Provided by: JED New Media inc.

Getting Customers to Read Your User Guide

Training, Instruction and Documentation

JED New Media inc.
Are your customers constantly calling your support center for issues that have already been addressed in your manuals? This JEDlet reveals the main reasons behind this problem. Read new hints on how to encourage your clients to read technical documentation, and how to handle them if they keep phoning.
This is primarily online training
on-line e-learning cbt (computer based)This is an online eLearning or CBT training program
Course Level:introductory
Training Presented in:English
Training Provided by JED New Media inc.
Getting Customers to Read Your User Guide
Summary
Title: Getting Customers to Read Your User Guide
ISBN: 1-894922-94-8
Screens: 14

Synopsis

Are your customers constantly calling your support center for issues that have already been addressed in your manuals? This JEDlet reveals the main reasons behind this problem. Read new hints on how to encourage your clients to read technical documentation, and how to handle them if they keep phoning.

Objectives

  • Understand why customers are not using the documentation
  • Effectively encourage the use of your manual among customers
  • Respond appropriately to customers who resist your efforts to refer them to the user guide

Outline

  • Introduction
    • Overview
    • Objectives
  • Understanding Why Customers Do Not Read The Manual
    • Reasons for Resistance
    • The Top Three Reasons User Guides are Ignored
  • How to Encourage Use of Documentation
    • Developing an Action Plan
    • Market Your Documentation
    • Improve Your Existing Manuals
    • Get Customer Feedback... and Use Their Suggestions
  • Checkpoint I
    • Effective Sanctions for Repeat Callers
      • Enforcing Your Initiative
      • Make it Clear: They Must Read the Manual First
      • Charge a Fee for Installation Walk-Throughs
    • Final Checkpoint

      © 2011 J.E.D. NEW MEDIA INC.

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      www.jedlet.com - tel:  514.289.1800 - fax:  514.289.1919 - e-mail:  info@jedlet.com
      About The Training Provider: JED New Media inc.
      JED New Media inc. - JED New Media is home to the JEDlet(R), 40-minute online tutorials covering workplace subjects including managing, communicating (verbal and written), marketing and much more. Our new titles include: Delving into workplace Diversity, Persuasive Business Writing, Retain and Motivate, Money Matters, Your Retirement Coach, Parenting Teens, Apt Performance Reviews, Acing Your Interview. JEDlet...
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