Principles of Marketing Promotion Strategy Principles of Marketing: Promotion Strategy offers the student an overview of the information required to identify the elements of the promotional mix, determine appropriate promotional objectives, and select the advertising types and public relations tools to implement. The program details the procedures for creating an advertising campaign, the types of promotional strategies, and the steps of more...
Principles of Marketing Promotion Strategy ... process. Identify the goal of sales promotion in an advertising campaign. Audience Managers, supervisors, and executives who can influence the marketing and strategic goals of their organization. Deployment Options e-Learning Accreditation NASBA credits: 3 CPE Credits CEU credits: 0.30 CEUs Language Options US English Total Learning more...