Creativity Workshop
The Creativity Workshop, an enticing program of writing, drawing, storytelling and memoir offered over 4 days in New York City and Carmel, CA or 8 days in Europe.
Creativity is a talent we are all born with. But it needs practice to stay vibrant and grow.
Created in 1993, the creativity workshop is taught worldwide by instructors, Shelley Berc and Alejandro Fogel. The Creativity Workshop's goal is to help individuals believe in and develop their creative process through exercises intended to become the tools for a lifetime. The end product is expanded perception, innovative problem solving, and ways of looking at one's life and work as exciting and transformative.
Participants taking the Creativity Workshop can obtain up to 3 graduate or undergraduate credit hours.
Many of the teachers obtain credits to be applied to their Continuing Education or Teacher Development requirements.
Creativity Workshop is based in Carmel, CA, USA
We started the workshop in 1993 after many years of teaching in a traditional University setting. We felt there were a lot of programs that taught techniques of creative expression, but very few that focused on the creative process itself. We decided to provide a workshop that spoke to that neglected area. From our experience as educators, thinkers, and artists we developed a unique series of exercises dedicated to inspiring and keeping alive the life of the imagination.
We teach from the point of view that people are by nature creative and that creativity, like DNA, is unique in each individual. To access and develop creativity, our workshops use exercises in: sense perception, free form writing and drawing, associative thinking, map-making, constructive daydreaming, and sensitivity to our environment.
Workshop tools are simple: pad, paper, and you Requirements are curiosity and a desire to explore the creative abilities. We also work with learning to recognize and trust your imagination's instincts, trusting your process, combating debilitating self-criticism and the fear of failure that lead to creative blocks.
Our exercises are broad paradigms that each participant can easily tailor to her/ his own goals, whether it be a particular specialty or life in general.
We believe that creativity is best served in a playful, nurturing, and non-competitive environment where freedom and focus go hand in hand. We concentrate on creative process rather than product and on the idea of creativity as a way of viewing and appreciating life.
We designed the workshop to help you: find new sources of inspiration, break through creative blocks, take pleasure in your imagination, discover images from your unconscious, give yourself the permission, time, and encouragement to do creative work, and develop a daily practice to accomplish these goals.
And, most important of all, like the imagination itself, the Creativity Workshop is fun.
We teach from the point of view that people are by nature creative and that creativity, like DNA, is unique in each individual. To access and develop creativity, our workshops use exercises in: sense perception, free form writing and drawing, associative thinking, map-making, constructive daydreaming, and sensitivity to our environment.
Workshop tools are simple: pad, paper, and you Requirements are curiosity and a desire to explore the creative abilities. We also work with learning to recognize and trust your imagination's instincts, trusting your process, combating debilitating self-criticism and the fear of failure that lead to creative blocks.
Our exercises are broad paradigms that each participant can easily tailor to her/ his own goals, whether it be a particular specialty or life in general.
We believe that creativity is best served in a playful, nurturing, and non-competitive environment where freedom and focus go hand in hand. We concentrate on creative process rather than product and on the idea of creativity as a way of viewing and appreciating life.
We designed the workshop to help you: find new sources of inspiration, break through creative blocks, take pleasure in your imagination, discover images from your unconscious, give yourself the permission, time, and encouragement to do creative work, and develop a daily practice to accomplish these goals.
And, most important of all, like the imagination itself, the Creativity Workshop is fun.
Creativity Workshop in Barcelona, Spain


: July 5 - 13, 2010
The workshop will take place in Barcelona near Paseo de Gracia, a tree-lined street with some of the finest modernist architecture in this fascinating city, which inspired Gaudi, Picasso, Dali, and Miro. Barcelona also has a beautiful beach/ restaurant area in which to walk, sunbathe, or swim. Seaside resorts are only a 30 minute train ride away.
Each day the Creativity Workshop in Barcelona more...
Creativity Workshop in Crete, Greece


: June 26 - July 4, 2010
The workshop in Crete will take place near the harbor in the charming Old Town district of Hania, Crete's most picturesque city. We will meet 3 1/ 2 hours per day and the rest of the time is yours to explore this magical Greek town whose architecture has Venetian and Ottoman influences. There are beautiful, sandy beaches only a fifteen minute walk away. The fascinating Minoan Palace of Knossos, the mythical home of the Minotaur of more...
Creativity Workshop in Florence, Italy


: July 14 - 22, 2010
Each day the Creativity Workshop in Florence will meet for 3 1/ 2 hours. We will explore ways to expand our creativity through a series of exercises including guided visualization technique, automatic drawing and writing, map making, memoir, and storytelling. Throughout the workshop, the
exercises and talks by the instructors will focus on ways to:
- Believe in your creativity
- Stimulate your perceptive abilities
- Find inspiration in the world more...
Creativity Workshop in US
Creativity Workshop in Carmel


: November 6 - 9, 2009
The Creativity Workshop will take place in the historic village of Carmel-by-the Sea. This jewel-like town on the Californian Central Coast is home to beautiful sandy beaches, quaint cottages, lovely restaurants, and fine art galleries. The Workshop will take place at Il Fornaio in the Pine Inn, Carmel's oldest hotel.
We will meet for 3 hours and will more...
Creativity Workshop in New York


: March 12 - 15, 2010
June 18 - 21, 2010
The Creativity Workshop in New York takes place in Manhattan at the Meta Center in the Chelsea district. Chelsea is famous for its art galleries, small boutiques and cafes. The Meta Center is located at 214 West 29th St., about 10 blocks from Penn Station, Madison Square Garden and Macy's. We will meet for 3 hours and will explore ways to expand our creativity through a series of exercises including guided visualization technique, more...
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