Training
Provided by Business Expert Webinars
Create
Compelling Stories To
Stand Out
From Your
Competitors and
Win More
Clients
The competition for new clients is fierce in the financial advisor industry. You're up against the big guys who offer a comprehensive suite of financial services as well as financial advisors deeply entrenched in the region for ages. Although competition is tough, there is a secret strategy for becoming the victor -- develop a compelling story that differentiates you from the masses.
John
Comer,
Certified Financial Planner and financial advisor consultant, helps financial advisors develop their unique, compelling story. He teaches you what prospective clients want to hear, how to align your story with their interests, and differentiate yourself. After attending this eLearning course, you ll have a unique tool to stand out, be more memorable, and convince prospects to work with you without hard core selling.
In this webinar, you'll learn how to:
Find audience-grabbing elements for your story within your practice
Write your story and refine it until it positions you strongly versus the competitors
Tell your story in a way that prospects are intrigued and want to hear more
Integrate the story into every aspect of your practice - on the web, in your marketing material to ensure consistency of impression.
John Comer is a principal with Comer Consulting, LLC. Comer Consulting helps financial advisors define their Carriage Trade Experience (client experience) and communicate their individuality.
John has been in financial services since 1980. He has earned experience as a financial planner, a product wholesaler, a trainer, a marketer and a general manager.
John's marketing and business experience helps you create a focus for your practice. His technical and relational skills help you articulate the distinctive elements of your client experience. His creative and project management skills help you develop communication tools that create powerful first impressions with clients and prospects.
| This is primarily webinar training |  | Contact Business Expert Webinars for more information |
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| Training Presented in: | English |
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