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Provided by: JED New Media inc. Ezine AdviceMarketing |
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Training
Provided by JED New Media inc.
If you have decided to produce an electronic newsletter or ezine for your business, or if you would like to improve upon your existing ezine or e-newsletter, follow this simple blueprint to increase the bountiful benefits of establishing an effective e-mail relationship with your clients and customers.
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Ezine Advice
www.jedlet.com - tel: 514.289.1800 - fax: 514.289.1919 - e-mail: info@jedlet.com
| Summary |
| Title: | Ezine Advice |
| ISBN: | 1-894923-34-0 |
| Screens: | 26 |
Synopsis
If you have decided to produce an electronic newsletter or ezine for your business, or if you would like to improve upon your existing ezine or e-newsletter, follow this simple blueprint to increase the bountiful benefits of establishing an effective e-mail relationship with your clients and customers.
Objectives
- Identify the elements of an effective ezine
- Structure an ezine for your business or service
- List common mistakes in ezine production
- Unearth sources to develop compelling content
- Name how to establish/improve an ongoing electronic relationship with clients
Outline
- Introduction
- Overview
- Objectives
- Ezine vs. E-newsletter
- What Is the Difference?
- Where to Start
- Check Out the Competition
- Create a Name
- Determine Your Content
- Tap Your Target Market
- Focus on Customer Benefits
- Compelling Content
- Resources Unlimited
- Present Personality
- Heading Hooks
- Checkpoint I
- Entertaining Tips
- Tell a Story
- Extras, Extras...
- Circumventing Content Filters
- Basic Blueprint
- Create a Look
- Encourage Interaction
- Checkpoint II
- Promotional Pointers
- Enlist Incentives
- List Building
- Timing Tips
- Virtual Back-Scratching
- Internet Promotion
- Tic-Tac-Toe Treasure Hunt
- Ezine Evolution
- Final Checkpoint
© 2009 J.E.D. NEW MEDIA INC.
500 Berri, Montreal, QC, Canada, H2Y 3T2www.jedlet.com - tel: 514.289.1800 - fax: 514.289.1919 - e-mail: info@jedlet.com
About The Training Provider: JED New Media inc.
JED New Media inc. - JED New Media is home to the JEDlet(R) providing innovative E-help for instructors and students and continual learners.
JEDlets are e-teaching tools built for busy instructors who need straightforward and practical information to enhance skills and competencies in a wide variety of subject areas. Designed for adult learners (16 years ), JEDlets are interactive, entertaining and informative...
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