Custom Search
Provided by: JED New Media inc.

Simple Steps to Super Slogans

Advertising

JED New Media inc.
Training Provided by JED New Media inc. To develop and preserve a positive corporate image, organizations inevitably rely on slogans. The information presented here offers valuable tools on how to identify a successful slogan, determine the right type of slogan to use for your product, and how to go about writing and testing effective slogans.
This is primarily online training
on-line e-learning cbt (computer based)This is an online eLearning or CBT training program
Contact JED New Media inc. for more information
Course Level:introductory
Training Presented in:English
Simple Steps to Super Slogans
Summary
Title: Simple Steps to Super Slogans
ISBN: 1-894922-61-1
Screens: 25

Synopsis

To develop and preserve a positive corporate image, organizations inevitably rely on slogans. The information presented here offers valuable tools on how to identify a successful slogan, determine the right type of slogan to use for your product, and how to go about writing and testing effective slogans.

Objectives

  • Find sources for inspiration
  • Find creative ways to put your ideas on paper
  • Determine which of your possible slogans is the most effective one

Outline

  • Introduction
    • Overview
    • Objectives
  • Slogans - Hard-Working Words
    • Them’s Fighting Words
    • Where to Start
    • Identify Your Unique Selling Point
    • Different Duties of Effective Slogans
  • Checkpoint I
    • Get Inspired
      • Immerse Yourself in the Slogan Sea
      • Winning Words
      • Famous Slogans
      • Funny Slogans
      • Really Bad Slogans
    • The Write Tools
      • Invoking the Creative Process
      • Getting into the Groove
      • Word Association
      • Do Not Be Afraid to be Dumb!
      • Inspirational Resources
      • Search Help to Sources
      • The Back Burner Benefit
    • The Eureka Moment
      • Do Not Work in a Vacuum
      • A Simple Test
      • Count on your Clients
      • Do Not Set Your Slogan in Stone
    • Build a Slogan
      • Final Checkpoint

        © 2009 J.E.D. NEW MEDIA INC.

        500 Berri, Montreal, QC, Canada, H2Y 3T2
        www.jedlet.com - tel:  514.289.1800 - fax:  514.289.1919 - e-mail:  info@jedlet.com
        About The Training Provider: JED New Media inc.
        JED New Media inc. - JED New Media is home to the JEDlet(R) providing innovative E-help for instructors and students and continual learners. JEDlets are e-teaching tools built for busy instructors who need straightforward and practical information to enhance skills and competencies in a wide variety of subject areas. Designed for adult learners (16 years ), JEDlets are interactive, entertaining and informative...

        There are no comments. Be the first to add one!

         
        Want to Sell More advertising training?
        This page was last updated on tcw10- 06/29/09 at 17:49:03 - 19:28:41