|
Provided by: Meirc Training and Consulting Key Account Management Establishing Profitable Customer Relationships - Sales and MarketingAccount Management |
 |
Certificate Program
Provided by Meirc Training and Consulting
Improve margins and keep more profit.
Prioritize their efforts for maximum results.
Develop a sales plan for each strategic (key) account to fully satisfy client needs and maximize customer value.
Lead the buying process and close more sales.
Improve human capital utilization.
Identify, evaluate and prioritize opportunities for business and relationship development.
Related Jobs or Careers: Account Managers, Sales Managers, Sales people who are managing Key Accounts or have limited experience in managing customers.
|
|
||||||||||||||||||||
Key Account Management Establishing Profitable Customer Relationships - Sales and Marketing
Key Account (KA) Management
What Is a Key Account?
Overview of Key Account Management: Business Perspectives and Trends; Customer Expectations; Profitable Growth Strategies
Account Analysis: A Necessary Step towards Defining and Selecting KA
The Single-Factors; the Portfolio; and the CALLPLAN Models
Cost per Call and Break-Even Sales Volume Computation
Selection Criteria and Measuring Attractiveness
Use of Resources Versus Cost to Serve
The Key Account Relational Development Model
Account Planning
The Account Planning Process
Developing Account Strategies
Strategy Development Tools
The Critical Role of Key Account Managers
Building and Leading Effective Key Account Teams
Maximizing Sales through Effective Negotiation
Building Long-Term Customer Relationships and Trust
Performance Challenges and Measurement Criteria
What Is a Key Account?
Overview of Key Account Management: Business Perspectives and Trends; Customer Expectations; Profitable Growth Strategies
Account Analysis: A Necessary Step towards Defining and Selecting KA
The Single-Factors; the Portfolio; and the CALLPLAN Models
Cost per Call and Break-Even Sales Volume Computation
Selection Criteria and Measuring Attractiveness
Use of Resources Versus Cost to Serve
The Key Account Relational Development Model
Account Planning
The Account Planning Process
Developing Account Strategies
Strategy Development Tools
The Critical Role of Key Account Managers
Building and Leading Effective Key Account Teams
Maximizing Sales through Effective Negotiation
Building Long-Term Customer Relationships and Trust
Performance Challenges and Measurement Criteria
About The Training Provider: Meirc Training and Consulting
Meirc Training and Consulting - Meirc Training and Consulting offers a comprehensive range of training courses in Dubai and executive training in Dubai and outside the UAE in regions which include the Middle East, North Africa and Europe. Meirc has expertise in wide areas as follows:
Leadership and Management,
Interpersonal Skills,
Communication Skills,
Business Writing,
Human Resources Management,
Training and...
