Training
Provided by 123-CBT Computer Based Training
Course Overview This course presents students with both theoretical and practical instruction on E-Commerce marketing. The instruction can be divided into two main parts: Web Marketing Goals and Online Product Marketing. In the Web Marketing Goals section, the student will be given an overview of marketing goals and strategies. This will include an examination of the various types of marketing strategies, product pricing, distribution and availability, and the various types of audience data. In the Online Product Marketing section, the student will be introduced to methods of attracting consumer attention on the Internet. This will include an introduction to online promotions, site categories, and banner ads. The course will also cover user tracking, banner exchanges and referral programs. Learn To - Identify the benefits of Web marketing.
- Identify business goals that Web marketing can achieve.
- Identify ways to provide online customer service.
- Match the types of online promotion with their features.
- Identify categories of Web sites that are defined by marketing activities.
- Identify the features of banner ads.
Audience Candidates for this exam design and implement commerce-driven Web sites, identify customer needs, monitor customer usage patterns, determine order processes and service after sales, and consider how e-business solutions can increase sales. Candidates include system administrators, application developers, and other network designers. The prerequisite for this course is that students must have CIW Foundations certification or equivalent experience. Students must also have CIW Site Designer series certification (exam 1D0-420 or 1D0-320) or equivalent experience.
Training Avaliability and Delivery
| This is primarily online training |  | This is an online eLearning or CBT training program |  | This program may be available on CD |  | Contact 123-CBT Computer Based Training for more information |
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| Training Presented in: | English |
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Related Keywords:
ibm
ciw
commerce
designer
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product
marketing
master
Training Program Details
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About 123-CBT Computer Based Training - Training Provider
123-CBT Computer Based Training - 123-CBT offers discount pricing on top quality eLearning
programs from leading computer based training providers. Many of the training courses are available both online or on CD so that you can study at home at your own pace:
E-Learning available for
- ABAP 6.10
- Access 2003
- Acrobat 6.0
- ASP
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- C
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- Crystal Reports 8.5
- Crystal Reports v10
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