlobalCompl Overview: Device firms, establishments or facilities that are involved in the production and distribution of medical devices intended for use in the U. S are required to register annually. Most establishments that are required to register with the FDA are also required to list the devices that are made there and the activities that are performed on those devices. FDA issued a 28-page Proposed  more...
Medical Device Recalls How to Manage Them and Recent Trends - Webinar By GlobalCompliancePanel Overview: Medical devices are classified into three classes, Class I, II, and III, based on the level of control necessary to assure the safety and effectiveness of the device. Recalls of Class II devices represent 61% of all device recalls over a review period, followed by Class III devices at 28%. This Webinar will provide a recent update on the latest trends and causes for device recalls and  more...
Off-Label Promotion of Drugs - Regulatory Documents Explained - Webinar By GlobalCompliancePanel Overview: Promoting a drug or device for a use not approved by the Food and Drug Administration is illegal. As a result of this practice, called "off-label promotion," life sciences companies have been fined unprecedented amounts of money and their executives have been prosecuted criminally. In addition to the regulatory and criminal consequences of off-label promotion, companies that promote  more...
Utilizing Good Requirements as a Foundation for the Effective Validation of PDMA-related Computerized Systems - Webinar By Globa ...Sales and Marketing group of an organization that falls within FDA regulatory authority. By automating, tracking, and reporting on thousands of sample product transactions, such systems can provide a powerful mechanism for compliance to the requirements of the Prescription Drug Marketing Act (PDMA), while accomplishing this with a manageable level of effort. However, these systems can get  more...
Medical Device Tracking Latest FDA Update and Expectations - Webinar By GlobalCompliancePanel Overview: The Food and Drug Administration Modernization Act (FDAMA) requires that manufacturers track certain devices when the agency orders them to do so. Tracking is intended to facilitate notification and recall in the event a device presents a serious risk to health that requires prompt attention. The tracking provisions enacted by SMDA required mandatory tracking even if FDA did not issue  more...
Japan - Regulatory Filing Requirements and Compliance Processes for Life Sciences - Part I and Part II - Webinar By GlobalCompli Overview: This course specifically focuses on the overall regulatory compliance requirements and procedures for Pharmaceuticals, Medical Devices, Biologics and Combination Products in Japan. The course will cover topics relating to pre-clinical and clinical requirements, as well as, addressing the structure of the regulatory agencies in Japan. Content will also include descriptions of the  more...
Recalls Removals and Market Corrections in Compliance with FDA and ISO Requirements - Webinar By GlobalCompliancePanel Overview: To satisfy QSR and ISO 13485 requirements, medical device companies must respond to field reports swiftly and compliantly. There are certain circumstances in which a report from the field requires the device manufacturer to take steps regarding product in the field. It is critical that the company take the required steps in the required timeframes. FDA and ISO requirements overlap to  more...
From Guru - Your Online Mentor
Linkedin for online profile development instructor led trainingon-line e-learning cbt (computer based)study at hometrain the trainercomputer lab Over 75 million professionals use LinkedIn to exchange information, ideas and opportunities * Stay informed about your contacts and industry * Find the people & knowledge you need to achieve your goals * Control your professional identity online Find past and present colleagues and classmates quickly. Discover inside connections when youa ™re looking for a job or new  more...
From Business Broker Training Center
Business Broker Training Webinar Our online 1-on-1 training is our brand new business broker training program where Scott Radin spends two days with you - and you only - in an online classroom setting. He can cater the training to your background, experience level and geographic area. This is like having your own personal online business broker trainer. The training can be done during the day or in the evening. THE BEST PART -  more...
From McCord and Associates
Creating a Career Changing Personal Marketing Plan Workshop Series on-line e-learning cbt (computer based)workshop / seminartele-workshop series A true career changing marketing plan is a document that sets out in detail exactly the marketing channels that will be attacked and marketing methods that will be used; creates each marketing piece; identifies exact past history production percentages and ratios; makes projections based on past history; identifies problem areas and sets out a detailed plan to correct them; establishes objective  more...
From The Database Diva
ACT Everyday instructor led trainingon-line e-learning cbt (computer based)group study and discussioncourseware This training course replicates "a day in the life" of a busy connector who must manage a large list of customers, prospects, projects and marketing. Included in the 2. 5 hour curriculum are how to use the ACT! calendar, task list, email and letter mail merge functions, dynamic groups, company records and how to customize dashboards for a snapshot view of your action items and sales and marketing  more...
From Association for Creative Business Writing
Writing that Sells instructor led traininggroup study and discussion Writing that sells is an art. Writing isna ™t just about stringing words together or simply getting the grammar right. Ita ™s about building relationships, achieving goals, developing and sharing new ideas, connecting with clientsa ™ needs, and...the list goes on. Writing that Sells delivers tips and techniques that can grow your business and enhance your image.  more...
From Avant Resources
FCPA and Global Anti-Bribery Compliance The first step in preparedness is knowledge; this program offers just that. During this 60-minute webinar we will examine: Why you should be concerned about the dramatic increase in prosecutions for violations of the Foreign Corrupt Practices Act (FCPA) and other international anti-bribery laws; The requirements of the FCPA, the U. K. Bribery Act 2010 and other global anti-bribery laws; Ways  more...
From Lithan Genovate (SAP Education Partner)
Free SAP Career Seminar on Becoming a SAP Professional Calling all the following audience's kind attention 1) Business Operations Executives (Sales, HR, Marketing, Accounting/ Finance, Customer Service etc..) 2) IT Executives (with or without SAP Experience) 3) SAP Professionals (for those already in the space) 4) Diploma Holders/ New Graduates 5) ERP Software Engineers/ Executives If you have the short term or a long term goal of switching  more...
From Business901
Lean Marketing - The Value Stream Approach instructor led trainingon-line e-learning cbt (computer based)study at homegroup study and discussione-bookbook ...ogram. We want our participants to learn how to utilize a Sales and Marketing Value Stream which is an entire different procedure than your typical Marketing Funnel. Dager says, "This not another system building approach but rather an action orientated program that organizes and develops your marketing efforts into a customer driven process. We will take the Value Stream created and walk you  more...
From Nurture Talent Academy
How to form a working Digital Marketing Strategy for your venture The impact of Social Media is a too big for any business to afford to ignore today. But it works differently for everyone. It is very personalized an affair for any enterprise. Howsoever, not many of us are sure of what will work for us an dwhat not. Simply subscribing to Google Adwords and Facebook Ads without actually having a sound strategy backing the move, may lead to frustration. We have  more...
Effective use Of Social Media For Entrepreneurs Every day millions of people are using social networking and creating social media content. Originally viewed as simply entertainment for teenagers, nowadays social networking is the fastest growing way for companies to: * market their products and services * engage their customers * generate more leads and shorten the sales cycle * expand their brand This session on "Social  more...
From Staging and Redesign
Creating an E-Newsletter Creating Dynamic Newsletters For Agent Attention Instructor: Melissa Marro Webinar length: 90 minutes Investment: $35. 00 (USD) Date and Time: September 28, 2010 @ 7: 00 pm EST About the webinar: Perhaps best known for her success with e-newsletters, Melissa shares her marketing secrets in this 90 minute webinar. In this presentation you will learn: a The tips,  more...
From Keen Info Solution
Online Training for Oracle CRM R12 with 6y Real Time Expert Course : ORA-CRM Duration: 30 w. days Faculty : Classes : 2hrs ORACLE CUSTOMER RELATIONSHIP MANAGEMENT (CRM) CRM Application Foundation a Overview of CRM Application Foundation integration  more...
From Business Expert Webinars
Empower Others to Promote Your Business What if you could cut your prospecting time in half? How about never having to prospect for business again because you ve developed a network of Ambassadors to seek and find business for you? The Ambassador relationship is the ultimate relationship in sales. Also known as champions or advocates, Ambassadors see such benefit in what you do and the products and services you provide, that they re  more...
Process Management for IT & Professional Services Firms Restore Profitability and Become Scalable Through Process Efficiency As a leader of an IT or professional services firm, you know that cost containment is critical to survive and thrive. Without it, you can't provide competitive pricing on proposals making it difficult to compete. Yet, there is a key part of your business that is draining your profits without you knowing it process management! IT  more...
Process Management for Manufacturing & Construction Firms Restore Profitability and Become Scalable Through Process Efficiency As a leader of a manufacturing or construction firm, you know that cost containment is critical to survive and thrive. Yet, there is a key part of your business that is draining your profits without you knowing it process management! Manufacturing firms that do not have documented processes and workflow become inefficient,  more...
Get New Sales People Generating Revenue Fast Develop a Plan That Quickly Gets New Hires Up to Speed As a sales manager, you rely entirely on your sales team for revenue performance; and succeed or fail based on how they do. Your ability to effectively onboard your newly- hired sales people will make or break your year. Every moment that your new sales person is not armed to sell translates to lost sales opportunities and is a glaring cost  more...
How to Become A Great Sales Leader Learn The Secrets to Building A Winning Sales Team Baseball managers don't throw a pitch or hit a ball. They lead their team through thick and thin to deliver victories. As a sales manager, you rely on your sales team to hit homeruns every day. In a challenged economy, your sales team may be finding it tough to take a good swing at the plate these days. Your sales team is looking to you for  more...
Social Media Savvy How to Develop a Free Marketing Campaign that Delivers Profit What have you heard about social media marketing? Do you believe that Facebook and MySpace are just for teenagers? Do you know that the Obama Campaign maximized the power of the internet through social media to garner the power of close to 10,000,000 fans and supporters? What could that do for your business? In this webinar you will  more...
How to Sell Consulting Services to the Federal Government Leverage the unprecedented spend by this market segment Hundreds of millions of dollars are being spent today by the federal government on consulting services. Right now, their leaders are being judged by how quickly they can spend their money to help drive the economy through the stimulus plan. Yet, if your consulting firm is not well-positioned to pursue this market, you will be left out of  more...
The Busy Professional's Guide to Social Networking Leverage this Power In Just Minutes A Day Social networking is hot, but you are still sitting on the sidelines. You hear about LinkedIn, Facebook, Twitter, blogging and perhaps, it's all so overwhelming with your plate already full with other initiatives. Getting involved with social networking can help you and your business grow without a huge time investment if you know how. Lynne  more...
Create a Client Experience to Grow Your Financial Advisor Practice Strategies for Developing a Consistent, Memorable Impression Over 80% of surveyed clients said they were dissatisfied with their financial advisor. That's pretty scary if that includes your client base. You certainly can blame the economy for some of your client s frustration but are you responsible too? How you define the client experience affects, not only retention, but also the new clients  more...
Process Management for Manufacturing & Construction Firms Restore Profitability and Become Scalable Through Process Efficiency As a leader of a manufacturing or construction firm, you know that cost containment is critical to survive and thrive. Yet, there is a key part of your business that is draining your profits without you knowing it process management! Manufacturing firms that do not have documented processes and workflow become inefficient,  more...
Turn Tradeshow Leads Into Sales ...time, and resources in trade shows. Business leaders hold sales and marketing departments accountable and responsible for generating a return on the investment made in trade shows. With marketing dollars being finite and marketing investment being heavily scrutinized, it is more important now than ever to drive revenue results out of the trade show. In this webinar, Barry Siskind teaches  more...
Unconventional Marketing Strategies for Small Business Owners Boost revenue and profit in this stressed economy Small business owners are struggling now more than ever to grow revenue. Cash flow is limited and return on investment (ROI) dictates where this money is spent. You need to question where to invest marketing dollars how to measure performance and what to expect from ROI. Your marketing budget must be invested wisely or you will suffocate your  more...
Pricing Strategies for Profitable Growth How to Formulate the Right Price in a Service Business 'If I price it too high, they won t buy. If I price it too low, we barely break even.' The yin and yang pricing debate has been a staple in business since the beginning of time. When you are operating a service company, it is very easy to price yourself right out of business if you don t know all of the factors that affect profitability.  more...
Successful Trade Show Strategies In A Down Economy Trade show exhibiting can cost tens of thousands of dollars per show which is why many companies are closely evaluating whether to cut trade shows from their budgets. While the knee-jerk reaction is to skip the show this year, it may not the best decision for your company. How do you select the right shows and maintain a strong booth presence when your dollars are limited? Barry Siskind, author  more...
Social Media Savvy How to Develop a Free Marketing Campaign that Delivers Profit What have you heard about social media marketing? Do you believe that Facebook and MySpace are just for teenagers? Do you know that the Obama Campaign maximized the power of the internet through social media to garner the power of close to 10,000,000 fans and supporters? What could that do for your business? In this webinar you will  more...
Customer Service Strategies to Increase Revenue See Your Business Through the Lens of Your Customer When dollars are tight, customer loyalty is easily lost. When the service with your company slips due to budget cuts, the customer exodus becomes massive compounding your bottom-line issue. You can't afford to have your customers feel your pain as they represent a tremendous opportunity to grow your business. It s critical to deliver WOW!  more...
Put Your Strategic Plan Into Action Implementation Strategies that Get Results! Many companies have the right strategic plan, but still don t grow their business! If effective execution is a major challenge when the economy is booming imagine what it is now that a recession is here and resources are scarce. Having the best strategic plan in the world won t help you increase profitability and grow your business if it's not  more...
Get New Sales People Generating Revenue Fast Develop a Plan That Quickly Gets New Hires Up to Speed As a sales manager, you rely entirely on your sales team for revenue performance; and succeed or fail based on how they do. Your ability to effectively onboard your newly- hired sales people will make or break your year. Every moment that your new sales person is not armed to sell translates to lost sales opportunities and is a glaring cost  more...
How to Create Successful Strategic Marketing Alliances Use Marketing Partners to Grow Your Business Surviving the economic crisis demands fresh thinking and strategic marketing and you have plenty of creative ideas. The only catch? You don t have the budget to implement all of your plans. The solution? Develop strategic marketing partnerships with other organizations to extend your marketing and sales reach without increasing your budget. Ann  more...
How To Be An Online Spy (and use what you find for business success) There is an incredible amount of information online about what s going on at companies and with people. The problem is when you look for information using popular search engines, most people receive thousands and sometimes millions of results. In 'How To Be An Online Spy,' you ll learn the inside secrets on how to find information on companies and  more...
Brand Busters: How What You Say And Do Can Ruin Your Reputation Do your customers seem confused when they interact with your sales or customer service departments? Have you had trouble getting the clients or projects you really want? Is your marketing and advertising failing to bring the results you need? It could be that you re busting your brand sending out signals through your words and actions that contradict the brand image you want to project. By  more...
Process Management for Manufacturing & Construction Firms Restore Profitability and Become Scalable Through Process Efficiency As a leader of a manufacturing or construction firm, you know that cost containment is critical to survive and thrive. Yet, there is a key part of your business that is draining your profits without you knowing it process management! Manufacturing firms that do not have documented processes and workflow become inefficient,  more...
Drive Growth Despite the Recession Create the right strategic plan for your company Professional sports coaches don t send teams on the playing field without a game-plan they ll get crushed. Even when games are broadcasted, viewers see coaches and managers constantly reviewing strategies and updating plays to leverage strengths, eliminate weaknesses, and identify the gaps to win. Similarly, businesses without the right strategic  more...
How to Become A Great Sales Leader Learn The Secrets to Building A Winning Sales Team Baseball managers don't throw a pitch or hit a ball. They lead their team through thick and thin to deliver victories. As a sales manager, you rely on your sales team to hit homeruns every day. In a challenged economy, your sales team may be finding it tough to take a good swing at the plate these days. Your sales team is looking to you for  more...
Social Media Savvy How to Develop a Free Marketing Campaign that Delivers Profit What have you heard about social media marketing? Do you believe that Facebook and MySpace are just for teenagers? Do you know that the Obama Campaign maximized the power of the internet through social media to garner the power of close to 10,000,000 fans and supporters? What could that do for your business? In this webinar you will  more...
Lead Generation Techniques in a Slow Economy ...stead of your competitor. He ll provide you with powerful sales and marketing tactics that expand your reach without expanding your wallet. Webinar Takeaways: New activities that create new revenue streams Strategies of self mastery that lead you to sales success regardless of economic conditions Differentiation tactics that position you as the industry expert Why it s  more...
Get Off the Plateau: Building a Sales Development Plan Are you a small to medium-sized business that has been stuck at the same sales level year over year? Is your marketing and advertising failing to bring the results you want? Do you need to ramp up sales but aren t sure where to start? As a small business owner you are responsible for sales whether you re comfortable in a sales role or not. This seminar helps participants begin the process of  more...
How To Build A Million-Dollar Business ...e three pillars that produce a million-dollar mindset Sales and marketing strategies that consistently drive revenue Methods that reduce labor costs and increase income Essential qualities that will enable you to have financial freedom Recommendations for your business plan re-write Drew Stevens PhD, President of Stevens Consulting Group and renowned author, consultant and  more...
Business Development Secrets for Consultants ...siness fast! Dr. Drew Stevens, internationally recognized sales and marketing authority and author of The Ultimate Business Bible, teaches business consultants the secrets to effectively marketing a consulting practice. As a fellow 25-year consultant, he shares his proven strategies for establishing a foothold in your target market and mastering the art of business development. You ll discover  more...
Give Your Elevator Speech A Lift How do you stand out in the crowd in a competitive environment? Your prospects are getting inundated by confusing marketing messages making it difficult to sound unique. The sales people and entrepreneurs that get in the door are the ones that can quickly and powerfully communicate their value. Your 30-second commercial had better hit the mark -- or you re going to lose sales and referral  more...
Get New Sales People Generating Revenue Fast Develop a Plan That Quickly Gets New Hires Up to Speed As a sales manager, you rely entirely on your sales team for revenue performance; and succeed or fail based on how they do. Your ability to effectively onboard your newly- hired sales people will make or break your year. Every moment that your new sales person is not armed to sell translates to lost sales opportunities and is a glaring cost  more...
Measuring the Value of Your Trade Show Program Over 73% of CFOs cite ROI as a critical factor in their evaluation of trade shows Yet, only a small handful of them have the metrics to justify their investment. Marketing programs that don't demonstrate a financial return for the investment are in danger of being cut from the budget. Who is accountable in your company for demonstrating the return on investment (ROI) from your trade show  more...
Empower Others to Promote Your Business What if you could cut your prospecting time in half? How about never having to prospect for business again because you ve developed a network of Ambassadors to seek and find business for you? The Ambassador relationship is the ultimate relationship in sales. Also known as champions or advocates, Ambassadors see such benefit in what you do and the products and services you provide, that they re  more...
Create a Client Experience to Grow Your Financial Advisor Practice Strategies for Developing a Consistent, Memorable Impression Over 80% of surveyed clients said they were dissatisfied with their financial advisor. That's pretty scary if that includes your client base. You certainly can blame the economy for some of your client s frustration but are you responsible too? How you define the client experience affects, not only retention, but also the new clients  more...
Become Your Prospect s Trusted Advisor How to Build Confidence that Turns Prospects Into Buyers Only 28% of buyers trust a message from a company. The Wall Street Journal found 92% have more confidence in information they find online themselves than from a company source. Prospects hit search engines first when they decide to solve a problem. They ask their friends and colleagues for referrals and opinions. They look for information  more...
Increase Lead Generation with Social Media How to Personalize E-Marketing to Attract Inbound Demand Buyers are only finding content relevant to their needs 42% of the time. If content isn t relevant, you ve lost leads without giving your company a shot. The top two marketing imperatives are increasing demand and enticing new audiences to engage. Company-focused messaging won t cut it. While it s long been touted that content is King, the  more...
Create a Sticky Lead Nurturing Process Use e-marketing to increase qualified leads and shorten sales cycles. According to Marketing Sherpa, 64% of companies with a lead nurturing process are dissatisfied with their results. Every company needs more sales-ready leads. But, unless nurturing content syncs with the way they think, the dissatisfaction will continue. Your leads have taken control of the buying process. They decide when or  more...
How to Sell Consulting Services to the Federal Government Leverage the unprecedented spend by this market segment Hundreds of millions of dollars are being spent today by the federal government on consulting services. Right now, their leaders are being judged by how quickly they can spend their money to help drive the economy through the stimulus plan. Yet, if your consulting firm is not well-positioned to pursue this market, you will be left out of  more...
How Marketing Can Help Sales Sell More Sales Enablement Drives Revenue Growth PACE research finds that salespeople only spend 23% of their time actually selling. Salespeople spend too much time in early-stage lead generation instead of late-stage selling. They clamor for more qualified leads, but only follow up with about 30% of the leads marketing provides. With budgets tightening and sales cycles lengthening, companies can t  more...
How to Create Profitable Customer Relationships ...ompany s success is based on successfully converting your sales and marketing ROI into repeat customers. Janet Boulter, internationally recognized profitability expert, teaches company leaders how to develop and implement customer profitability programs. She works with leaders and managers to create programs that build trust, exceed customer s needs, and generate profit. If you want to  more...
From G-CEM (Global- Customer Experience Management)
TCE Total Customer Experience Model Building e-Workshop for Financial Services TCE (Total Customer Experience) Model Building e-Workshop is designed to help Marketing, Sales and Service Executives build a TCE model to monitor, manage, and enhance the total customer experience across multiple channels and touch-points throughout the whole customer lifecycle. The content of this program is based on the U. S. patent-pending Branded CEM (Customer Experience Management) Method,  more...
From Business Expert Webinars
Use Direct Mail Effectively On A Tight Budget Secrets to Using This Forgotten, Yet Effective, Marketing Tool Internet marketing is a glitzy marketing approach that has caused many marketing professionals to forget about tried-and-true direct mail marketing campaigns. While direct mail may lack luster, it is still shown to be an effective marketing tool even more so than Internet marketing. According to a recent DMA study, direct mail  more...
How to Audit Your Website s Performance From the User Perspective 'Google It!' It's the first thing every prospect does when they find your company. Credibility, visibility and brand awareness are all at stake when they arrive on your website especially when your website doesn't create a fantastic user experience. Your website is your most powerful marketing tool and the message it sends will create leads for you or your competitors.  more...
Conduct a Brand Audit Does Yours Pass the Test? Powerful branding is critical for every business small or large. A strong brand allows you to charge premium prices, build company value, and build customer loyalty resulting in decreased cost of sales and increased profitability. How do you know if your brand is aligned so that your marketing dollars are invested correctly and is generating the expected results? Shannon Kavanaugh, president and  more...
Using Sales Compensation Plans to Achieve Revenue Targets One of the most critical decisions that a company makes is how to compensate its sales organization. Many plans don t align compensation reward with the desired sales activities, which leads to underperformance and frustration. When sales compensation plans are aligned with the goals of the company, the sales team has clear focus, motivation, and direction and the company gets the results it  more...
Master the Proposal Phase of the Sales Process Secrets to improving your closing rate Pin the tail on the donkey is a kid s game, not a sales game! With the limited information that most sales people have when drafting a proposal, they may as well be blindfolded! The proposal is one of the most abused sales tools, but it is the critical tool that leads to a prospect becoming a revenue-generating client. Sales people who cannot identify the  more...
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