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Provided by: Fathom Corporate Training CRISIS MEDIA SKILLS WORKSHOPCrisis Communications |
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When we least expect it, we may be faced with managing a crisis situation that requires very special skills. How you interact with members of the media during this time is crucial. You have one chance to create and deliver a cohesive message that is well received or risk fallout from a PR catastrophe. Your firm s image and credibility are priceless. An opportunity exists for building or destroying that image in the eyes of the public, shareholders and with employees when a crisis situation occurs. There are very specific ways that media relations must be handled at this time.
This rigorous one-day Crisis Media Skills workshop focuses on providing team members with the tools and speaking skills required to communicate the media during a crisis. This training workshop teaches participants how to develop and deliver a formal statement that can be used during a media crisis situation. Videotaped press conference role-plays, interviews, and briefings are followed by one-on-one feedback sessions to provide individual coaching from a trained instructor. These skills can be successfully used when maintaining general media relations as well.
This rigorous one-day Crisis Media Skills workshop focuses on providing team members with the tools and speaking skills required to communicate the media during a crisis. This training workshop teaches participants how to develop and deliver a formal statement that can be used during a media crisis situation. Videotaped press conference role-plays, interviews, and briefings are followed by one-on-one feedback sessions to provide individual coaching from a trained instructor. These skills can be successfully used when maintaining general media relations as well.
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Training
Provided by Fathom Corporate Training
- L asked: Is this course being offered in Austin TX, and if yes, when?
- S asked: I, am Sarah from Bangladesh. I have completed Masters on International Relations and worked in daily newspaper n news agency. Currently working in Save Children. I have keen interest to participate in this course. So, can I participate in your next training? If yes, n what formalities may I need to follow.
- D asked: I am researching upcoming potential crisis communications training workshops/ seminars. I would appreciate specific information on registration fees, dates, and locations. Thank you,
- M asked: Can you please gives me some dates for upcoming classes and where they will be held.
- T asked: When are the courese and where are they?
CRISIS MEDIA SKILLS WORKSHOP
Objectives:
Participants will learn to:
Understand and be able to satisfy the media and public s need
Properly interact, rather than react with the media
Deliver correct information in a timely manner
Build and deliver a clear and consistent message that sticks
Overcome nervousness and anxiety
Develop and practice delivery skills (voice/gestures) that convey the message
Build a positive image that the press utilizes rather than demoralizes
Participants will learn to:
Understand and be able to satisfy the media and public s need
Properly interact, rather than react with the media
Deliver correct information in a timely manner
Build and deliver a clear and consistent message that sticks
Overcome nervousness and anxiety
Develop and practice delivery skills (voice/gestures) that convey the message
Build a positive image that the press utilizes rather than demoralizes
About The Training Provider: Fathom Corporate Training
Fathom Corporate Training - With more than 20 years of experience in the management turnaround environment, Fathom Corporate Training was founded to work with clients who are facing critical challenges in management, sales, customer service and branding in commoditized markets. Our client-centered workshops are designed to seed new thought and facilitate course correction. We can help you to increase employee...
