Custom Search

Persona International

Persona International
WHO ARE WE? PERSONA INTERNATIONAL is the leading resource for global interpersonal skills development in Egypt and the Middle East Region. Our mission is to enhance the abilities of the Egyptian professional calibers and empower organizations to outclass their international competition. Our tools are focused on enhancing and aiding the HR professionals to achieve their tasks efficiently and effectively. Our training methodology, tools and syllabus is currently applied by our International Partners and Associates in the Fortune 500 Companies. PERSONA INTERNATIONAL is the first Egyptian Company to specialize in Organizational and Personal Development Programs. Our expertise lies in our capability to offer Corporate Solutions by implementing In-House tools, such as customized and personalized in-house training, recruitment and people management tools. We enhance the people capabilities by offering personal branding coaching, image management consultations, executive one to one coaching and international corporate etiquette. PERSONA INTERNATIONAL s certification program comprises Everything DiSC International Soft Skills Trainer Certification, Professional Recruiter Certification, Talent Management Coaching Certification, and Professional Facilitators Certification. Through our network of certified trainers, facilitators and coaches, who operate in association with Persona International, we offer end user soft skills training and work behavior assessments. This service is part of our Soft Skills Trainers Network Support Program. PERSONA INTERNATIONAL is the first Company in Egypt to offer Professionals Career Advising and Placement Service. This service was only offered to graduating students in various universities. Today, we developed this concept to serve the post graduates and professionals in all fields as part of the people capabilities building solution. Through our network of recruitment companies, we assist our clients to build the skills required to match their dream jobs and support them till they find it. Within the same framework, we offer recruitment consultation to corporations to find their best fit employees with special skills. To professionally execute such task, we use the most effective assessments and profiling tools to identify our client s behavior style, behavior pattern, strengths, areas of development, motivational needs, best working environment, goals, fears and value to the organization. Also, we assess his own skills compared to his current job or his dream job to specify his own personalized training needs. PERSONA INTERNATIONAL believes in Corporate Social Responsibility towards setting standards and benchmarks for the soft skills training profession in Egypt and highlighting the pivotal role of human resources functions in any organization. Accordingly, we are the first private company in Egypt and the Middle East to organize the Persona International Annual Awards to Honor the Human Resources Development and People Skills Training Masters. This annual event is highlighted by conducting Soft Skills Trainers Competition and nominated the Top Soft Skills Trainer of the Year. These events run annually as part of Persona International Top Soft Skills Trainer and Honoring the Masters Awards Program.
Persona International is based in Cairo, Cairo,
Training Agenda:

Start a New Career in People-Skills Development Training, Coaching and Recruitment
Persona International Professional Certifications To Build Your New Successful Business

Certification
Inscape Everything DiSC International Soft Skills Master Trainer Certification (Corporate Solutions) A Persona International Course
The First International, Specialized Soft Skills Trainers Certification in the Middle East.

The Inscape Certified Everything DiSC Trainer designation provides you with credentials that demonstrate your in-depth understanding of DiSC, the Everything DiSC Facilitation System, and its applications. It ensures that you are grounded in the newest DiSC research and provides a way for you to demonstrate your commitment to excellence and innovation. You ll be able to deliver your own DiSC training, coaching, and consulting sessions knowing you have a complete understanding of DiSC. You ll discover how to organize Everything DiSC Facilitation System s Modules into effective solutions. You can tap into any of the pre-assembled Course Outlines to create a customized and personalized corporate training solutions on a number of topics, including communication, conflict, interpersonal effectiveness, management effectiveness, sales, and team effectiveness. You ll also learn how to build your own custom course outlines based on the unique needs of your organization.

In this two days certification program the following materials and reports are included in the trainer s Kit: DiSC Classic 2. 0, DiSC Classic 2 Plus Report, DiSC Group Culture Report, DiSC Facilitator s Report, the Everything DiSC Facilitation System and an account on the EPIC.

In this two days training, the Inscape Everything DiSC Certified Master Trainer will be able to identify the corporate culture and incorporate its strategy by customizing the soft skills training programs to serve the vision and mission of the company. He will also be able to personalize the training program to fit the needs and behavioral styles of the employees to facilitate the transition in adapting the new behavior style and master the performance skills associated with the job he is responsible for.
-October 28th-29th, 2008

-December 24th 25th, 2008

-January 24th 25th, 2009
-October 7th, 2008

-November 24th, 2008


-December 24th, 2008

Certified Recruitment Professional A Persona International Course
Applying Inscape DiSC Assessment & Selection Tools
The First Specialized Recruiter's Certification in the Middle East.

Great recruiters hire great talent. Good recruiters hire average talent
There is an increasing sophistication of assessment and selection techniques as companies are doing whatever is necessary to increase the reliability and validity of their hiring decisions. According to some experts, mis-hires can often be as high as 50 percent and the resulting cost to organizations is huge. Traditional approaches pay little attention to predicting performance, engagement and tenure while instead focusing on the wrong criteria, using flawed instruments and too few methods. The typical interview, for example, has little better than 20 percent accuracy in terms of quality of hire.

This three days course is specifically designed to boost the recruiters skill sets, giving them the fundamental knowledge they need and brings together best practices and research in the latest assessment and section techniques to recruit better and more quickly in order to help their organizations achieve superior business results. This model enables recruiters to add value and contribute more directly to attracting and hiring top talent.

-December 27th 29th, 2008

-February 7th 9th, 2009
-November 27th, 2008


-January 7th, 2008

Certified Talent Development Coaching Professional A Persona International Course
Applying Inscape DiSC Assessment Solution
The First Specialized Coaching Certification in the Middle East.
Coach, Role Model, Counselor, Supporter, Guide...do these words ring a bell? Being a coach involves being a role model, sometimes a counselor or supporter, and always a guide. Coaching is based on a partnership that involves giving both support and challenging opportunities to employees. Knowing how and when to coach is an essential skill that can benefit both you and your organization. By becoming a Certified Talent Development Coach, you'll be able to:
Speak to others in their language.
Understand who you are and who others are
Gaining clarity on people s behavioral styles
Focus on what is important to people
Understand the process of coaching and the importance of the relationship with the client.
Understand and value the ethical issues of coaching.
Manage the physical, mental, and emotional state of the client.
Listen ask powerful questions.
Assess the client's desire for change.
Build trust and balance the dichotomy between trust and challenge.
Commit to your clients goals as determinately as him/ her.
-December 30th 31st, 2008

-February 14th 15th, 2009
-November 30th, 2008

-January 30th, 2008

Certified Corporate and Part Time Image Consultant A Persona International Course
First choice for Middle East training in image consultancy skills. Make the right choice that will ensure your future success and bring you job satisfaction and fulfillment.

What does Persona International and First Impressions provide?
Image Skills Training for those wishing to change career or add image skills to their existing portfolio or extend their existing image expertise.
Private image consultancy to individuals, delivered via the network of consultants.
Corporate image consultancy bespoke training and coaching and an Open Course Program - delivered in the Middle East by a team of First Impressions Corporate Associates
Image Expertise providing information, comment and expertise to the media and others.

The Certification program is composed of 14 Modules:
Module no. Course Title
1 Foundation Module
2 Color Analysis
3 Cosmetics I
4 Women Style
5 Men Style
6 Consultancy Master Class
7 Wardrobe Management
8 Cosmetics II
9 Marketing I
10 Marketing II
11 Presentation Skills
12 Business Etiquette
13 Corporate Training
14 Personal Branding

Dates to be announced
Dates to be announced

Certified Innermetrix Consultant Accreditation Program for Today s Professional Business Consultants A Persona International/ Innermetrix Inc. Program

Whether you are just getting started as a professional business consultant, or you already have a secure practice but want to take it to the next level, Innermetrix has the tools and training you need.
Persona International s Business Partner, Innermetrix Inc. offers one of the most comprehensive certification and support programs for professional consultants on the market today By being and Accredited Innermetrix Consultant you will join the IMX team, and gain access not only to one of the largest consulting tool boxes out there, but also an incredible amount of knowledge and support to make your consulting practice very profitable

Innermetrix International consulting tools have benefited more than 400, 000 individuals around the world and over 1, 500 professional business consultants on five continents.

The Accreditation program is a 12 Week Virtual Training Program:
Week 1: Home Study
Week 2: 2-Day Live Residency Certification Program
Week 3: How To Use Your New IMX Online Account
Week 4: Advanced Functions of Your New IMX Account
Week 5: The IMX Process
Week 6: The Organizational Health Checkup Report
Week 7: The ProActive Profile Series
Week 8: The IMX Team InnerView Profile
Week 9: Career Evolution
Week 10: The 360 Suite
Week 11: The Survey Suite
Week 12: Finding Your Genius

Dates to be announced
Dates to be announced

Registration:
Three Weeks Prior to the Course date
Fees and Course Details:
Contact Persona International
info personainternational. com
www. personainternational. com
























IN-HOUSE & FREELANCE SOFT SKILLS TRAINERS DEVELOPMENT PROGRAMS A Persona International Program

Certification Title Certification Date Registration
Dead Line

Level 1 Initiating the Trainer Trainer s Kick-Off Training

This workshop is designed to help the individual who is not or at least not yet a professional trainer. The focus is on the supervisor, manager or brand new trainer who has been asked to present or train a group of individuals a task for which he or she has little prior experience. This on the job training can strike fear into the heart of the most skilled and experienced employee. This course is designed to help create your own trainers for your company. After this seminar, you will be able to have your own training manager which could then expand into a training staff or department. Save your organization thousands of dollars with internal training instead of outsourcing your training needs.
This 3 day course immerses the in-house Corporate Trainer in the basic structure and instructional design of the on the job training in your organization. This workshop can help them feel more comfortable and more competent. They will explore how adults learn and take a step-by-step approach to create training sessions that meet employee needs and you will have the opportunity to practice these skills in a safe environment. Training results are too important to leave to chance. It is our responsibility to get your in-house trainer prepared, when he is asked to Stand and Deliver. .

Dates to be announced
Dates to be announced

Level 2 Certified Facilitator Advanced Training Techniques

Behind every spectacular training session is a lot of preparation and meticulous attention to detail. The truly skilled trainer can make a program exciting. The learners will have fun while they are learning. The facilitator has been able to involve their emotions as well as their minds. You will see the involvement, and you will feel the energy.

To reach this stage as an adult educator isn t always easy, but success isn t just for the naturally gifted. It is possible for all of us who put effort into our personal growth and development, because we want the enormous satisfaction that comes from working with others to help them reach their potential as human beings. In this 5 days course the Certified Facilitators will receive additional training and coaching experience in order to understand and use up-to-date training techniques and a variety of training methods, including lecturettes, group discussions, case studies, problem solving exercises, and visual aids to give all participants the best opportunities for learning.

Dates to be announced
Dates to be announced

Level 3 Certified Master Trainer- Inscape Everything DiSC Trainer Certification
The First International, Specialized Soft Skills Trainers Certification in the Middle East.

The Inscape Certified Everything DiSC Trainer designation provides you with credentials that demonstrate your in-depth understanding of DiSC, the Everything DiSC Facilitation System, and its applications. It ensures that you are grounded in the newest DiSC research and provides a way for you to demonstrate your commitment to excellence and innovation. You ll be able to deliver your own DiSC training, coaching, and consulting sessions knowing you have a complete understanding of DiSC. You ll discover how to organize Everything DiSC Facilitation System s Modules into effective solutions. You can tap into any of the pre-assembled Course Outlines to create a customized and personalized corporate training solutions on a number of topics, including communication, conflict, interpersonal effectiveness, management effectiveness, sales, and team effectiveness. You ll also learn how to build your own custom course outlines based on the unique needs of your organization.

In this two days certification program the following materials and reports are included in the trainer s Kit: DiSC Classic 2. 0, DiSC Classic 2 Plus Report, DiSC Group Culture Report, DiSC Facilitator s Report, the Everything DiSC Facilitation System and an account on the EPIC.

In this two days training, the Inscape Everything DiSC Certified Master Trainer will be able to identify the corporate culture and incorporate its strategy by customizing the soft skills training programs to serve the vision and mission of the company. He will also be able to personalize the training program to fit the needs and behavioral styles of the employees to facilitate the transition in adapting the new behavior style and master the performance skills associated with the job he is responsible for.

Dates to be announced
Dates to be announced

Level Four: The On-Going Mentoring and Coaching Services
We have formed a special Master Trainers Network so that we can confidently recommend to customers world-class facilitators, consultants, and coaches. This level takes two years to attain and requires additional co-training, coaching and on-site evaluation. Master Facilitators are the only professionals we will recommend to clients and promote on The Persona International website (www. personainternational. com). In our annual validation session, we will offer our trainers new assessment based training programs that they can deliver to the company employees or clients, discuss new training methodologies, and offer trainers problem solving sessions.
Registration:
Three Weeks Prior to the Course date
Fees and Course Details:
Contact Persona International
info personainternational. com
www. personainternational. com











































EXECUTIVES CAREER DEVELOPMENT PROGRAMS A Persona International Program

Certification Title Certification Date Registration Dead Line

Everything DiSC Advanced Management Workshop
Everything DiSC Management teaches managers how to bring out the best in each employee.

Everything DiSC Management is a one day classroom training that uses online pre-work, engaging facilitation with contemporary video to create a personalized learning experience. Using DiSC , a simple and intuitive learning model, participants recognize and understand the styles of the people they manage. The result is managers who adapt their styles to manage more effectively.

KEY TOPICS
Everything DiSC Management focuses on five vital areas:
Introduction to Your Management Style: Participants discover how their DiSC styles affect their management styles, examining their unique priorities as managers. Participants then learn how to identify the DiSC styles of the people they manage.
Directing and Delegating: Participants learn their strengths and challenges when directing and delegating. And they learn how to adjust to fit the needs of the people they manage.
Motivation: Participants discover how their DiSC styles affect the motivation of others. And they learn to identify and adapt to increase others motivation.
Developing Others: Participants learn about their natural styles of developing others. They also discover the development preferences for each DiSC style and how to accommodate each style.
Working with Your Manager: Participants learn to modify their approach to meet the needs and preferences of their bosses. They increase their ability to influence and communicate effectively with their managers.

EVERYTHING DiSC Management is the most in-depth, easily customizable DiSC -based management-training solution available.


Dates to be announced
Dates to be announced

EVERYTHING DiSC Advanced SALES Workshop
Everything DiSC Sales teaches salespeople to connect better with their customers.

Everything DiSC Sales is a one day classroom training that combines online prework, engaging facilitation and video, and online post-training reinforcement to create a personalized learning experience. Using DiSC, a simple and intuitive learning model, participants learn how to read and understand the styles of their customers. The result is Sales
people who adapt their styles to connect better and close more sales.

KEY TOPICS
Everything DiSC Sales focuses on three vital areas:
Understanding Your DiSC Sales Style
Participants discover their DiSC sales styles and how personal priorities influence their selling behaviors.
Recognizing and Understanding Customer Buying Styles
Participants learn customer mapping a new way of people reading that helps identify the priorities and preferences of real-life customers.
Adapting Your Sales Style to Your Customer s Buying Style
Participants use their Everything DiSC Sales Maps to understand how to adapt their sales styles to connect better with their customers.

Everything DiSC Sales is the most in-depth, easily customizable DiSC -based sales-training solution available.

Dates to be announced
Dates to be announced

Basic Soft Skills Diploma - Core Soft Skills Competencies A Persona International Course

This 5 days Course is designed to help people understand that they can choose how to perceive and respond to events around them, and that it s in their control to change a negative outlook to one that s positive. By establishing personal responsibility and accountability in the midst of change, individuals learn that passive resistance can be transformed into high-energy performance. Using small-group interaction, shared personal experiences, individual and group exercises, and facilitator-led discussion,

The Diploma is a remarkable process for self-discovery. It provides individuals with the knowledge and skills to:
increase self-awareness and affirm strengths
improve relationships
learn to transform negative attitudes
achieve new levels of performance
develop effective listening and
learn effective approaches to communication skills problem-solving
overcome self-imposed limitations

Dates to be announced
Dates to be announced
Certified Call Centers Telesales Professional Course A Persona International Course
Applying Inscape DiSC Tools and Assessment Tools
The First Specialized Tele-sales Certification using the Inscape DiSC tools in the Middle East.

During the three days of learning you will be able to hone your communication skills, your ability to persuade, and your ability to personalize each sales call to the person and to each situation.

Dates to be announced
Dates to be announced

Personal Branding Workshop A Persona International Course
Applying Reach Communication Consulting, Inc. Methodology 1-2-3 Success Three Steps to A Winning Personal Brand
The First Professional Personal Branding Workshop in the Middle East.

With the world as a whole, and the business world in particular, changing at such a rapid pace, there has never been a better time to ask yourself these questions:
Do you stand out among your competitors and colleagues?
Should you command higher compensation or fees?
Can you choose which clients or assignments you want?
Are you achieving your goals?
Personal Branding is a revolution in the way you manage your profession. It means identifying and communicating what makes you unique, relevant and compelling so that you can advance your career or business.
Dates to be announced
Dates to be announced

Impression Management for Managers and Company Executives creating a positive and memorable professional profile A Persona International Course
A one-day workshop offering personalized practical advice, focusing on delegates individual needs and issues, for those in middle to senior roles (e. g. management, trainers, team leaders etc). This event is designed to assist personal & career development; help with building relationships & interpersonal communications & develop self-awareness of how image affects others perceptions
Course Content:
Your personal image and impact as a key communications tool
Using colour effectively, including your personal Colour Analysis
Choosing styles to suit your individual physique
Dress codes & what to wear when
Body language & use of voice
Effective networking & professional profile management
You will receive your Impression Management workbook and your personalised Colour Swatch Booklet.

Dates to be announced
Dates to be announced

Personal Image and Impact for Employees creating a positive first impression every time A Persona International Course
A half-day workshop designed for those in customer facing roles where inter-personal communications are key. This workshop starts with a look at how your organization s values can be communicated through image i. e. how you represent the organization and can influence the perceptions of others such as colleagues, clients and suppliers. This course is designed to build your personal effectiveness and enhance your personal & career development
Course Content:
Understanding image as a key communication skill
Your personal image & impact
Hints & tips on using colour effectively
Choosing styles to suit
Dress codes & what to wear when
How to stand out from the crowd individuality & finishing touches
You will receive a Personal Image and Impact workbook to reinforce the learning from the course

Dates to be announced
Dates to be announced

Do the right thing business etiquette for Employees in today s workplace A Persona International Course
A half-day workshop designed primarily for junior to middle level staff and managerial personnel. Whilst particularly appropriate for client-facing personnel (e. g. customer services, relationship managers etc), this course will benefit anyone whose work involves building good quality relationships, both internally and externally. This course is designed to build your personal effectiveness and enhance your personal & career development by giving you the ability to always do the right thing
Course Content:
The etiquette of appearance, behaviour and communications in the workplace
Includes a particular focus on greetings, meetings, business entertaining and corporate hospitality
You will receive a Business Etiquette workbook to reinforce the learning from the course

Dates to be announced
Dates to be announced

How To Succeed IN THE International Arena A Persona International Course

Sensible Strategies to Broaden Your Global Awareness
Competition in today's international business arena has grown by leaps and bounds, making it imperative that the protocol skills required to compete effectively be developed and employed. Protocol is no longer relegated to the international diplomatic community alone. This seminar is for anyone whose job requires communicating, nego tiating and socializing in the global marketplace.
How To Succeed In The International Arena provides strategies to help Executives compete in a global economy - an economy that demands mental flexibility and awareness. You can use protocol and personal diplomacy to tip the scales in your favor no matter where you conduct business.
Dates to be announced
Dates to be announced

Registration:
Three Weeks Prior to the Course date
Fees and Course Details:
Contact Persona International
info personainternational. com
www. personainternational. com
In-House Freelance Soft Skills Trainers Development Program : a Level 1 a Initiating the Trainer a Trainera s Kick-Off Training This workshop is designed to help the individual who is nota or at least not yeta a professional trainer. The focus is on the supervisor, manager or brand new trainer who has been asked to present or train a group of individualsa a task for which he or she has little prior experience. This a on the joba training can strike fear into the heart of the most skilled and experienced employee. This course is designed more...
Head Office
56, Misr Helwan Agricutural Road, Maadi.
Badr Tower, 10th floor, Apt # 2
Cairo
Cairo
11431
tcw11-gfc-v396M-11/08/09-03:51:22-()[B]-[B]-[B] -23:23:24