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Provided by: Learn Skills Retail Training - Coordinate merchandise presentationWorkplace Skills |
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Training
Provided by Learn Skills
How many times have you found yourself entering a store or walking down an aisle because you felt a drawna towards a window or merchandise display? What is it that makes us walk into one store but past others? The way that merchandise is displayed plays a very powerful role in enticing customers to look at store products and influencing their impulse to buy. Displays can create a visually appealing atmosphere and draw focus to particular lines of stock. Merchandise displays are a powerful tool to differentiate your store from your competitors and increase profits.
Related Awards, Degrees or Certifications: Certificate of Completion
Related Jobs or Careers: Retail Industry
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Retail Training - Coordinate merchandise presentation
How many times have you found yourself entering a store or walking down an aisle because you felt drawn towards a window or merchandise display? What is it that makes us walk into one store but past others? The way that merchandise is displayed plays a very powerful role in enticing customers to look at store products and influencing their impulse to buy. Displays can create a visually appealing atmosphere and draw focus to particular lines of stock. Merchandise displays are a powerful tool to differentiate your store from your competitors and increase profits.
In this section we will discuss how to coordinate merchandise presentation. We will look at a six step process:
* How to identify products to advertise, promote and display.
* Planning the merchandise presentation.
* Constructing the display.
* Replenishing the display.
* Coordinating the dismantling and disposal of the display.
* Evaluating the merchandise presentation and displays.
In this course you will learn how to:
* Identify items to be advertised or promoted according to store merchandising policy.
* Plan, coordinate and evaluate promotions or special events as directed by management.
* Plan and supervise construction and maintenance of displays in order to achieve balance and visual impact.
* Inform staff of store display standards and requirements and occurrence and timing of promotions and special events.
* Ensure product or service display information accurately depicts products or service being promoted.
* Ensure displays are completed according to time schedule, with minimum disruption to customer service and traffic flow.
* Construct and maintain displays in a safe and secure manner.
* Regularly monitor replenishment of merchandise and rotation of stock on store displays and take action as required.
* Inform staff of appropriate timing for dismantling and disposal of displays.
* Evaluate merchandise presentation against sales turnover and store presentation standards.
* Provide management with feedback with regard to improvement.
This e-learning course is suitable for self paced learning, distance learning and blended learning. This is an online training course and uses high quality multimedia with audio to fully engage the user.
In this section we will discuss how to coordinate merchandise presentation. We will look at a six step process:
* How to identify products to advertise, promote and display.
* Planning the merchandise presentation.
* Constructing the display.
* Replenishing the display.
* Coordinating the dismantling and disposal of the display.
* Evaluating the merchandise presentation and displays.
In this course you will learn how to:
* Identify items to be advertised or promoted according to store merchandising policy.
* Plan, coordinate and evaluate promotions or special events as directed by management.
* Plan and supervise construction and maintenance of displays in order to achieve balance and visual impact.
* Inform staff of store display standards and requirements and occurrence and timing of promotions and special events.
* Ensure product or service display information accurately depicts products or service being promoted.
* Ensure displays are completed according to time schedule, with minimum disruption to customer service and traffic flow.
* Construct and maintain displays in a safe and secure manner.
* Regularly monitor replenishment of merchandise and rotation of stock on store displays and take action as required.
* Inform staff of appropriate timing for dismantling and disposal of displays.
* Evaluate merchandise presentation against sales turnover and store presentation standards.
* Provide management with feedback with regard to improvement.
This e-learning course is suitable for self paced learning, distance learning and blended learning. This is an online training course and uses high quality multimedia with audio to fully engage the user.
About The Training Provider: Learn Skills
Learn Skills - Learn Skills is an Irish web-based skills and compliance training company that proivdes online training for employees and management interested in up-skilling and lifelong learning.
Learn Skills offers a wide selection of essential training in areas like soft skills, management training, leadership, customer service, communication, nursing training and ICT like MOS certificates.
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