Build Your Own BIZ(tm) - Branding and Beyond
Training
Provided by Online Training Directory
Learn how to use branding to set your product or service apart from the competition and build value. You will receive as a bonus 1 year unlimited access to this course from the day of enrollment. If attempting to accelerate your learning (1-2 weeks or less), please pay special attention to key points so you may successfully apply the information gained from this course to your particular business situation.
Build a Brand That Sets You Apart This course will help you build a brand that distinguishes you from your competition. The class includes video, text, and downloadable resources. Description of Course Branding and Beyond explores the following areas: What is branding? How branding works Choosing a strong name Protecting brand names Distinguishing differences Comparing competition Strategies for brand specificity Using image in advertising Value proposition Activating the brand The Branding and Beyond course also contains downloads and resource links that will help you put your plan into action.
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Build Your Own BIZ(tm) - Branding and Beyond
Outcomes
Assessment
Program Details
Contact Hours: 1
Completion of the Branding and Beyond module will help you:
- Define branding and how it relates to your product or service
- Choose a strong name that sets you apart from your competition
- Learn how to protect your brand name
- Create strategies for targeting your audience, advertising, and activating your brand
Assessment
Evaluation of your performance will be based on:
- Quizzes are provided in each module for self-evaluation of your progress.
Program Details
Branding and Beyond is structured to adapt to your preferred learning style and can be used as follows:
- Participants can navigate the module like a book, moving from chapter to chapter
- Participants can use the audio feature to listen to the content
- Menus and Table of Contents allow participants to find specific information quickly and easily
- Downloadable templates assist participants in putting the ideas they have learned into practice
- Videos enhance learning and interest
Contact Hours: 1
About The Training Provider: Online Training Directory
Online Training Directory - Workforce and Continuing Ed online courses are offered at basic, intermediate and advanced levels. Going beyond basic training provides a deeper and more educationally rewarding learning experience, especially for students who wish to advance careers or initiate new ones. For the general lifelong learner we continue to offer "fun to learn" single, stand-alone courses.
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