Media Training
Marketing
Media situations rank among the most challenging speaking assignments. They are fraught with pressure and risk. An ill-considered remark, bad preparation, faulty research or just a generally unconvincing response can turn instantly into "bad press.
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Training
Provided by Jim McGuirk & Associates
Media Training
Our program, MEDIA TRAINING, uses an
organizational format, a memory technique, and a hard-copy approach
(a media workbook). These cover all the general media situations
(telephone, in-person one-on-one, in-person group, TV/Radio interviews).
We deal with the body under pressure and how that pressure can affect
speech and thought, as well as the impression the speaker projects
to the media and/or the audience. All simulations are videotaped
and reviewed during the day. The program is delivered in half day
and full day formats
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About The Training Provider: Jim McGuirk & Associates
Jim McGuirk & Associates - The company, Jim McGuirk & Associates, is a communications consulting firm. It is based in Los Angeles, with associates in the New York/New Jersey area, Washington, D.C. and Chicago. Specifically, the firm conducts training sessions on communicating effectively under pressure and consults on a wide range of communication related subjects.
