Strategy eBooks

Sales&Marketing Management This product is packed with ideas and tools to help you to analyze your company, your market, your competition and develop a marketing strategy that gets results. You will also kearn how to train and motivate sales staff to acheive company goals. The product will help you acquire the tools to become a better manager and adapt the the changing needs of your business. The product is available as a more...

Marketing Management-Defining the Right Path for Your Company In this module, you will learn how the marketing manager does the analysis; planning and decision making that must be carried out to implement the marketing plan and marketing strategy for a company. This product module is available as a download. more...