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Provided by: Serebra Learning Corporation Building an e-Commerce Business Case |
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Training
Provided by Serebra Learning Corporation
This course provides the learner with information which addresses the relationship between costs and benefits. This course is intended for Managers and technical staff who are in a position to provide e-commerce recommendations to executives.
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Building an e-Commerce Business Case
Audience
This course is intended for Managers and technical staff who are in a position to provide e-commerce recommendations to executives.
Topics
- Unit 1: Building Online Revenues
- Identify the features of online business environments.
- Identify the guidelines for an online business plan.
- Identify the guidelines for building a B2B transaction environment.
- Identify the guidelines for building a B2B transaction model.
- Identify the corporate benefits of online revenue-reporting systems.
- Identify the components of an online marketing mix.
- Identify the guidelines for building a B2C transaction environment.
- Identify the guidelines for building a B2C transaction model.
- Identify the role of product configurator.
- Identify the guidelines for designing an online catalog.
- Identify the features of an online sales campaign.Unit 2: Sales and Services
- Identify the features of the virtual direct sales model.
- Identify the role of intermediaries.
- Identify online distribution methods.
- Identify the features and benefits of online account management.
- Identify t
Objectives
- Learn To
- Build Online Revenues.
- About B2B Consumer Transactions.
- About Sales and Services.
- About Online Customer Relationships.
- About the Virtual Value Chain.
About The Training Provider: Serebra Learning Corporation
Serebra Learning Corporation - Serebra Learning Corporation provides technology-based training solutions through a combination of Cortex, its proprietary learning management system (LMS), and a curriculum catalog with over 1,825 current courseware titles. Founded in 1987 (as FirstClass Systems, with a name change to Serebra in 2001), Serebra has over sixteen years" experience delivering e-learning solutions to both...
