Managing Knowledge Workers

The era of the knowledge worker has arrived. An increasing number of companies gain more value from the knowledge and experience of their workers than they do from physical assets or products. This is most vividly captured in the Internet economy, in which knowledge workers are in high demand. Talented workers often won't hesitate to jump to a company that offers a higher salary or more stock options. But money alone won't keep an organization's best talent. It takes much more. By learning how to create the right culture and the right opportunities, you can help maintain the loyalty of the knowledge workers on your team.

Executives, managers, supervisors, team leaders, knowledge experts, and other business professionals who want to initiate or support knowledge management within their organization