Wordtracker Tutorial - Sneak past your competition with the right keywords

Wordtracker Tutorial - Sneak past your competition with the right keywords!

Full Description

This tutorial will show you how to efficiently and effectively use the Wordtracker keyword search service to identify those keywords and keyword phrases that few websites are indexed for in the search engines. Optimizing your site for these keywords or phrases greatly increases your chance for ranking high in search engine results!

Outcomes:

The student will learn to effectively use the Wordtracker keyword selection service. The student will identify keywords and keyword phrases that provide opportunities to rank high in search engine results for their website.

Assessment:

Self-assessment with feedback. Not a graded test but a tool to help you insure you get the most out of the tutorial.

Course Information (see above or below lessons, outlines, activities, etc.) You will learn how to select those keyword and keyword phrases which will have a high effectiveness for your site. Selecting the right keywords is a crucial step toward a successful search engine optimization campaign.

The tutorial is divided into logical, easy to follow steps. The topics covered are:

• INTRODUCTION


• SECTION 1


• What do you have your hands on?


• Keyword Terminology


• Understanding the Keyword Effectiveness Index(KEI)


• Registering for Your Subscription


• Taking a Tour of the Site


• SECTION 2


• Projects


• First Steps


• SECTION 3


• Simple Search


• Exact/Precise Search


• Compressed Search


• Comprehensive Search


• Mispelling Search


• SECTION 4


• Keyword Universe


• What to do if the Highest KEI is Really Low


• SECTION 5


• Truckloads of Data


• The Final Cut


• CONCLUSION

Targeting keywords that 1,000's of other sites are targeting is like trying to be heard above a crowd. Learn how to identify those words or phrases which put you in an exclusive group!

Contact Hours: 2