Creativity and Innovation: Promoting Team Creativity

Creativity and Innovation: Promoting Team Creativity offers the student information required to organize creative teams conduct effective team sessions and avoid roadblocks to team creativity. The program covers activities that can be used to increase creativity in a team and describes the creative problem-solving process.

This is primarily online training This is an online eLearning or CBT training program Contact Serebra Learning Corporation for more information

Duration: 4 hours Training Presented in: English

Audience

This program is for managers or team leaders who want to learn how to develop creative teams and conduct creative team sessions.

Objective

• Demonstrate characteristics of a successful creative team.
• Identify roles that team members will play.
• Manage an individual who might hinder creative sessions.
• Use conflict to foster creativity.
• Recognize the correct order for the creative problem solving processes.
• Use creativity to solve a problem.
• Use creativity to make a decision.

Topics Include

Unit 1: Organizing Creative Teams

• Select characteristics of a successful creative team.
• Demonstrate characteristics of a successful creative team.
• Identify roles that team members will play.
• Meet the manager's responsibilities once a team has been assigned.
• Simulation Overview:
• In this simulation you will be meeting with Elizabeth Thomas Icon's Trade Show Coordinator. During her work as a coordinator Elizabeth has assembled many highly effective and creative teams. Through a series of questions and Liz's answers you will learn about characteristics of a successful creative team as well as what responsibilities a manager has once a team has been assigned.

Unit 2: Conducting Team Sessions

• Determine the most effective leader for a creative session.
• Follow the steps for conducting a creative session.
• Identify individuals who might hinder creative sessions.
• Manage an individual who might hinder creative sessions.
• Recognize factors that might inhibit team creativity.
• Use conflict to foster creativity.
• Simulation Overview:
• In this simulation you will meet with Jessica Stone a Marketing Team Leader for Icon Ronald Spear Icon's Marketing Manager and Carol Chung a Marketing Assistant for Icon. As a Product Manager for Icon's Hands Free Digital Cellular Solution you will need to promote a creative team environment for your marketing team. The current marketing strategy being used for the HFDCS isn't conveying the distinct message of usability and convenience that you would like to see. You need to help the Marketing Department outline a marketing strategy that will be more creative and effective at relaying the product's benefits. You should follow the steps for conducting a creative session while avoiding roadblocks that could hinder the creative process.

Unit 3: Promoting and Using Creativity

• Follow the rules for a brainstorming session.
• Recognize activities that can be used to promote team creativity.
• Recognize the correct order for the creative problem-solving process.
• Use creativity to solve a problem.
• Use creativity to make a decision.
• Simulation Overview:
• In this simulation you will meet with Mary Winford Icon's Director of Human Resources Patty Chen Icon's Product Development Team Leader and Nathan Iverson a Marketing Specialist for Icon. Mary has asked the four of you to meet in order to brainstorm various ideas on how to improve employee morale in the organization. Recently there were financial cutbacks throughout all departments in the Telecommunications Division of Icon. As a result employee attitudes and performance has taken a downturn. It is your responsibility to make sure the team follows the rules of a brainstorming session to ensure that a reasonable solution to the division problems can be found.

Duration

4

Minimum Requirements

The CDROM version of this course requires:

• At least a 486DX 33Mhz CPU.
• Microsoft Windows 3.1 or higher and a Microsoft compatible mouse.
• At least 8MB RAM.
• At least VGA graphics capability with a minimum 512K video RAM (1MB video RAM recommended).
• At least a double speed CDROM drive.
• An MPC compliant sound card with attached speakers or headphones is recommended (Currently only the CDROM version supports audio).

• At least a 486DX 33Mhz CPU.
• Microsoft Windows 3.1 or higher and a Microsoft compatible mouse.
• At least 8MB RAM and 22MB available hard disk space or file server space.
• At least VGA graphics capability with a minimum 512K video RAM (1MB video RAM recommended).

Media

• Creativity and Innovation: Fostering a Creative Environment
• Creativity and Innovation: Increasing Personal Creativity
• Creativity and Innovation: Thinking Creatively