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Provided by: JED New Media inc. Ezine AdviceMarketing |
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If you have decided to produce an electronic newsletter or ezine for your business, or if you would like to improve upon your existing ezine or e-newsletter, follow this simple blueprint to increase the bountiful benefits of establishing an effective e-mail relationship with your clients and customers.
this is a 40-minute online tutorial.
this is a 40-minute online tutorial.
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Training
Provided by JED New Media inc.
Ezine Advice
Objectives
Identify the elements of an effective ezine
Structure an ezine for your business or service
List common mistakes in ezine production
Unearth sources to develop compelling content
Name how to establish/ improve an ongoing electronic relationship with clients
Outline
Introduction
Overview
Objectives
Ezine vs. E-newsletter
What Is the Difference?
Where to Start
Check Out the Competition
Create a Name
Determine Your Content
Tap Your Target Market
Focus on Customer Benefits
Compelling Content
Resources Unlimited
Present Personality
Heading Hooks
Checkpoint I
Entertaining Tips
Tell a Story
Extras, Extras...
Circumventing Content Filters
Basic Blueprint
Create a Look
Encourage Interaction
Checkpoint II
Promotional Pointers
Enlist Incentives
List Building
Timing Tips
Virtual Back-Scratching
Internet Promotion
Tic-Tac-Toe Treasure Hunt
Ezine Evolution
Final Checkpoint
Identify the elements of an effective ezine
Structure an ezine for your business or service
List common mistakes in ezine production
Unearth sources to develop compelling content
Name how to establish/ improve an ongoing electronic relationship with clients
Outline
Introduction
Overview
Objectives
Ezine vs. E-newsletter
What Is the Difference?
Where to Start
Check Out the Competition
Create a Name
Determine Your Content
Tap Your Target Market
Focus on Customer Benefits
Compelling Content
Resources Unlimited
Present Personality
Heading Hooks
Checkpoint I
Entertaining Tips
Tell a Story
Extras, Extras...
Circumventing Content Filters
Basic Blueprint
Create a Look
Encourage Interaction
Checkpoint II
Promotional Pointers
Enlist Incentives
List Building
Timing Tips
Virtual Back-Scratching
Internet Promotion
Tic-Tac-Toe Treasure Hunt
Ezine Evolution
Final Checkpoint
About The Training Provider: JED New Media inc.
JED New Media inc. - JED New Media is home to the JEDlet(R), 40-minute online tutorials covering workplace subjects including managing, communicating (verbal and written), marketing and much more.
Our new titles include: Delving into workplace Diversity, Persuasive Business Writing, Retain and Motivate, Money Matters, Your Retirement Coach, Parenting Teens, Apt Performance Reviews, Acing Your Interview.
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