Online Visual Identity eLearning - Training Resources

intro to graphic design New media has created a serious need for talented graphic designers. Explore the history of graphic design, learn how it has evolved, and discover what the future holds for one of the fastest growing careers in the world. This course will give you thorough understanding of the field and a good idea of how you can make your mark in it. You'll read lectures, review case studies, develop your  more...

indesign basics Publishing brochures, newsletters, reports, and other print pieces can be a challenge without the right tools. Along comes Adobe InDesign with all the features and flexibility and you'll need to publish professional-quality layouts. Whether you're new to layout design or making the switch from QuarkXPress, training with InDesign Basics will help you get your creative ideas on the page. In this  more...

illustrator basics Adobe Illustrator is a powerful and versatile tool for creating illustrations for the print and Web. By tapping the power of vector software, you can produce detailed and scalable art for almost any application. In this 6-lesson course, you'll build a solid foundation in Adobe Illustrator, learning from a master teacher. You'll start with a tour of important menus, tools, and palettes, then  more...

Business Marketing Design Master's Certificate ...ss Marketing Design Certificate focuses on developing the visual identity, advertising, and marketing design skills required for a corporate or small business environment. Students learn professional applications for Adobe Photoshop and Illustrator or equivalent digital imaging and vector drawing tools. Master's Certificate students select two areas of professional concentration.  more...

Business Marketing Design Advanced Certificate ...ss Marketing Design Certificate focuses on developing the visual identity, advertising, and marketing design skills required for a corporate or small business environment. Students learn professional applications for Adobe Photoshop and Illustrator or equivalent digital imaging and vector drawing tools. Advanced Certificate students select a single area of professional concentration.  more...

Business Marketing Design Foundation Certificate ...visual identity, advertising, and marketing skills required for a corporate or small business environment. Students learn professional applications for Adobe Photoshop and Illustrator or equivalent digital imaging and vector drawing tools. Course projects include marketing concept development, critique, retouching, compositing, illustration, print and Web advertising, identity design, direct  more...

Advanced Logo Design ...ty to your logo designs. In the exercise, you'll design a visual identity for a movie studio, working from a brief. LESSON 5 Contraction and Definition Lesson Five covers the second step in the logo design process: the contraction phase. After a second client meeting, the designer's options are generally narrowed to a few leading logo designs. Armed with client feedback, the designer focuses  more...

Advanced Typography Course ...etails of text layout and information hierarchy, create a visual identity for product package and a civic authority, and even design your own currency. The focus of the course is on improving your design by learning to see type differently. But who knows, in time you may find yourself dreaming about typography! Ouline: LESSON 1 Letterforming Lesson One opens your eyes to the expressive power  more...

Branding & Identity Course ...ill be explored, then you'll work on designing a logo and visual identity for a complete company product line in the exercise. LESSON 4 Design Process and Methodology Lesson Four focuses on the first of three critical phases of company design. Methods of solving important problems will be addressed, which is key to successfully handling the actual company identity creation. You will also  more...

fundamentals of logo design Logos are the front line, the identity of a company. They are ubiquitous, and they are vital. But how many of us understand the philosophy and process behind designing a logo? In this logo design online course, learn the importance of corporate identity, and how to design logos that will strengthen the visual image of your own or your client's company. The course is theoretical in focus,  more...