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Competitive Intelligence Analysis Dissemination

123-CBT Computer Based Training
Training Provided by 123-CBT Computer Based Training Competitive Intelligence: Analysis and Dissemination offers the student an overview of the competitive intelligence (CI) process and how to analyze and distribute results in an organization. The program covers in detail how to ensure collecting accurate information and the available techniques for analyzing industry, market, and company information. It also covers the steps for distributing CI results, various methods of counterintelligence to protect an organization's information, and the steps for protecting an organization's information from its competitors.

Learn To

  • Use the guidelines for performing ethical competitive intelligence.
  • Identify four criteria that competitive intelligence should meet.
  • Identify the guidelines for making recommendations based on competitive intelligence results.
  • Sequence the steps for distributing competitive intelligence results.
  • Use the steps for protecting an organization's information.
Audience

Managers and executives who are interested in learning more about how they can influence the strategic goals of their organization.

Deployment Options

e-Learning

Accreditation

NASBA credits: 3 CPE Credits

CEU credits: 0.30 CEUs

Language Options

US English

Total Learning Time

2 to 4 hours

Objectives

Unit 1: Collecting Information (0.5 - 2 hours)
  • Sequence the steps of the competitive intelligence process.
  • Identify the four major types of information.
  • Identify information sources for creating competitive intelligence.
  • Identify the three types of databases.
  • Follow the steps for choosing a database.
  • Identify the steps for preparing information for analysis.
  • Identify the guidelines for performing ethical competitive intelligence.
  • Use the guidelines for performing ethical competitive intelligence.
  • Simulation Overview:
  • In this simulation, you will meet with Janet Porter, one of Icon's Competitive Analysts. Janet will discuss how to prepare for information gathering, as well as the steps you should take when choosing a database. She will then review some of the ethical and legal issues surrounding competitive intelligence. Through her questions, you will gain a better understanding of this component of the competitive intelligence process.
Unit 2: Analyzing Information (0.5 - 1 hour)
  • Identify four criteria that competitive intelligence should meet.
  • Sequence the steps for analyzing information.
  • Choose an analysis technique.
  • Sequence the steps of the benchmarking process.
  • Simulation Overview:
  • In this simulation, you will meet with your mentor, Ronald Spear. Ronald is Icon's Director of Strategic Intelligence and has a wealth of competitive intelligence experience, so you have asked to meet with him before you analyze the competitive intelligence information you have collected. Ronald will ask you a series of questions designed to help you make the best decision regar
    This is primarily online training
    on-line e-learning cbt (computer based)This is an online eLearning or CBT training program
    cd romThis program may be available on CD
    Contact 123-CBT Computer Based Training for more information
    Training Presented in:English
Competitive Intelligence Analysis Dissemination --
About The Training Provider: 123-CBT Computer Based Training
123-CBT Computer Based Training - 123-CBT offers discount pricing on top quality eLearning programs from leading computer based training providers. Many of the training courses are available both online or on CD so that you can study at home at your own pace: E-Learning available for - ABAP 6.10 - Access 2003 - Acrobat 6.0 - ASP - ASP.NET - C - Captivate 1.0 - Crystal Reports 8.5 - Crystal Reports v10 - Dreamweaver MX -...
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This page was last updated on sb5- 08/28/08 at 20:24:23 - 20:23:23