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Provided by: Meirc Training and Consulting

Defining Customer Relations through SLAs and Key Accounts Management

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This program is designed for Relationship managers, marketing managers, sales and customer care managers and supervisors as well as senior sales and customer service staff. This program is worth 25 NASBA CPE s.Appreciate the importance of relationships with customers versus repeated satisfactory transactions.Appreciate the role of CRM in collecting, analyzing and using information to strengthen relationships with loyal customers.Establish the need for and uses of Service Level Agreements SLA.  Analyze Account s Attractiveness and their relative Ability to Serve Key Accounts to apply the Key Account Management principles.Use these approaches to improve marketing, sales, customer care and customer contact.'

Training Avaliability and Delivery

This is primarily ilt training
instructor led trainingThis class may be available at a classroom in Dubai, Dubai,
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Training Presented in:English

Training Program Details


Customer Relationship  ImportanceChanging Customer ExpectationsChanging Market ConditionsCRM DefinedIs CRM Different From Traditional Customer Care?CRM and TechnologyCRM and PeopleUsing CRM for Customer CareData Collection and ManagementRetaining and Motivating CustomersGrowing Customer BaseService Level Agreement SLAClarifying the ConceptNature of an SLAEstablishing an SLAKey ElementsCustomer RequirementsSupplier SpecificationsMeasurementsActionsKey Account Management KAMIdentification of Key AccountsBenefits of KAMCriteria for Account AttractivenessCriteria for Competitive AdvantageEstablishing Key AccountsTargeting Attractive AccountsCapability AnalysisPrioritizing the AccountsManaging the Key AccountsRange of RelationshipKAM StrategiesMonitoring KA Performance'

About Meirc Training and Consulting - Training Provider

Meirc Training and Consulting - Meirc offers an impressive range of Dubai training, consulting, Certification, Seminars, Management Course, nlp training dubai, business training, Finance and Quality Training, training, career training dubai, supervisor training dubai, management training, leadership training, sales training, project management training dubai, neuro linguistic programming dubai, human resources dubai,...

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