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Provided by: Online Training Directory

How to Successfully Manage a Small Business Pay Per Click Advertising Budget

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Pay Per Click Marketing Techniques that will save you time and make you money.

Training Avaliability and Delivery

This is primarily online training
on-line e-learning cbt (computer based)This is an online eLearning or CBT training program
study at homeThis course may be available for home-study
coursewareCourseware may be available for purchase
Self DirectedSelf Directed
Contact Online Training Directory for more information
Schedule:flexible
Training Presented in:English

Related Keywords:  non   profit   small   business 

Training Program Details


How to Successfully Manage a Small Business Pay Per Click Advertising Budget


Full Description
The advent of pay-for-click search engines now offers you a benefit of instant traffic. To achieve high rankings with the search engines can take 4-6 months with a new site, but with pay-per-click search engines people find you immediately after you setup your account and your bidding request is approved. This tutorial is designed to take you step by step through the process with goto.com the most popular of the pay-for click search engines to achieve the fullest, optimum results.

Buying targeted traffic is here to stay and is a highly recommended on how you should plan your Internet marketing campaign for learning quickly and get results to save you time and money.


Outcomes:
Will it Work for me?

A. What you need to know in getting started- what is Pay-Per-Click all about?
B. How do people search and knowing?
C. How to pick the right keywords?
D. An exceptional title and description – a must for success.
E. Looking at the top ten Pay-Per-Click Search Engines-which one is right for you? Are you commercial or non-commercial?
F. How to buy targeted traffic at Goto.com-the six easy steps?
G. How to gain the advantage over the competition-5 practical tips and techniques?
H. How to out think your competitor-controlling your bids – using the Keyword Bid Optimizer Tool
I. Other bid tools and services

Case Study-
The case study is designed so that you may follow through our step-by-step short cut instructions and in doing so learn how to set up a successful bidding operation on Goto.com.




Assessment:
Self-assessment--successful placement of your website on one or more search engines.
Course Information (see above or below lessons, outlines, activities, etc.)
Upon completion of this course, you will be able to:

1. Understanding the differences how pay per click search engines work.
2. Implementing the process to do the best bids for your relevant keywords.
3. Picking the right keywords, title and description.


Contact Hours: 6


About Online Training Directory - Training Provider

Online Training Directory - Workforce and Continuing Ed online courses are offered at basic, intermediate and advanced levels. Going beyond basic training provides a deeper and more educationally rewarding learning experience, especially for students who wish to advance careers or initiate new ones. For the general lifelong learner we continue to offer "fun to learn" single, stand-alone courses. We look forward to...

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