Keep Them Coming Back: Customer Retention Strategies That Work--Self-Directed

Training Provided by Online Training Directory A Trump U Course- Offering the right products and services often isn`t enough: smart marketing is the key to revenue growth. Take this course to find out how to do terrific, affordable marketing on your own. You will learn how to do the kind of marketing that will unlock your business`s potential. And you will start creating the kind of message that truly resonates with your customers.Students may complete this course within a reasonable period of time. Contact Hours give an indication of how much time is needed to take this class. As an extra added value, registered students will have unlimited access to course materials for 12 months from the day of enrollment. Keep Them Coming Back --Self-Directed A Trump U Course This course is about using marketing to unlock your business`s potential. Many businesses, particularly small ones, tend to ignore marketing, and this often results in lower revenues. Frequently, small business owners don?t realize that marketing is something that they can do themselves, without hiring an expensive firm. This course will prepare you to do just that. In addition to learning essential marketing concepts, this course will provide you with the tools and technical know-how to put these ideas into practice. You will assume the role of co-owner of CityShape, a fictional gym in downtown ?Empire City.? Working with your partner, Mike Vito, and a marketing consultant, Tammy Fuller, you will help to fix a potentially devastating customer retention problem. Then you will enter the scenario a year later, after the gym is back on its feet, and develop an Integrated Communications Plan to help grow the gym`s business by reaching out to new customers. Combined, the work you do in these assignments will help prepare you to do marketing for your own business. Enroll in this online course if you: Want to expand your business Demand maximum revenue Want to improve customer retention

Keep Them Coming Back: Customer Retention Strategies That Work--Self-Directed Outcomes
This course will teach you how to:

1. Focus your business on what your customers care about
2. Maximize customer retention for maximum profits!
3. Find the best media for ads and identify the message that works
4. Expand the scope of your business and bring in new customers

Assessment
Assessment is based upon satisfactory completion of five assignments with a total estimated completion time of 9 ? 12 hours. Upon successful completion of these assignments, the student will gain a deep knowledge base that will keep their customer?s coming back and receive a certificate of completion signed by Don Sexton.
Complete Course Outline This course is made up of five assignments. Each of your assignments consists of five steps.

1. Learn about your job
   • Email: The email tells you which task you''re expected to carry out, and it provides the information necessary for its completion. Oftentimes, it contains attachments that you should download and save to your desktop.
   • About this assignment: Gives you an overview of the task.
   • What''s involved in...?: This section provides principles and techniques relevant to your assignment.
   • What do the experts have to say about...?: Here you will find instructional videos of the course experts.
2. Do your work
   • Step-by-step guide: This step-by-step walk-through is designed to assist you in carrying out your assignment.
   • Open assignment worksheet: This link opens a pop-up window which contains the worksheet in which you will record your answers to the assignment questions. You will submit the worksheet for peer review.
   • View and rate peers'' work: This link opens a pop-up window in which you can read your peers'' responses, rate them, and offer comments.
3. Submit your work
4. Receive feedback
   • Read Expert Answer: In this section you will read Don Sexton''s comments about the assignment.
   • View and rate peers'' work: This is another opportunity to read, rate, and comments on your peers'' responses.
   • Open assignment worksheet: Here you can review your own answers.
   • Hear additional advice from experts: There may be more videos here relating your work in the assignment to the real world.
   • Take it to the real world: This important section provides more information about the subject, as well as advice about how to apply the lessons learned in the assignment to the real world.
   • Your toolbox: This section is where you''ll access take-away tools such as forms, tables, and spreadsheets.

Assignments In each of the five assignments below, you will be faced with a real-world problem and be asked to solve it.Assignment 1: Fix a customer retention problemAssignment 2: Reach new customersAssignment 3: Create an effective advertising messageAssignment 4: Create an effective promotional campaignAssignment 5: Communicate your message through media
Contact Hours: 12

About The Training Provider: Online Training Directory

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